Latest News
Vesaro partners with D-BOX technologies to equip up to 30 Kindred Concepts entertainment centers with 60 racing simulators
D-BOX Technologies Inc. , a world leader in haptic and immersive entertainment, is partnering with Vesaro, a British designer and manufacturer of high-quality racing simulators for the new Kindred Concepts entertainment centres. This new type of entertainment center provides an immersive, state-of-the-art Formula 1 racing simulation experience, gamified for a mass audience in a unique global licence agreement with Formula 1Âź. Vesaro will design, engineer, and build unique and advanced racing simulators meeting the high standards of the Formula 1 organization, which will be deployed in all Kindred Concepts centers. A first venue equipped with 60 racing simulators will be installed in the city of London, England by the end of 2022, with potentially as many as 30 venues worldwide over the next five years.
The pandemic paved the way for sim racing and the market is growing quite rapidly. The quality of racing games has greatly improved, and we are now approaching the realism of car racing both in terms of the virtual representation of established racing circuits as well as the sensations felt when driving a race car. The deployment of Kindred Concepts will undoubtedly benefit the identification and training of a new generation of Formula 1 racing drivers by allowing them to familiarise and memorise the different circuits and various race car settings, without a time limit and at a fraction of the cost of a real racing practice session.
âWe really believe in this concept of Sim Racing centers and are proud to have been selected by Vesaro, our long-time partner in racing simulation. Kindred Concepts wants to bring together racing in a social environment all around the world. Each center will be supplied with state-of-the-art Vesaro simulators equipped with D-BOX haptic system, giving racing fans the best immersive social racing experience. They want to provide the best-in-class experiences, and with the strength of the Formula One brand, they are going to break barriers in competitive socialising. Â Cutting-edge technology from Vesaro and D-BOX with the excitement of F1 will create an unforgettable, adrenaline-fueled experience,â declared SĂ©bastien Mailhot, President and Chief Executive Officer at D-BOX. âThis will give fans a slight idea of what it is like to sit in the cockpit of a vehicle that is capable of traveling at more than 300 km/h.â
âIt was obvious for Vesaro to involve D-BOX in this project. Haptic systems are essential when it comes time to recreate the realism of a race, and D-BOX is the best in that field. Our racing simulators will bring to life the experience of driving a Formula 1 car in a stylish and fun environment, giving more people the opportunity to enjoy and get closer to the world of Formula 1,â declared Nevil Slade, Chief Executive Officer at Vesaro. âD-BOX provides experiences like we do. When people sit in our simulator, we have to wow them, and this new concept developed by Kindred Concepts is going to make them experience something special and take their breath away.â
The first center is expected to open at the One New Change center in London at the end of this year, with plans to extend to the USA, Middle East, and Asia in consideration as well.
Latest News
BETFRED LAUNCH NEW STUDIO AND LIVE PRESENTERS FOR EXCLUSIVE NUMBERS GAME
Bookmaker Betfred have launched a brand-new studio and live presenters for their exclusive numbers game âNifty 50.â
The âNifty 50â is a fixed odds numbers game featuring five live draws a day with a jackpot of 5 million pounds for every draw.
The exclusive product now has a new hi-tech purpose-built studio at their head office in Birchwood, Warrington. The new studio is part of a major refurbishment project at Betfredâs headquarters.
Plus, for the relaunch Betfred have employed two new presenters Joshua Littlehales and Grace Constantinou.
Joshua Littlehales who has worked for Tameside Radio and LADbible said, âThe new studio looks amazing, and I feel impressed each time I step inside. I feel excited to call it my professional home.â
Grace Constantinou who is a Media and Performance graduate from Salford University added, âI saw the studio when it was dust and walls and now to see it completed its very impressive.â
Betfred boss Fred Done said, âThe whole idea behind Nifty 50 is for customers to win big for small stakes, and to now promote it with a purpose-built studio and live presenters I am delighted.â
Betfred commissioned Paul Sudlow to be the production designer, he came in with a wealth of experience having recently worked on ITVâs Euro 2024 studio in Berlin and the Rugby Union World Cup in 2023.
The screens and lights were provided by Whitelight based in Wimbledon while Monkey Scene provided the set construction.
The exclusive Nifty Fifty draw can be viewed five times a day in Betfredâs shops, online and at youtube with BetfredLotto.
Latest News
Playân GO announces New Jersey partnership with leading operator Hard Rock Digital
Playân GO, the worldâs leading casino entertainment provider, has today announced a new operator partnership with renowned gaming brand Hard Rock Digital for their top-rated Hard Rock Bet online casino platform in New Jersey. The Hard Rock brand is synonymous with entertainment worldwide, and this partnership will see Hard Rock Bet players in New Jersey gain access to hit Playân GO titles such as Piggy Blitz, Book of Dead and Rise of Olympus 100.
Playân GO is now live with four operators across four states in the United States, with further growth expected in the coming months.
Magnus Olsson, Chief Commercial Officer at Playân GO, commented: âWeâre excited to expand our US portfolio with a new operator partnership, and teaming up with a renowned brand like Hard Rock Digital is a significant achievement for us.
“New Jersey is a key state for our US operations, and weâre delighted to offer Hard Rock Betâs players access to our top-tier casino gaming content. We believe this partnership will be highly beneficial for both Hard Rock Digital and Playân GO, and we anticipate many shared successes in the coming months and years.
“Playân GO remains committed to being active in every regulated market globally and to ongoing growth in the US. Partnerships like this one with Hard Rock Digital are crucial to our long-term success in the region.â
Grant Williams, SVP – Casino, Hard Rock Digital added: âWeâre excited to roll with Playân Go and add its entertaining titles to the over 2,000 games on our top-rated platform in New Jersey. Weâre committed to making Hard Rock Bet the best place to play, and are proud of our recent online casino enhancements, including a more personalized experience, integrated rewards, and one of the largest selections of games in the market.â
Hard Rock Bet recently launched its ‘Roll With Us’ fall campaign, welcoming players of all types to play on its easy-to-use app. With 4.9 stars in the App Store and 4.8 stars in the Google Play Store, Hard Rock Bet is among the highest rated real money gaming apps in the market. Hard Rock Bet offers an integrated New Jersey online casino-sportsbook platform and also operates a sports-only experience in Arizona, Florida, Illinois, Indiana, Ohio, Tennessee, and Virginia. Hard Rock Bet is available for download via iOS and Android, and can also be played on desktop via HardRock.bet.
Latest News
Atlaslive Partners with Oddin.gg to Elevate Esports Betting in LATAM, Offering 24/7 Betting Markets and Cutting-Edge Odds Feed
Atlaslive, a leading provider of innovative iGaming software solutions, has announced a strategic partnership with Oddin.gg, the premier B2B provider for esports betting. This collaboration will enable Atlaslive to expand its comprehensive Sportsbook offerings, providing LATAM operators with cutting-edge esports betting services that feature real-time odds, live streams, and a wealth of fast-paced betting markets.
âAs a company committed to providing scalable, reliable, and flexible iGaming solutions, our partnership with Oddin.gg is the perfect complement to Atlaslive’s mission of delivering excellence to our partners,â said Lidiia Vakulenko, COO of Atlaslive. âThis collaboration enables us to bring the full potential of esports betting to the LATAM market, offering our partners advanced tools for managing odds and creating a more engaging experience for esports fans.â
By integrating Oddin.ggâs award-winning esports betting ecosystem, Atlaslive enhances its dynamic iGaming Platform with an unrivaled esports betting experience. This includes an esports-centric odds feed and 24/7 content, ensuring that operators can consistently offer a dynamic range of markets to eager bettors. Oddin.ggâs seamless iFrame solution also simplifies the front-end integration for Atlasliveâs partners, allowing for efficient access to a wide array of esports events and betting options with minimal operational overhead.
Oddin.gg is renowned for its end-to-end esports betting ecosystem, which includes a multi-award-winning odds feed, risk management services, live esports data, and a variety of other solutions tailored to the needs of esports operators. This partnership is poised to accelerate the growth of esports betting in Latin America, a region experiencing a surge in interest for competitive gaming.
âPartnering with Atlaslive is a natural step in expanding our presence in Latin America, which we consider our second home,â said Marek Suchar, Managing Director at Oddin.gg. âAs a platform deeply rooted in the regionâs B2B landscape, Atlaslive brings a focus on delivering a trustworthy, flexible, and scalable solution. Together, weâre eager to push the boundaries of esports betting in this high-potential market. Through our collaboration, we aim to offer an unparalleled esports betting experience, catering to the rapidly evolving needs of LATAM operators and bettors.â
With esports growing in popularity across Latin America, this partnership solidifies Atlasliveâs role as a key player in the region’s iGaming sector. The addition of Oddin.ggâs advanced esports offerings allows Atlaslive to better serve operators looking to tap into this rapidly evolving market.
-
Asia6 days ago
NODWIN Gaming partners with Japanese gaming company KONAMI for âeFootball Diwali Showdownâ
-
Asia7 days ago
Red Bull M.E.O. returns in 2024 to India: BGMI qualifiers lead to thrilling LAN National Finals in Chennai
-
Asia7 days ago
GG.BET is inviting BLAST Premier: World Final attendees to the GG.BOOTH to take part in some fun activities
-
Australia7 days ago
ALLIANCE PARTNERS TABCORP AND 1/ST CONTENT COMPLETE DEAL WITH THE JOCKEY CLUB OF TURKIYE TO DELIVER TURKISH RACING TO AUSTRALIA VIA SKY RACING
-
Baltics7 days ago
Genome launches SEPA instant payments, adding another valuable feature for iGaming companies
-
Africa7 days ago
Tekkorp Launches Strategic Initiative To Capitalize On African Market
-
Eastern Europe7 days ago
ICONIC21 makes Romania debut with Princess Casino
-
Industry News7 days ago
Swedish Gaming Group Cherry Weighs Sale of ComeOn