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New Technologies and Other Trends Used on Online Gambling Market

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As technologies develop at an unseen rate, they also find their place in our everyday lives. One of the industries that are most open to all the new improvements science brings upon us is the gambling industry. According to Danish gaming expert and Chief Editor at CasinoHex Danmark, which writes a lot about online casinos for Danish gamblers, Maja K. Lundborg, new casinos are showing a remarkable level of acceptance.

“Online gambling market is always looking for new ways to make their sites more unique, interesting and accessible. No wonder they tend to implement every novelty that appears on the market”, says Maja. To help us comprehend trends that will change the gaming environment once and for all, she shared a couple of them with us.

 

Virtual Reality As a New Type of Gaming

Virtual reality has been a hot topic in the gaming industry for quite a while, yet we still haven’t seen it implemented on a wider level. Lundborg contributes that to the fact such systems tend to be expensive for both the company and the end-user. Still, she says that sooner or later, it will find its use, especially in the domain of live casino gaming.

“These days you can only see the dealer and a bit of a background behind it. Soon, thanks to VR sets, you will be able to have a virtual walk across casino floors and poker rooms and enjoy all the little details you appreciate when visiting a brick-and-mortar casino”, predicts our expert.

She thinks the change will come at some point during the next decade, as many brands are already showing intention to implement this new feature as soon as possible. We keep our fingers crossed, we don’t wait for too long for it to hit the mainstream!

 

5G Network For Faster Mobile Gaming

Another important technological advancement is 5G. However, unlike VR, this one is pretty much available for all gamers, without a high price tag. The easiest way to describe it is as a special network, that allows safer, faster, and more reliable data transfer, with less interference than ever. If you ask Lundborg, mobile gamers will definitely benefit from it.

“Can you imagine mobile gaming without long loading times, bugs, buffering, and other things that make your eye twitch? Thanks to 5G networks, mobile gaming is seamless, efficient, and safer than ever”, claims Maja.

Even though she has high hopes for 5G technologies, Lundborg also understands some of its disadvantages. Our expert believes strong infrastructure is a must. With unreliable infrastructure, 5G simply can’t reach its full potential. Also, one has to have a device that can support that type of data transfer, meaning, only gamers with new phones will take full advantage of it.

 

Artificial Intelligence

Artificial intelligence is the last, but not least, major technological advancement on our list. Maja K. Lundborg believes it will simply allow gaming platforms to become more customized, all according to customers’ needs.

“Imagine this! You are playing blackjack, and make a huge win. Next time you come, the casino immediately introduces you to similar games. Or in case things don’t work out, it simply removes all the games of a similar theme or genre, so you don’t get frustrated. And don’t let me begin with personalized offers”, she gets ecstatic and pretty optimistic.

Artificial intelligence will also set new standards in terms of customer service, availability of support, and overall adaptability of the interface. At the same time, companies will benefit from machine learning software that will help them prevent fraudulent activities, provide better service, predict future behavior, and that way even help fight gambling addiction.

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7-Eleven selects Jackpot.com as their official lottery partner

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Online Lottery Courier Service Jackpot.com Announces Exclusive Collaboration with 7-Eleven, Inc.

Jackpot.com will serve as the official lottery courier service of 7-Eleven, Inc., initially launching in Ohio and Massachusetts  

Jackpot.com – the online lottery courier service that allows consumers to purchase official state lottery tickets on their phone, tablet, or computer – announced today an exclusive collaboration with 7-Eleven Inc., the largest convenience store chain in the world, to serve as their official lottery courier service.

As part of the collaboration, 7-Eleven customers in Ohio and Massachusetts will be able to sign up and play lottery games and scratchers on the Jackpot.com app or website. The program will initially be launched in over 600 7-Eleven and Speedway stores in Ohio and Massachusetts, with a special launch promotion that gives 7-Eleven customers a free lottery ticket on their first deposit by using promo code, “7Eleven”.

“We’re thrilled to work with 7-Eleven, the leading retailer of lottery tickets in the country,” said Akshay Khanna, CEO and co-founder of Jackpot.com. “Leveraging our technology and innovation, we can provide additional convenience for their customers, while adding an additional source of revenue. A true win-win relationship for all.”

By launching in Ohio and Massachusetts in 2023 and 2024, respectively, Jackpot.com aims at adding another avenue for player convenience with one of the most widely recognized brands in the convenience-retailing space. With a presence in Ohio, the nation’s seventh-largest lottery market, and Massachusetts, whose state lottery produced $1.2 billion in net profit for the Commonwealth during the 2024 fiscal year, Jackpot.com’s collaboration with 7-Eleven represents an added layer of accessibility for players.

Jackpot.com remains committed to responsible play and has significantly invested in protocols by allowing customers of legal age to set spend limits and limits on daily deposits, all while providing access to local and national responsible gambling resources, self-exclusion, self-suspension and automated notifications that offer help should problematic behavior be detected. Jackpot.com is also the only lottery courier service to launch with an iCap certification from the National Council on Problem Gambling.

To learn more, visit jackpot.com. First-time users can also download the official Jackpot.com Lottery App on the iOS or Android App Stores, where available.

 

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eSports

The World Esports Summit 2024 Is Here!

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The IESF World Esports Summit returns this December to Busan, South Korea. Hosted at the Busan Esports Arena (BRENA) from December 5-6, the Summit will bring together prominent figures from Esports, global brands, government officials, and sports executives for a deep dive into the current Esports trends, its rapid transformations, and future challenges.

This year’s theme, “Building Bridges, Not Barriers, Through the Power of Esports,” will highlight the role of Esports in uniting cultures, ideas, and industries. Under the slogan “We Empower Success,” the

Summit provides a great platform for Esports experts to engage in meaningful discussions and sessions, sharing their insights on trends and presenting forward-looking ideas for our industry.

The event, strategically timed at the close of the competitive season, presents a perfect environment for reflection on the year’s biggest events, industry shifts, and the next steps for Esports. Attendees can follow the expert’s perspectives on topics like:

  • (R)Evolution in Esports
  • East Meets West
  • Esports Integrity: The Role of Referees
  • The Rise of International Esports Competitions
  • (In Korean) Korea’s Secret Sauce etc.

Also, featured at this year’s event are the IESF World Esports Training Camp and the World Esports Referee Academy.

These are very important IESF programs that are aimed at advancing the skills and professional standards of the next generation of Esports leaders.

Join us in Busan for two days designed to inspire, connect, and empower the international Esports community.

Registration for the World Esports Summit is free and open to all interested attendees.

To register, please complete our online registration form: iesf.formstack.com/forms/wes2024_participation_registration

See you in Busan!

 

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eSports

Akhil Sarin CMO at Easygo named as key note at ICE Esports Conference

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Clarion Gaming has confirmed that Akhil Sarin CMO at Easygo, the technology powerhouse behind the success of global brands Stake and Kick will headline the Esports & Games Conference (EGC) taking place on 21 January as part of the ICE Barcelona experience.

As a key member of the executive team, Akhil Sarin has been instrumental in securing the high-profile partnerships that have accelerated Stake’s growth, including the Stake F1 team, UFC, Drake, and Premier League Everton FC.

Through these strategic alliances he has amplified Stake’s brand presence at the same time as creating unique, immersive player experiences, in the process setting new industry benchmarks.

Announcing the high profile speaker Will Harding, Head of Esports at Clarion Gaming said: “Securing Akhil Sarin as EGC  key note at ICE Barcelona represents a remarkable opportunity for our attendees to gain invaluable insight into cutting-edge strategies in digital and influencer marketing .

“Akhil’s expertise with Stake and Kick.com embodies the forward-thinking, innovative approach that defines the digital marketing landscapes. His participation underscores the calibre of knowledge-sharing that we are  committed to delivering at ICE and he is sure to both inspire our attendees and elevate their strategic perspective.” 

Looking ahead to ICE Barcelona, Akhil Sarin stated:  “Collaborating with Clarion Gaming at ICE Barcelona is an exciting opportunity to showcase Stake’s journey and continued focus on bold partnerships and creative marketing strategies that resonate with audiences.”

He added “The EGC is a vital platform for exchanging transformative ideas and shaping the future of gaming and entertainment. I look forward to discussing Stake’s vision and collaborating with industry leaders to inspire growth and innovation across the sector.”

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