Enteractive Partners with Max Entertainment

Max Entertainment, the Malta-based Slotty Vegas operator, has partnered with Enteractive to deploy the customer retention specialist’s (Re)Activation Cloud iGaming conversion platform.

(Re)Activation Cloud is the only scalable, proprietary software available on the market which is specifically designed to handle personal one-on-one calls that strengthen customer loyalty.

“We have always wanted to provide our players with the best experience and in Enteractive we have found a partner that will allow us to take this to new heights. As acquisition costs continue to rise alongside competition from other brands, it is more important than before to ensure players are encouraged to be, and rewarded for, their loyalty to a brand and this is exactly what (Re)Activation Cloud will allow us to achieve,” Jorge Pinto, Director of Marketing at Max Entertainment, said.

“We are pleased to have partnered with Max Entertainment, an established operator in Finland, Norway and Germany with plans to expand its successful Slotty Vegas brand into new jurisdictions. Our (Re)Activation Cloud will allow Max Entertainment to drive conversion rates while also ensuring their current player base feels valued. This, in turn, will allow the operator to continue to drive growth across the board,” Mikael Hansson, Enteractive Founder and CEO, said.