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China Sports Lottery Seeks New Mascot

Published

5 years ago

on

Crazy Sports Joins JD Convenience Stores to Introduce Sports Lottery New Retail Business across China
Photo Source: chinadaily.com.cn
Reading Time: < 1 minute

 

China’s sports lottery is seeking support from the public to create a new mascot.

The lottery officials have introduced a design contest for a new sports lottery mascot to raise awareness of the revival of the lottery, which must express the “core values of good, positive, and enterprising.” The contest will accept public submissions by May 28 and the winner will receive RMB80k ($11,317) before tax.

After the 49-day shutdown, China restarted the sale of its sports and welfare lottery on March 11. Around a week after the sale restarted, the National Sports Lottery Centre announced that lottery services were running at a capacity of two-thirds, and the month ended with the resumption of sales in Hubei province.

The authorities urged consumers to show “restraint” in buying lottery tickets and “please bet rationally.” Sales of sports lottery “affiliate games” in the week ending April 5 totalled just under RMB1.1b (US$ 152.5 m), which reflects nearly 69% decrease from the period last year.

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Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.

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