Industry Awards
iGB Digital Awards celebrate “best in class” digital partnerships
Clarion Gaming hosted the inaugural iGB Digital Awards on the last day of ICE (8th February), with a quartet of business partners celebrated for the innovation, strategic vision and “best in class” marketing practice they demonstrated in 2023.
Winners from Play’n Go, GR8 Tech, EveryMatrix, and Kambi were each presented with a trophy and bottle of champagne by digital growth director Sophie Webster during a lunchtime ceremony at the iGB Digital Lounge. The Awards highlighted the diversity of campaigns run by Clarion Gaming over the past 12 months.
The iGB Digital Awards are set to become an annual tradition at ICE, acknowledging the ongoing work that marketing and PR teams undertake to deliver the best results for their organisations.
Sophie Webster, iGB Digital Growth Director, said: “As the leading premium growth partner to the Gaming industry, iGB wants to recognise the clients that are delivering cutting edge marketing strategies through their iGB partnership.”
“A huge thank you to all our digital clients for your partnership and collaboration throughout 2023. Your dedication to excellence fuels our mutual success, and we’re honoured to be part of your journey. Here’s to another year of innovation, growth, and shared achievements!”
Matthew Hutchings, Global Head of Campaign Marketing added: “The iGB Digital Awards are a celebration of the very best innovation, creativity and talent we see across our client marketing campaign partnerships. Congratulations to all of this year’s winners – you and your teams’ dynamism and originality have been a joy to work with and we’re excited to see what you do in 2024 and beyond.”
Robin Harrison-Millan, iGB Global Content Director B2B, stated: “Over the past year Clarion Gaming Digital has built up its capabilities to offer an enhanced range of marketing services products, with content delivery led by our global head of commercial content Kat Holmes. To make this work, we need buy-in from our partners, and these awards recognise those that have bought into our vision. Congratulations to all our winners.”
The Best in Class award was presented to the marketing and PR team from PLAY’N GO, in recognition of their advanced approach to marketing services, and the team’s energy, effort and diligence in building compelling and informative stories.
Andrew Pink, head of brand & communication, at Play’n GO noted: “At Play’no GO we try and infuse quality into everything we do, so it’s a really fantastic honour to receive this award: it’s really a reflection on the partnership our marketing and communications teams at Play’n GO enjoy with IGB and Clarion.”
The Rising Star award was presented to Maria Meshkova, PR and Content Manager at GR8 Tech, in recognition of her strong work ethic, high standard of output, and the skill shown throughout 2023’s content partnership. Maria Meshkova, confirmed: “IGB provides an invaluable platform for us to develop our brand.”
The Pushes the Boundaries award was presented to the team at EveryMatrix in recognition of their openness to new ideas that excite and delight audiences and their integrated approach to marketing, while delivering insight that is critical to operator success. Marie-Jeanne Baciu, online marketing manager at EveryMatrix explained: “The campaign was something new, something we’ve never tried before, and we went all in. Everyone on the team was very supportive, collaborating and sharing ideas. So it was like a partnership, and we did feel that we were heard and our ideas were implemented.”
The Business Vision award was presented to Kambi in recognition of the fact that its marketing team had the clearest view of business vision and strategy, allowing for both companies to make the most of a highly effective PR partnership. Gerard Starkey, SVP marketing and communications at Kambi stated: “We are really excited to win the award. Our partnership with IGB has enabled us to tell our story through different marketing tactics.”
Balkans
EGT Digital is shortlisted in 5 categories of BEGE Awards 2024
EGT Digital is proud to be among the finalists in the impressive 5 categories of BEGE Awards 2024. This year’s edition of the prestigious annual competition will be held on November 27 at Black & White Club, Palms Royale Sofia Complex. For the 15th consecutive year, the event will recognize individuals and companies for their outstanding contribution to the gaming and entertainment industry.
Burning Hot Instant, one of the newest offerings in EGT Digital’s ever-growing portfolio of games, is among the shortlisted titles in the Online Game of the Year category. It is also one of the latest additions to the top performer Clover Chance. Although it debuted only 2 months ago, Burning Hot Instant immediately became players’ favorite with its mystery jackpot and numerous rewards.
X-Nave, EGT Digital’s in-house developed “all-in-one” betting platform, is a contender in the Online Platform of the Year category. The product earned the nomination thanks to the fact that it provides operators with the technology and tools they need to build and maintain a successful online business. The X-Nave platform includes 4 main modules: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway. Each module can be part of the complete solution or function independently, allowing seamless integration with developments of third-party providers.
Another prestigious nomination for EGT Digital is in the Online Provider of the Year category, recognizing its wide range of iGaming products and services. The company’s games are extremely popular in a number of markets around the world, where players appreciate their fascinating design, high winning chances, and many attractive bonus features. The X-Nave platform is becoming the preferred choice for an increasing number of operators who want to guarantee their business’ long-term success and sustainable development.
The company is a finalist in the Sports Betting Platform of the Year category as well. EGT Digital’s Sportsbook solution, part of X-Nave’s Sport Product, offers everything operators need to secure a competitive bookmaker position. It includes advanced betting, in-depth statistics, different bet types, back-office tools, a variety of jackpots, and 24/7 technical and trading support. It is provided with powerful management tools that allow betting sites to create personalized content and increase player engagement.
The last category for which EGT Digital has been nominated is Innovative Product of the Year, with its 360-degree retail betting solution. This product covers both software and hardware aspects of the business, including the design and management of devices, the company’s omnichannel solution, sports betting, lottery games, vouchers, online deposits, and commissions. Constantly evolving, EGT Digital’s 360-degree retail betting solution continues to add new tools and options for improving user experience.
Balkans
EGT is a finalist in several categories of BEGE Awards 2024
EGT is excited to announce that it has been shortlisted in 6 categories of the prestigious BEGE Awards 2024. The competition, held annually as part of the BEGE Expo, will give prizes to individuals and companies for their significant contributions and excellent achievements in the gaming and entertainment industry for the 15th consecutive year.
After winning the accolade in last year’s edition of the event, the CEO of EGT, Mr. Vladimir Dokov, is once again a finalist in the CEO of the Year category. He received the nomination because of his strategic vision for the company, which has turned it into one of the leading manufacturers and suppliers of gaming equipment on a global level.
EGT will also compete for the awards in the Slot Machine of the Year and Slot Game Product of the Year categories. The company has been shortlisted, respectively, for its slot cabinets and slot games from the latest General Series, which have been demonstrating excellent results in a number of gaming establishments around the world.
Spider CMS is nominated for Casino Management System of the Year. As a result of its continuous development and improvement, the system currently contains 15 modules that make the organization of daily activities in gaming halls easy and efficient. This year, Spider CMS significantly expanded its footprint with several installations in Europe and Africa.
EGT’s bestseller, Bell Link, has earned the company a spot among the finalists in the Jackpot System of the Year category. Including 4 exciting levels and numerous attractive bonus features, this product has quickly become players’ favorite everywhere it has been installed.
EGT has also been shortlisted in the Corporate Social Responsibility of the Year category. It recognizes companies for their efforts to stimulate good social practices and build an ethically oriented business. EGT supports a lot of charity and sports initiatives. In addition, the company pursues a consistent policy for environmental protection and applies all ecological norms in its production processes and overall activities.
The BEGE Awards 2024 ceremony will take place on November 27 at Black & White Club, Palms Royale Sofia Complex.
Industry Awards
Casino Guru Awards introduces “iGaming Changemaker of the Year” category
- The Fairest Bonus Policy
- The Fairest General Terms & Conditions
- The Most Impactful Social Responsibility Initiative
- The Best Implementation of Responsible Gambling Tools
- The Most Transparent Casino
- The Most Effective Handling of Complaints
- The Most Ethical Approach to Marketing
- Players’ Choice
- iGaming Changemaker of the Year
- Voice of the People
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