Gambling in the USA
National Lacrosse League Partners with Genius Sports
The National Lacrosse League (NLL) has partnered with Genius Sports, a global leader in sports data and technology. As per the deal, Genius Sports will conduct a global assessment of current betting activity on NLL games and project the likely growth given the emergence of a legal sports betting market in the U.S.
“As the sports gambling market in the United States continues to take shape, we as a league have a responsibility to make sure all aspects of our product is beyond reproach, and there is no one better to ensure we maintain the integrity of our game than Genius Sports. The growth of our league, especially amongst digital natives, along with the expansion of the sport of lacrosse in general, makes the area of data analytics, sports betting and fan engagement one of our key focuses going forward,” Commissioner Nick Sakiewicz said.
“We welcome the National Lacrosse League to our growing list of global league partners. There is no doubt that lacrosse is growing very quickly and we think the future for the game, especially tied to the product that Nick and his team have built, is very bright, and we are looking forward to helping them in this next expansive phase of business growth,” Steven Burton, Managing Director of Genius Sports said.
The NLL and Genius Sports will work together to establish an educational programme for players, officials and other stakeholders to understand the betting environment. Genius Sports will also monitor the lacrosse betting markets and provide the league with alerts regarding any suspicious activity.
-
Africa6 days ago
Altenar obtains National Manufacturer licence in South Africa
-
Industry News3 days ago
Pennsylvania Skill, powered by Pace-O-Matic, congratulates PA Gaming Control Board and casinos on a banner 2024 with record monthly revenue
-
Asia7 days ago
Government support, medals, and global recognition define a landmark year for Indian esports and video gaming in 2024
-
Latest News3 days ago
FBM Foundation spreads holiday cheer with initiatives in Brazil and the Philippines
-
Australia5 days ago
AUSTRAC Takes Ladbrokes and Neds’ Operator – Entain – to Federal Court Over Serious Non-compliance with Australia’s Money Laundering Laws
-
eSports6 days ago
GRID Joins IBIA as an Associate Member, Strengthening Esports Integrity
-
Australia7 days ago
Regulating the Game 2025 adds masterclass on safer gambling training and customer care
-
Interviews6 days ago
FTDx Wins Xanada Startup Contest: Unlocking Untapped iGaming Traffic with Innovative Monetization Solutions