eSports
Volvic extends partnership with BIG by two years
Heading into 2023 together, Volvic and BIG have agreed to extend their partnership for another two years until the end of 2024
Working together since 2020, Volvic has provided incredible support for BIG’s competitive aspirations, being one of the key partners of their League of Legends and Trackmania teams, and making sure the whole BIG Family is properly hydrated. Over the course of the past three years, BIG and Volvic have worked on campaigns such as the Volvic Charity Race – an annual Trackmania tournament organized together with players and influencers to raise funds for charity projects.
BIG’s League of Legends team is one of the most distinguished ones in the Prime League with numerous trophies under their belts, reaching second place in the PRM Super Cup most recently. Representing the BIG colors are two of the best German Trackmania drivers as well: Dennis “massa” Lotze and Nico
“GranaDy” Gyarmati. The two form a duo in the recently established Trackmania World Tour circuit, where BIG participates as a member team.
Moving forward, Volvic extends their portfolio of sponsored titles to BIG’s CS:GO division, including the BIG OMEN Academy and BIG EQUIPA, the organization’s talent development project and women’s Counter-Strike team, respectively. BIG Chroma, the female and non-binary League of Legends talent project of BIG will also be supported by Volvic.
Statement Daniel Finkler, CEO Bigleet GmbH – Berlin International Gaming (BIG):
Following the beginning of our partnership with Volvic in 2020, I am very pleased that we will continue our journey for at least two more years until the end of the season in 2024. Volvic has contributed significantly to our sporting successes with its great support over the past three years and has now decided to further expand its commitment to BIG. In addition to the ongoing partnership in League Of Legends and Trackmania, Volvic will also support our CS:GO teams including the BIG OMEN Academy and BIG EQUIPA. Furthermore, I am very happy that Volvic supports our ambition to promote tolerance and diversity in esports by adding the BIG Chroma team to its partner list. We now look forward to 2023 and the many exciting projects we will implement together in the future. We would like to take this opportunity to thank Volvic for their trust and great support over the past three years!
Statement Antoine Hours, Marketing Director EDP & Waters Germany, Danone Deutschland GmbH:
We are pleased to continue and extend our cooperation with Berlin International Gaming. As market leader for still natural mineral water**, we are happy to be ‘Hydration Partner’ with Volvic to the growing esports community. Of course, we will continue to provide the right refreshment for the BIG players. We are looking forward to another successful season and are rooting for the teams.
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