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Exclusive Spanish Market Q&A w/ João Carvalho, Sales Manager at PandaScore

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Exclusive Spanish Market Q&A w/ João Carvalho, Sales Manager at PandaScore
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How has PandaScore served the Spanish market thus far?

Spain is a hotbed of activity when it comes to esports, with countless players, teams and tournaments held across the biggest esports titles taking place across the country. But when it comes to betting on esports, the market is still very much in its infancy. That’s not to say there isn’t a significant opportunity for operators to explore, because there is. Not only is esports hugely popular, but so too is betting on traditional sports. The challenge has been to bring the two together, and that’s exactly why PandaScore delivers its esports betting solutions to operators in the market.

Our odds, markets and betting products are second to none and are used by some of the largest operators in the world to capitalise on the esports wagering opportunity. We sit at the cutting edge of esports and betting and have delivered many innovations to the esports market. Today, we cover 308 unique markets across all major esports titles from League of Legends and Valorant to CS:GO, Call of Duty, Dota2 and more. Our markets include Player Props as well as Winner 2-way, Winner 3-way, Maps handicap, Total maps over/under, Correct score, First map/Match result, Most kills 2-way and Most kills 3-way.

We’ve also been hard at work on creating esports dedicated micro markets and will be going big on this throughout the year. We will also continue to push our powerful esports Bet Builder tool, allowing players to curate their own bet slips for next-level engagement.

 

What are the company goals for Spain over the next 12 months?

Ultimately, we want to help operators unlock the full potential that esports betting has to offer, while also playing our part in educating esports fans that they can wager on players, teams and tournaments with operators that are fair, transparent and reputable. To do this, we will continue to enhance our suite of solutions over the next 12 months and, as mentioned above, will be rolling out new markets on new games – most importantly Valorant, expand out BetBuilder tool, and introduce esports Microbetting. We will also be driving awareness of our recently re-vamped Widgets product which allows Spanish operators to seamlessly integrate our Odds solution into their environment and customise the front end to meet their individual branding and player experience goals. State-of-the-art solutions such as these make it easy for operators to expand into the esports betting space, and this in turn will enable us to engage more operators in Spain throughout the year.

 

What does the Spanish market need to ramp up its esports betting activity?

Spain is no different to other nascent esports betting markets with tremendous untapped potential. All it takes to fully open the doors is a little education among operators and players, and one or two tier-one brands rolling out esportsbooks for the first time. This is something we have seen in the UK market where we have recently joined forces with William Hill to power its first proper move into esports wagering. Once the big boys are on board, it’s not long before everyone else looks to follow. But this provides a huge opportunity for smaller brands to seize the first mover advantage and push ahead with rolling out an esportsbook now – especially in Spain where there is a strong appetite for this among players but where the competition remains limited (for now). Those that do will be able to build large and loyal player bases before the power players enter the market.

 

What does PandaScore specifically bring to the Spanish market that will promote esports betting growth?

Esports fans have high expectations from the entertainment options they engage with. This includes intuitive user interfaces optimised for mobile, fast-paced action, a quality product and an experience that provides a sense of community. Our products and solutions have been designed to provide all of these things and more so that operators can deliver esports betting experiences that not only meet but exceed player expectations in Spain and beyond.

What’s more, the team behind PandaScore are first and foremost fans of esports and are incredibly passionate about bringing esports betting to the widest possible audience.  We plan to be on the ground at major esports and betting events throughout the year, including FIJIMA, Madrid. This is a key part of our strategy to drive awareness of the world of esports, the potential of esports betting and how all stakeholders can maximise the huge potential of bringing the two together in the Spanish market and others around the world.

eSports

The World Esports Summit 2024 Is Here!

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The IESF World Esports Summit returns this December to Busan, South Korea. Hosted at the Busan Esports Arena (BRENA) from December 5-6, the Summit will bring together prominent figures from Esports, global brands, government officials, and sports executives for a deep dive into the current Esports trends, its rapid transformations, and future challenges.

This year’s theme, “Building Bridges, Not Barriers, Through the Power of Esports,” will highlight the role of Esports in uniting cultures, ideas, and industries. Under the slogan “We Empower Success,” the

Summit provides a great platform for Esports experts to engage in meaningful discussions and sessions, sharing their insights on trends and presenting forward-looking ideas for our industry.

The event, strategically timed at the close of the competitive season, presents a perfect environment for reflection on the year’s biggest events, industry shifts, and the next steps for Esports. Attendees can follow the expert’s perspectives on topics like:

  • (R)Evolution in Esports
  • East Meets West
  • Esports Integrity: The Role of Referees
  • The Rise of International Esports Competitions
  • (In Korean) Korea’s Secret Sauce etc.

Also, featured at this year’s event are the IESF World Esports Training Camp and the World Esports Referee Academy.

These are very important IESF programs that are aimed at advancing the skills and professional standards of the next generation of Esports leaders.

Join us in Busan for two days designed to inspire, connect, and empower the international Esports community.

Registration for the World Esports Summit is free and open to all interested attendees.

To register, please complete our online registration form: iesf.formstack.com/forms/wes2024_participation_registration

See you in Busan!

 

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eSports

Akhil Sarin CMO at Easygo named as key note at ICE Esports Conference

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Clarion Gaming has confirmed that Akhil Sarin CMO at Easygo, the technology powerhouse behind the success of global brands Stake and Kick will headline the Esports & Games Conference (EGC) taking place on 21 January as part of the ICE Barcelona experience.

As a key member of the executive team, Akhil Sarin has been instrumental in securing the high-profile partnerships that have accelerated Stake’s growth, including the Stake F1 team, UFC, Drake, and Premier League Everton FC.

Through these strategic alliances he has amplified Stake’s brand presence at the same time as creating unique, immersive player experiences, in the process setting new industry benchmarks.

Announcing the high profile speaker Will Harding, Head of Esports at Clarion Gaming said: “Securing Akhil Sarin as EGC  key note at ICE Barcelona represents a remarkable opportunity for our attendees to gain invaluable insight into cutting-edge strategies in digital and influencer marketing .

“Akhil’s expertise with Stake and Kick.com embodies the forward-thinking, innovative approach that defines the digital marketing landscapes. His participation underscores the calibre of knowledge-sharing that we are  committed to delivering at ICE and he is sure to both inspire our attendees and elevate their strategic perspective.” 

Looking ahead to ICE Barcelona, Akhil Sarin stated:  “Collaborating with Clarion Gaming at ICE Barcelona is an exciting opportunity to showcase Stake’s journey and continued focus on bold partnerships and creative marketing strategies that resonate with audiences.”

He added “The EGC is a vital platform for exchanging transformative ideas and shaping the future of gaming and entertainment. I look forward to discussing Stake’s vision and collaborating with industry leaders to inspire growth and innovation across the sector.”

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eSports

WEC24 Complete: Indonesia Crowned Overall Champion!

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WEC24 Complete: Indonesia Crowned Overall Champion! Busan, South Korea (November 20, 2024) – After nine days of exciting competition, the 16th World Esports Championship (WEC24) has come to a conclusion.

From epic plays to unforgettable moments, the championship closed out with the Dota 2 and MLBB Women’s finals. The ultimate victory and the biggest moment of the night belonged to Indonesia, as they won their second title as the WEC24 Overall Champions.

This prestigious trophy is awarded to the nation that excels across all of the game titles. Turkey secured one gold and one bronze medal also, however, Indonesia’s consistency and performance across the other game titles gave them the edge to secure their victory. Congratulations to Indonesia for this remarkable achievement!

WEC24 started on November 11 at the spectacular SEF Arena in Riyadh, bringing together athletes from around the world to compete across six tournaments: PUBG MOBILE, CS2 (Women’s and Open), Mobile Legends: Bang Bang (Open and Women’s), and Dota 2. Each competition delivered its special charm, giving us new champions and a WEC to remember.

Medalists:

PUBG MOBILE:

  1. Turkey
  2. Ukraine
  3. Brazil

CS2 Women’s:

  1. Poland
  2. France
  3. Portugal

CS2 Open:

  1. Romania
  2. Portugal
  3. Serbia

MLBB Open:

  1. Malaysia
  2. Philippines
  3. Indonesia

MLBB Women’s:

  1. Indonesia
  2. Cambodia
  3. Egypt

Dota 2:

  1. Greece
  2. Sweden
  3. Turkey

This year’s WEC broke records and set new milestones: the largest CS2 Women’s tournament with a $160,000 prize pool, the debut of the MLBB Women’s category, and a marathon Dota 2 bronze match that won’t be forgotten. Over 480 athletes gave it their all, leaving behind moments that will define the Esports scene for years.

As WEC24 comes to an end, we are thankful to every athlete, national federation, fan, and Esports enthusiast who traveled with us on the Road to Riyadh.

GG once again to Indonesia, our WEC24 Overall Champion! Thank you, Riyadh, for hosting an unforgettable championship. Until next time, see you on the next World Esports Championship journey!

 

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