Latest News
Vesaro partners with D-BOX technologies to equip up to 30 Kindred Concepts entertainment centers with 60 racing simulators
D-BOX Technologies Inc. , a world leader in haptic and immersive entertainment, is partnering with Vesaro, a British designer and manufacturer of high-quality racing simulators for the new Kindred Concepts entertainment centres. This new type of entertainment center provides an immersive, state-of-the-art Formula 1 racing simulation experience, gamified for a mass audience in a unique global licence agreement with Formula 1®. Vesaro will design, engineer, and build unique and advanced racing simulators meeting the high standards of the Formula 1 organization, which will be deployed in all Kindred Concepts centers. A first venue equipped with 60 racing simulators will be installed in the city of London, England by the end of 2022, with potentially as many as 30 venues worldwide over the next five years.
The pandemic paved the way for sim racing and the market is growing quite rapidly. The quality of racing games has greatly improved, and we are now approaching the realism of car racing both in terms of the virtual representation of established racing circuits as well as the sensations felt when driving a race car. The deployment of Kindred Concepts will undoubtedly benefit the identification and training of a new generation of Formula 1 racing drivers by allowing them to familiarise and memorise the different circuits and various race car settings, without a time limit and at a fraction of the cost of a real racing practice session.
“We really believe in this concept of Sim Racing centers and are proud to have been selected by Vesaro, our long-time partner in racing simulation. Kindred Concepts wants to bring together racing in a social environment all around the world. Each center will be supplied with state-of-the-art Vesaro simulators equipped with D-BOX haptic system, giving racing fans the best immersive social racing experience. They want to provide the best-in-class experiences, and with the strength of the Formula One brand, they are going to break barriers in competitive socialising. Cutting-edge technology from Vesaro and D-BOX with the excitement of F1 will create an unforgettable, adrenaline-fueled experience,” declared Sébastien Mailhot, President and Chief Executive Officer at D-BOX. “This will give fans a slight idea of what it is like to sit in the cockpit of a vehicle that is capable of traveling at more than 300 km/h.”
“It was obvious for Vesaro to involve D-BOX in this project. Haptic systems are essential when it comes time to recreate the realism of a race, and D-BOX is the best in that field. Our racing simulators will bring to life the experience of driving a Formula 1 car in a stylish and fun environment, giving more people the opportunity to enjoy and get closer to the world of Formula 1,” declared Nevil Slade, Chief Executive Officer at Vesaro. “D-BOX provides experiences like we do. When people sit in our simulator, we have to wow them, and this new concept developed by Kindred Concepts is going to make them experience something special and take their breath away.”
The first center is expected to open at the One New Change center in London at the end of this year, with plans to extend to the USA, Middle East, and Asia in consideration as well.
Latest News
7-Eleven selects Jackpot.com as their official lottery partner
Online Lottery Courier Service Jackpot.com Announces Exclusive Collaboration with 7-Eleven, Inc.
Jackpot.com will serve as the official lottery courier service of 7-Eleven, Inc., initially launching in Ohio and Massachusetts
Jackpot.com – the online lottery courier service that allows consumers to purchase official state lottery tickets on their phone, tablet, or computer – announced today an exclusive collaboration with 7-Eleven Inc., the largest convenience store chain in the world, to serve as their official lottery courier service.
As part of the collaboration, 7-Eleven customers in Ohio and Massachusetts will be able to sign up and play lottery games and scratchers on the Jackpot.com app or website. The program will initially be launched in over 600 7-Eleven and Speedway stores in Ohio and Massachusetts, with a special launch promotion that gives 7-Eleven customers a free lottery ticket on their first deposit by using promo code, “7Eleven”.
“We’re thrilled to work with 7-Eleven, the leading retailer of lottery tickets in the country,” said Akshay Khanna, CEO and co-founder of Jackpot.com. “Leveraging our technology and innovation, we can provide additional convenience for their customers, while adding an additional source of revenue. A true win-win relationship for all.”
By launching in Ohio and Massachusetts in 2023 and 2024, respectively, Jackpot.com aims at adding another avenue for player convenience with one of the most widely recognized brands in the convenience-retailing space. With a presence in Ohio, the nation’s seventh-largest lottery market, and Massachusetts, whose state lottery produced $1.2 billion in net profit for the Commonwealth during the 2024 fiscal year, Jackpot.com’s collaboration with 7-Eleven represents an added layer of accessibility for players.
Jackpot.com remains committed to responsible play and has significantly invested in protocols by allowing customers of legal age to set spend limits and limits on daily deposits, all while providing access to local and national responsible gambling resources, self-exclusion, self-suspension and automated notifications that offer help should problematic behavior be detected. Jackpot.com is also the only lottery courier service to launch with an iCap certification from the National Council on Problem Gambling.
To learn more, visit jackpot.com. First-time users can also download the official Jackpot.com Lottery App on the iOS or Android App Stores, where available.
eSports
The World Esports Summit 2024 Is Here!
The IESF World Esports Summit returns this December to Busan, South Korea. Hosted at the Busan Esports Arena (BRENA) from December 5-6, the Summit will bring together prominent figures from Esports, global brands, government officials, and sports executives for a deep dive into the current Esports trends, its rapid transformations, and future challenges.
This year’s theme, “Building Bridges, Not Barriers, Through the Power of Esports,” will highlight the role of Esports in uniting cultures, ideas, and industries. Under the slogan “We Empower Success,” the
Summit provides a great platform for Esports experts to engage in meaningful discussions and sessions, sharing their insights on trends and presenting forward-looking ideas for our industry.
The event, strategically timed at the close of the competitive season, presents a perfect environment for reflection on the year’s biggest events, industry shifts, and the next steps for Esports. Attendees can follow the expert’s perspectives on topics like:
- (R)Evolution in Esports
- East Meets West
- Esports Integrity: The Role of Referees
- The Rise of International Esports Competitions
- (In Korean) Korea’s Secret Sauce etc.
Also, featured at this year’s event are the IESF World Esports Training Camp and the World Esports Referee Academy.
These are very important IESF programs that are aimed at advancing the skills and professional standards of the next generation of Esports leaders.
Join us in Busan for two days designed to inspire, connect, and empower the international Esports community.
Registration for the World Esports Summit is free and open to all interested attendees.
To register, please complete our online registration form: iesf.formstack.com/forms/wes2024_participation_registration
See you in Busan!
eSports
Akhil Sarin CMO at Easygo named as key note at ICE Esports Conference
Clarion Gaming has confirmed that Akhil Sarin CMO at Easygo, the technology powerhouse behind the success of global brands Stake and Kick will headline the Esports & Games Conference (EGC) taking place on 21 January as part of the ICE Barcelona experience. As a key member of the executive team, Akhil Sarin has been instrumental in securing the high-profile partnerships that have accelerated Stake’s growth, including the Stake F1 team, UFC, Drake, and Premier League Everton FC.
Through these strategic alliances he has amplified Stake’s brand presence at the same time as creating unique, immersive player experiences, in the process setting new industry benchmarks.
Announcing the high profile speaker Will Harding, Head of Esports at Clarion Gaming said: “Securing Akhil Sarin as EGC key note at ICE Barcelona represents a remarkable opportunity for our attendees to gain invaluable insight into cutting-edge strategies in digital and influencer marketing .
“Akhil’s expertise with Stake and Kick.com embodies the forward-thinking, innovative approach that defines the digital marketing landscapes. His participation underscores the calibre of knowledge-sharing that we are committed to delivering at ICE and he is sure to both inspire our attendees and elevate their strategic perspective.”
Looking ahead to ICE Barcelona, Akhil Sarin stated: “Collaborating with Clarion Gaming at ICE Barcelona is an exciting opportunity to showcase Stake’s journey and continued focus on bold partnerships and creative marketing strategies that resonate with audiences.”
He added “The EGC is a vital platform for exchanging transformative ideas and shaping the future of gaming and entertainment. I look forward to discussing Stake’s vision and collaborating with industry leaders to inspire growth and innovation across the sector.”
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