eSports
ParlayBay partners with data provider GRID Esports

ParlayBay, the provider of innovative sports betting games, has signed a partnership agreement with GRID Esports to power its next-generation gaming experience.
The new alliance will enable ParlayBay to build and utilise best of breed sports betting games for the esports sector all fuelled by GRID Esports as its premium supplier of esports data.
Esports will be available across the entire ParlayBay game portfolio, which includes STREAK, BOSS, GEKKO, CUT, GREYHOUND and RUSH, which will all be available in the autumn. The content aims to transform the sports betting market by creating a game-changing experience for players that goes beyond simple gamification.
ParlayBay’s titles have been designed from the ground up around an intuitive and engaging player-centric experience. Developed to appeal to as wide a demographic as possible, players can enjoy the UI/UX at the core of all its games, played out using rapid micro betting markets.
Patrick Nordwall, CEO at ParlayBay, said: “We are proud to partner with GRID who provide a full package of real-time data, which enables unlimited game creation opportunities for esports betting games. We’ll be utilising lightning-fast markets and micro-betting which delivers on our vision for the future of iGaming, sports betting, and entertainment.
“The collaboration will serve to further our ambitions to disrupt the market with an innovative, fun and engaging sports betting games proposition. We’re hugely excited to be introducing our content this summer, offering players a remarkable gaming experience.”
Mikael Westerling, CSO at GRID Esports, said: “ParlayBay is a perfect partner for us. At GRID, we believe in the sustainable growth of the entire esports ecosystem which starts with the official-only data sources essential to fuelling next-level innovation and ensuring a top-quality experience for the ones we care the most about – esports fans.
“ParlayBay recognises the importance of working with official rights holders and the innovative approach necessary to cater to the next generation of customers. We are excited to welcome ParlayBay to our partners’ network and are looking forward to powering their project with data by GRID.’’
-
Latest News7 days ago
Flutter Entertainment: Q2 2025 Update
-
Latest News4 days ago
Best 25+ Provably Fair Crypto Casinos & Gambling Sites 2025
-
Latest News4 days ago
10 Best Bitcoin Casinos: Top Bitcoin & Crypto Gambling Sites of August 2025 Ranked!
-
Africa4 days ago
Logifuture-powered Bet9ja partners with heavyweight boxing sensation Moses Itauma
-
Latest News4 days ago
10 Best Online Casinos Europe in 2025 | Listed Top-Rated European Casino Sites (Latest Update)
-
Asia4 days ago
Orangutan Gaming crowned champions of the inaugural iQOO Battlegrounds Series; bag INR 55 lakh in prize money
-
Latest News4 days ago
Best Crypto Casinos 2025: 5 Top Bitcoin & Crypto Casino Sites For Instant Withdrawals (August Update)
-
Asia4 days ago
India’s Poker Queen Nikita Luther honoured for ‘Excellence in Gaming’ at the We Women Want Conclave 2025