Industry News
Casinò di Campione Reopens with Brand New NOVOMATIC Offering
Located in the Italian exclave of Campione d’Italia in Switzerland, Casinò Campione is one of just four Italian casinos and ranks among the largest in Europe. It was originally opened in 1917 and in 2007 moved to the famous futuristic building complex on the shores of Lake Lugano that was especially designed by architect Mario Botta.
The relationship between the Casinò Campione and NOVOMATIC dates back many years and is based on top-quality products, first-rate customer support and a partnership of mutual trust. NOVOMATIC gaming equipment has always proven extremely popular with the casino’s discerning guests. Hence, the casino management decided to make sure that the reopened Casinò Campione also presents a state-of-the-art NOVOMATIC gaming offering that will help the casino to successfully master its recovery.
The gaming offer at the new Casinò Campione clearly follows the casino slogan: “The next fun”. Gaming entertainment deluxe, as well as events and dining create a luxury offer for discerning guests from the region and from abroad. On the live gaming floors, a broad selection of live games guarantees hours of traditional casino entertainment and on the first and second floor, the Casinò Campione offers a broad choice of electronic games, comprising a wide selection of video slots as well as electronic Roulette terminals, spiced up with numerous Progressives and Mystery Jackpots.
The new machine park includes, amongst others, the internationally best-selling PANTHERA cabinets with popular Linked Progressive content such as the NOVO LINE CASH CONNECTION Edition 2, Superia CASH CONNECTION Volume 1 and the XTENSION Link as well as the evergreen SUPER-V+ GAMINATOR with the new Gaminator MY CASH Edition 1 as a Standalone Progressive offer.
The casino was also equipped with the NBS Casino Management System, including floor management, accounting and reporting routines as well as customer-facing ATMs and promo towers. This state-of-the-art solution adheres to regulatory requirements, grants maximum privacy and comfort for the guest and enables the operator to run all processes smoothly via a centralised and modern system. In line with the slogan “All in one Touch”, it was also implemented in the entrance area for customer management and access control in accordance with the highest Responsible Gaming standards, supported by biometrically operated fingerprint and face recognition.
The NOVOMATIC Interior Design Solutions (IDS) department redesigned the reception according to customer requirements and with the prerequisite to integrate the access control. The design of the new reception is based on a sophisticated modular concept including elegant interior design elements, indirect lighting and an intriguing five meters long chandelier made of hand-blown glass balls.
Marco Ambrosini, CEO of the Casinò Campione, said: “In spite of the pandemic situation and despite the adversity of the abrupt closure in 2018, the Casino of Campione d’Italia has now exceeded all expectations with an exciting restart. All the huge structures for the re-opening were renewed, the entire logistics organized and the machine park installed in time for the new season. With NOVOMATIC, we had a strong partner at our side: structured, competent and with decades of experience in the sector as well as with the ability to support the immense mechanism of a casino with 1,500 customers a day. By bringing their technicians and engineers to collaborate with our historic team, updating and supporting it, NOVOMATIC assisted us to upgrade the casino offer to the latest standards.”
Franco Rota, President NOVOMATIC Italia, said: “Casinò Campione is a customer with whom we have maintained a long-term business relationship that we are very proud of. Therefore, we are also delighted to be a partner of choice for the casino’s reopening. We congratulate the Casinò Campione on their successful new start, of course hoping that our excellent business relationship will last for many more years of mutual success.”
Industry News
LiveScore Group Announces Internal Restructuring as Part of Sustainable Growth Strategy
LiveScore Group has announced an internal restructuring process, expected to impact more than 100 existing roles across multiple business locations, including London.
The changes are seen as a difficult yet important step for LiveScore Group, streamlining the business to create improved structures and a pathway to long-term sustainable growth. All impacted employees have been informed and are now subject to a confidential consultation process.
Sam Sadi, CEO of LiveScore Group, said: “On behalf of all Directors of LiveScore Group, and the relevant subsidiary companies, we are saddened by the difficult decision to commence an internal restructure of the business, a process which impacts a significant number of our people.
“Whilst we celebrate our recent period of significant and exciting growth, we must now future-proof the organisation and ensure our internal structures allow us to achieve long-term and sustainable success.
“This is a hard time for all our people, as we say goodbye to colleagues who have played an important role in our journey across recent years.”
The announcement follows on from the recent news that LiveScore Malta Limited (part of LiveScore Group) is to withdraw its LiveScore Bet brand from the Netherlands following recent government tax increases in the market. The announcement includes those impacted by this. There will be no other customer impact in respect of any of the remaining LiveScore, LiveScore Bet or Virgin Bet sites globally.
Industry News
Pronet Gaming Appoints Alex Karaoulis as its New Commercial & Product Strategy Lead
Pronet Gaming, an award-winning platform provider of full turnkey solutions, announced the appointment of Alexandros Karaoulis as its new Commercial & Product Strategy Lead.
With over 14 years of experience in the iGaming industry, Karaoulis brings a wealth of knowledge and expertise that will be instrumental in driving the company’s strategic initiatives forward.
Throughout his iGaming career, Karaoulis has held various senior roles with B2B sportsbook and casino providers, as well as with B2C operators. His extensive background in marketing and sales within the iGaming sector positions him as a true industry expert, ensuring that Pronet Gaming remains at the forefront of innovation in a rapidly evolving market.
“I am thrilled to join Pronet Gaming and excited to fulfill my role in developing and executing sales strategies to drive the company’s revenue growth in key markets,” Karaoulis said.
With a track record in commercial strategies and driving product excellence, Karaoulis’ appointment is invaluable as Pronet Gaming now seeks to expand its footprint to Asia. His vision and deep understanding of the iGaming landscape equip him to navigate the unique challenges and opportunities that the dynamic region presents.
“I want Pronet Gaming to lead the iGaming revolution by providing innovative, culturally tailored solutions that cater to the diverse and rapidly growing demands of the region. Through strategic partnerships, cutting-edge technology, and a deep understanding of local markets, we aim to empower operators to offer world-class gaming experiences that engage players and drive sustainable growth,” he added.
According to Karaoulis, Pronet Gaming is poised to make a splash in Asia by leveraging its advanced technology, flexible platform solutions and deep market expertise while adapting to the unique characteristics of the region.
“The key differentiation point of Pronet Gaming is that we have B2C experience, which greatly aids in understanding the needs of operators and helping them to improve and execute their strategy according to the market. I have worked in B2C roles for more than seven years in my iGaming Career and managed campaigns across various channels, optimised conversion funnels, and learned to use data to improve player acquisition and retention,” said Karaoulis.
Karaoulis acknowledges that the marketing skills he has acquired from B2C experience are valuable in every B2B environment. As he dives into his new role at Pronet Gaming, Karaoulis aims to guide his operator clients on how to better market their own sites, including providing them with advice on effective acquisition strategies, content marketing and campaign structures that appeal to iGaming audiences.
“I also focus heavily on engagement strategies, loyalty programs, bonuses, and personalised offers to keep players active and returning. In my new B2B role, I will advise clients on best practices for player engagement, helping them adopt effective loyalty programs, personalised marketing, and retention tactics that drive player lifetime value to improve the end-player experience for our clients’ sites,” Karaoulis added.
Industry News
Vbet Wins Best Online Casino Operator 2024 at SiGMA Europe 2024
Vbet has been crowned the Best Online Casino Operator 2024 at the highly coveted SiGMA Europe event, cementing its position as a leader in the online gaming industry.
This achievement highlights Vbet’s commitment to providing an exceptional user experience by combining cutting-edge technology with a vast range of options and a secure process. The dedication to creating a responsible, enjoyable environment for players was recognised with this award, making this accolade even more significant. As Vbet continue to expand into new markets, the list of strategic partnerships grows alongside our constant drive to expand its offering. This award serves as a stepping stone on its path to reach more players and set new standards in the industry.
Arman Khachatryan, VBET’s Managing Director, said: “We are incredibly proud to receive the Best Online Casino Operator award at SiGMA Europe 2024. This recognition is a testament to the hard work, passion, and effort of our entire team. Our mission has always been to deliver the highest quality experience in the safest environment possible to our users. This award not only recognizes our dedication to this mission but also motivates us to continue expanding into new markets and territories.”
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