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Esports organisation Fnatic signs sponsorship deal with smartphone maker OnePlus

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6 years ago

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Fnatic's equal opportunity Fnatic Network is fostering new streaming talent, more than doubling their viewership in the past year
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UK-based eSports developer Fnatic has signed a sponsorship agreement with smartphone make OnePlus. As per the agreement, OnePlus will be a jersey sponsor and OnePlus will replace “Fnatic” on the front of jerseys.

This is Fnatic’s first playing jersey sponsorship deal in its 14-year history.

The tenure of the deal is not yet confirmed, but it is believed to be a “long-term” sponsorship deal. Designs for the jerseys were revealed at the organisation’s “Legends in Action Live” event in Berlin.

The event also served as a way for fans to get to know Fnatic’s League of Legends roster before the League of Legends European Championship (LEC) begins on January 19. Fnatics is one of 10 teams to take part in the LEC in its first year since being rebranded from the European LoL Championship Series.

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Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.

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