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Live casino games — the future of the Asian iGaming market

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Live casino games — the future of the Asian iGaming market
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As the gambling industry shifts online, so is a huge portion of Asia’s massive population of gamblers. Online slots and lotteries are as popular as anywhere else, but one product outstrips all others in Asian gamblers’ eyes: live dealer games.

Assessing the potential of the Asian audience, Slotegrator, a gambling software developer with 10 years of experience in the industry, paid special attention and created a line of solutions for the needs of Eastern markets. Thanks to cooperation with leading providers of gambling content, the developer managed to improve the quality and attractiveness of slots focused on Asia. Slotegrator makes sure that the games presented on the operators’ sites include local dealers and offers the most popular gambling content in the East.

 

How it works

Live casino games let players feel like they’re in a real land-based casino. The broadcast is conducted from a studio with an interior that resembles the luxurious halls of land-based gambling establishments. They are equipped with tables and modern technology that provides amazing sound and picture quality. Wide-angle HD cameras are strategically placed throughout the studio, some of them filming at maximum zoom. This allows players to easily observe what is happening on the table and in the room.

Professional croupiers or specially trained TV presenters serve as live dealers, running the game and chatting with users in a friendly manner. As a result, the player receives a high-quality broadcast, the atmosphere of a real casino, and an exciting game. Anyone can join the table or play privately, at any time and from anywhere.

Live dealer games deliver players an increased level of comfort. One recent example of their advantages was how during the pandemic, live casino customers could play and communicate with other users online without risking their health, providing a much-needed social outlet.

In recent years, there has been a tendency in Asia for experienced players to move to online casinos with live dealers.  Players value the emotional security that dealer support provides. Through the screen — just like in a real game — they answer questions from users and help them. This interaction gives a sense of control and legitimacy, increasing trust.

 

Which live games are popular in Asia?

The Asian market was one of the first to embrace live dealer games. Initially, Asian players didn’t trust the RNG mechanism which was responsible for the outcome of slot games, and needed something more transparent. Live games have become a great alternative — the random number generator doesn’t hold a candle to a real person dealing the cards. The most popular games in Asia are Live Dragon Tiger, Baccarat, and Super Sic Bo. They are run by dealers dressed in Asian style, in an environment with a design inspired by the culture of Asia.

Simple and dynamic, Dragon Tiger comes from Cambodia. According to its rules, two cards are dealt: a dragon and a tiger. The winner is determined by the highest card. The player can bet on the dragon, on the tiger, or on a draw. He also has the opportunity to make additional bets.

Baccarat is considered to be one of the easiest live games to play, often preferred by users who are used to betting big. The pace of this online live dealer game is just as fast-paced and exciting as in a land-based casino.

Super Sic Bo is a famous ancient Chinese dice game. Today, three dice are used in Sic Bo. The rules of the game give users many opportunities for betting, and respectively, a wide range of payouts.

 

Why Asian operators choose live games 

Today, with almost any game available on the iGaming content market, it is difficult for an operator to know what to choose for their platform. Nevertheless, there are more and more arguments in favor of games with live dealers:

 

  1. According to a study by GSMA Intelligence, by 2030, 72% of the world’s population will communicate online. Like the rest of our lives, online gambling will also continue to move online.

  2. Live dealer games increase operators’ reach, appealing to older players used to the traditional casino experience and younger players who live most of their lives online already anyway.

  3. Live dealer game developers are among the industry’s most innovative, constantly coming up with newer and more creative variations of classic games to make sure there’s always something exciting for players to try.

 

After deciding to launch an online platform, operators should consider the possibility of equipping it with flexible systems that are compatible with a variety of payment methods, the mechanics of adding gambling content, and much more. Slotegrator’s many years of experience gives the company’s specialists the opportunity to advise start-up entrepreneurs on all issues of launching an online casino platform, as well as provide recommendations to experienced players in the Asian market.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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