Latest News
Olly Murs Announced as Brand Ambassador for Heart Bingo

Singer-songwriter named as the brand ambassador for Heart Bingo as part of the brand’s relaunch under Gibraltar-based online gambling company, and B2B solutions provider BetVictor.
Olly Murs first came to the public’s attention in 2009 after finishing runner up in the X-Factor and has since enjoyed a hugely successful career in music and beyond, recording several UK number one hits including ‘Heart Skips a Beat’ and ‘Troublemaker’ and four number 1 multi-platinum selling albums during his 12 year career in the music industry.
The singer-songwriter and presenter is set to become the new face and voice of Heart Bingo, promoting the brand on billboards, online ads, radio ads, and with shared posts to his 4.1M Facebook and 3.6M Instagram followers.
“I’m delighted to be working with Heart Bingo. I have very fond memories of taking my nanna to Bingo in my early twenties, and always admired the joy & community spirit around it. I’m looking forward to meeting the ‘Hearties’ and turning up the feel good at the official home of feel good bingo.”, said Olly Murs.
The partnership will also include video content and personalised messages for players at Heart Bingo, along with competitions to win tickets to his shows, meet-and-greets, and an exclusive branded Olly Murs Slot game and Bingo Room.
Turlough Lally, Director of eGaming at Heart Bingo said of the partnership, “We are thrilled to have Olly Murs on board. He’s the perfect fit, and really turns up the feel good for Heart Bingo. We can’t wait for him to meet, and get to know, our Heart Bingo Community”
-
Africa6 days ago
Dr. Gloria Herndon Prepares Launch of Charitable Casino Platform in Kenya, with A License Secured
-
Interviews5 days ago
Inside the Matrix: A Conversation with EveryMatrix Founders on Europe, Expansion, and Staying Hands-On
-
Compliance Updates5 days ago
WTA and ITF Publish Season-wide Online Abuse and Threat Report
-
Industry Awards5 days ago
Kaizen Gaming’s Betano Recognised as Brand of the Year at the EGR Marketing & Innovation Awards 2025
-
Industry News5 days ago
SOFTSWISS Takes Home Four Awards In One Night
-
Africa4 days ago
pawaTech strengthens its integrity commitment with membership of the International Betting Integrity Association
-
Latest News5 days ago
Logifuture appoints Khoren Kalashyan to accelerate global rollout of flagship virtual products
-
Baltics4 days ago
Estonian start-up vows to revolutionise iGaming customer support with AI