Industry News

Signs4U, REAC and Cash Support Withdraw from Participating at ICE London 2022

Published

3 years ago

February 9, 2022

Niji Narayan

Reading Time: < 1 minute

Dutch companies Signs4U, REAC and Cash Support are the latest companies to cancel their participation in ICE London 2022.

On behalf of the three companies, Martin Spies of Signs4U said: “We took the decision with considerable regret as we all respect the Clarion team and the London show very much.

“But our decision was taken for the obvious reasons….the timing is the principal one, close to Easter – too close – and the resulting expected reduction in footfall, because many of our customers will be on holiday with their families.

“There are other factors, such as the extra costs involved with Brexit and shipping product into the UK for the show, plus what are thankfully now only minor inconveniences brought about by the Omicron virus. But the timing is the principal reason for our joint decision.”

He said that he anticipated that in 2023 he and his partner companies will again be present at the show.

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Niji Narayan

Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.