Central Europe
Betcris Poland announces two key sponsorships
Betcris started 2022 with intensity in all the markets in which it has a presence. Poland is no exception and presented its first sponsorships. Betcris signed alliances with current champions of Poland, handball team Lomza VIVE Kielce and Asseco Resovia Rzeszow, one of the most recognizable local volleyball teams.
During the press conference, which was held on 28th of February in Kielce, representatives of Betcris Poland and the Club’s signed the contract making the alliance official, and symbolically handed a team T-shirt, with Betcris logo on the sleeve, to Board Member Jacek Jakubowski. Present at the conference on behalf of VIVE Kielce was Talant Dujshebaev team´s coach, and Alex Dujshebaev the team´s captain.
“We are very proud to officially announce the very first sponsorship cooperation on Polish market. It’s really a big step ahead for our brand, just after few months since our debut in August 2021. During the process of selecting the proper sports organization to start cooperation with, there were taking into consideration many different key factors and VIVE Kielce represents absolutely all of them: prestigious and highly recognizable brand, multiple champion titles and international sports achievements, finally fantastic business with marketing know-how. We look ahead with optimism and really hope that the partnership will bring many positive aspects for both sides” commented Jacek Jakubowski, Board Member of Betcris Poland.
Vive Kielce is an 18-times Champion of Poland as well as EHF Champions League 2016 winner as the only Polish team ever to achieve that title. According to the signed contract, Betcris Poland has become a Main Sponsor as well as Official Betting Sponsor of the Club.
Also, Marian Urban, President of VIVE Kielce noted that both partners have many in common: international range of activity, strong aspirations, and leadership approach. “I am very happy that our Club has an opportunity to involve in cooperation with such solid and dedicated partner. Betcris aims to achieve effective goals, which will also positively affect fans of both our team and, in general, handball in Poland. I strongly believe that together we will grow and reach another international levels” said Urban.
Another significant moment took place a day after, on March 1st in Rzeszow. Betcris presented the strategic sponsorship with Asseco Resovia Rzeszow volleyball club. Similarly, to Vive Kielce, partnership with Resovia implies not only holding sponsor status and wide TV with event brand exposure but also visible range of activities to engage the Club’s fanbase.
“Announcing the partnership with Asseco Resovia, 7-times Champion of Poland, a team with a rich history, is a remarkable business step for us. We all know how important and popular volleyball is in Poland, so joining the community, especially in context of fantastic and engaged Asseco Resovia fans, means a lot to us. That’s why Betcris as Strategic Sponsor plans to implement many promotions specially designed for the club’s supporters” emphasized Lukasz Kieza, Head of Marketing in Betcris Poland.
Two meaningful sponsorship projects that are milestones defined by Betcris Poland in long-term strategy, as the brand’s main aim now is continuously building wide recognition through Polish players.
Central Europe
Evoplay enters Czech market with exclusive Fortuna collaboration
Evoplay, the award-winning game development studio, has made its debut in the Czech Republic through an exclusive collaboration with leading operator Fortuna.
As part of the agreement, 39 of Evoplay’s top-performing games, including popular titles like Penalty Shoot-out and The Greatest Catch, are now available to Fortuna customers in the Central European country.
The collaboration not only introduces Evoplay’s diverse portfolio to the Czech market but also solidifies the company’s commitment to expanding in key territories.
Fortuna, a Fortuna Entertainment Group (FEG) brand, is a prominent online casino operator in the Czech market, and the partnership offers Evoplay a solid platform to reach more local players, supporting both companies’ growth objectives.
The strategic move marks a significant milestone for Evoplay, as it becomes the studio’s inaugural partnership in the market with plans for further expansion.
Ihor Zarechnyi, CBDO at Evoplay, said: “Breaking into the Czech market with an exclusive partner like Fortuna underscores our strategic vision for regulated markets. We’re thrilled to bring our diverse content offering to Czech players and are confident this collaboration will yield outstanding results.”
Myke Foster, Group Head of Commercial Gaming Operations at FEG, said: “This partnership reflects our commitment to delivering best-in-class entertainment and exceptional gaming experiences to all FEG customers, with Evoplay providing a broad content portfolio proven with players around the globe.”
“We are thrilled to be the first operator to take Evoplay’s titles live in the Czech market, and we anticipate a new level of engagement among our local audience.”
Central Europe
Amusnet Partners with Kajot Intacto
Amusnet proudly announces its strategic partnership with Kajot Intacto, a prominent Central and Eastern European gaming market operator. This collaboration aims to enhance players’ gaming experience by combining Amusnet’s cutting-edge offerings and diverse game portfolio with Kajot Intacto’s established market presence and expertise.
“At Amusnet, our focus is on enhancing player engagement and satisfaction, and our partnership with Kajot Intacto exemplifies this dedication. By utilizing the operator’s established market presence, we can effectively introduce our diverse portfolio of games to a wider audience in Slovakia. As we begin this collaborative journey, we are committed to evolving our offerings and remaining at the forefront of market trends, ensuring we meet the needs of players now and into the future,” said Irina Rusimova, Chief Commercial Officer at Amusnet.
“We are pleased to announce the addition of Amusnet as a valued game provider for our players. Renowned for its classic games enhanced with innovative features, Amusnet aligns perfectly with our commitment to delivering quality gaming experiences. Notably, the most popular game at Kajot Intacto is 100 Burning Hot, which exemplifies Amusnet’s signature style and underscores our dedication to offering engaging content to our player base,” said André Kruf, Sales Director at Kajot Intacto.
On Kajot Intacto’s platform, Slovak players can find some of Amusnet’s top-performing games, such as Hot Deco, 20 Golden Coins, Great 27, 100 Power Hot, Extra Crown, 100 Super Hot, 100 Burning Hot, Aztec Forest, Fruits & Gold, 20 Hot Blast and other top-notch titles like Secrets of Sherwood, Candy Palace, and Drops of Water.
Central Europe
NOVOMATIC builds the Group’s largest photovoltaic system in Lower Austria
NOVOMATIC has underscored its clear commitment to sustainability by installing the Group’s largest photovoltaic system. More than 4,600 solar panels have been installed on the roof of the headquarters in Lower Austria, covering a total area of 20,000 m2 and ceremoniously commissioned in the presence of Lower Austrian Governor Johanna Mikl-Leitner, NOVOMATIC’s Executive Board and the mayor of Gumpoldskirchen, Ferdinand Köck.
The PV system, with a size equivalent to three football pitches, will produce around two million kilowatt-hours of electricity every year, thereby enabling the company to meet a substantial portion of this location’s annual energy needs. In addition to being used in the offices and production facilities, this green electricity will also find its way into the company’s dedicated charging stations for its fleet of e-vehicles. It is a similar situation with international subsidiaries in countries such as Germany, Italy, Spain, Romania, North Macedonia, Bosnia, Poland, South Africa and Australia, which are already meeting substantial portions of their electricity needs from dedicated PV systems.
State Governor of Lower Austria, Johanna Mikl-Leitner, emphasizes “Lower Austria is a pioneer in efforts to develop the use of wind energy and photovoltaics. Half of all the wind power produced in Austria and a quarter of all the country’s photovoltaic electricity already comes from Lower Austria today. We can do this because many companies do their bit to ensure the green and sustainable future of the state’s economic engine, investing in the development of renewable energy sources. Thank you for this investment and the trust placed in the economic hub that is Lower Austria.”
“The completion of the Group’s largest photovoltaic plant is not just a key milestone in the sustainability strategy of NOVOMATIC AG, but it also means we have sent a clear signal of our intentions to foster a strong and efficient energy future. After all, it is only by taking responsibility that business success can be guaranteed in the long term,” says the Executive Board of the NOVOMATIC AG Group.
Installing the new PV system on already built-up areas helps NOVOMATIC to consistently reduce its carbon footprint, and enabling it now to save more than 1,100 tons of CO2 emissions every year, the equivalent of 90,500 trees compensating for CO2. The concept of “Going Green” is firmly anchored in the company’s comprehensive ESG program as Europe’s leading gaming technology group. In addition to its work to expand the use of photovoltaics across the Group, the company is also focusing its attention on monitoring resources and expanding e-mobility, all with a view to permanently cutting international CO2 emissions.
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