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SOFTSWISS and iGaming Companies Going Green

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The iGaming industry has seen unprecedented growth in recent years, with gamers all over the world logging on to wager and play at their favorite sites. With so much action and development, many companies are starting to evaluate their impact on the environment and take steps to go green. One such company is SOFTSWISS, which is leading by example. The company is putting rules in place that will truly make a difference.

Updating old company policies to support a greener future within the iGaming industry is important. While some regulations are put in place by governments, many businesses are starting to implement their own rules and practices to ensure a bright future for all. This is especially true for international offshore iGaming sites, which cater to a diverse multinational audience. While punters often seek out the best offshore sportsbooks that offer unique bonuses and a wide variety of games in order to bypass tough local restrictions, a growing audience is also looking for platforms that are environmentally friendly. For international sites that cater to a global audience, the need to update old policies and turn a new, greener, leaf, has never been more relevant. By adopting eco-friendly practices, these sites can help the planet, appeal to a wider audience, and also help their own bottom line.

As mentioned above, one company is truly leading by example. SOFTSWISS is a software producer for online casinos and bookmaking websites. This company is taking its environmental efforts seriously and has put rules in place to ensure that they are helping, not hindering, a green tomorrow for our planet.

In fact, on World Environment Day 2024, SOFTSWISS announced several new initiatives that they are launching to support a greener future. Their effort is mostly aimed at reducing their own environmental impact and also promoting sustainability within the broader iGaming sector. During the announcement, it was made clear that the company intends to adopt green office practices, support environmental causes, and more. Andrey Starovoitov, the company Co-CEO, says that the initiatives are intended to “draw attention to the critical importance of our planet’s health”.

Energy efficiency is one area that SOFTSWISS is targeting specifically. The team at SOFTSWISS has created high-tech spaces that use renewable energy sources to help reduce their overall environmental footprint. Beyond helping the planet and reducing their environmental impact, the team at SOFTSWISS will also reap financial benefits, as these changes are set to lower their operational costs as well. A win for the planet and a win for SOFTSWISS.

In the office, the company is also making some changes. The team has committed to reducing how much paper they consume. To achieve this, they will start using a digital documentation system. In addition, they will promote recycling within the office and support staff who want to go green at home, too.

Beyond office updates, environmental leaders at SOFTSWISS are also involved with CSR programs that support green causes. Projects and programs include things like tree planting efforts and education programs. By supporting these causes, the company can truly make a difference and change the future of our planet.

While SOFTSWISS is certainly leading by example and doing an amazing job, they are not alone in their efforts. Many other iGaming businesses are starting to go green in an effort to conserve energy, help the planet, attract eco-friendly consumers, and boost their bottom lines at the same time.

Environmental conservation is not left to businesses alone. In many regions, governments are also putting stricter rules and laws into place to help conserve resources and protect natural assets. While some companies are implementing change on their own, rules put in place by the government will be the encouragement that all businesses need and will ensure that everyone is on the same page when it comes to a greener tomorrow.

While the iGaming industry will likely continue to grow and develop in the coming years as more players turn to online casinos and crypto casinos to wager, it’s important that businesses and local governments are taking action now to ensure a sustainable future for all. By doing this, we can ensure that industries like iGaming have a long, bright future and can co-exist and support our planet’s health at the same time.

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7-Eleven selects Jackpot.com as their official lottery partner

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Online Lottery Courier Service Jackpot.com Announces Exclusive Collaboration with 7-Eleven, Inc.

Jackpot.com will serve as the official lottery courier service of 7-Eleven, Inc., initially launching in Ohio and Massachusetts  

Jackpot.com – the online lottery courier service that allows consumers to purchase official state lottery tickets on their phone, tablet, or computer – announced today an exclusive collaboration with 7-Eleven Inc., the largest convenience store chain in the world, to serve as their official lottery courier service.

As part of the collaboration, 7-Eleven customers in Ohio and Massachusetts will be able to sign up and play lottery games and scratchers on the Jackpot.com app or website. The program will initially be launched in over 600 7-Eleven and Speedway stores in Ohio and Massachusetts, with a special launch promotion that gives 7-Eleven customers a free lottery ticket on their first deposit by using promo code, “7Eleven”.

“We’re thrilled to work with 7-Eleven, the leading retailer of lottery tickets in the country,” said Akshay Khanna, CEO and co-founder of Jackpot.com. “Leveraging our technology and innovation, we can provide additional convenience for their customers, while adding an additional source of revenue. A true win-win relationship for all.”

By launching in Ohio and Massachusetts in 2023 and 2024, respectively, Jackpot.com aims at adding another avenue for player convenience with one of the most widely recognized brands in the convenience-retailing space. With a presence in Ohio, the nation’s seventh-largest lottery market, and Massachusetts, whose state lottery produced $1.2 billion in net profit for the Commonwealth during the 2024 fiscal year, Jackpot.com’s collaboration with 7-Eleven represents an added layer of accessibility for players.

Jackpot.com remains committed to responsible play and has significantly invested in protocols by allowing customers of legal age to set spend limits and limits on daily deposits, all while providing access to local and national responsible gambling resources, self-exclusion, self-suspension and automated notifications that offer help should problematic behavior be detected. Jackpot.com is also the only lottery courier service to launch with an iCap certification from the National Council on Problem Gambling.

To learn more, visit jackpot.com. First-time users can also download the official Jackpot.com Lottery App on the iOS or Android App Stores, where available.

 

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eSports

The World Esports Summit 2024 Is Here!

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The IESF World Esports Summit returns this December to Busan, South Korea. Hosted at the Busan Esports Arena (BRENA) from December 5-6, the Summit will bring together prominent figures from Esports, global brands, government officials, and sports executives for a deep dive into the current Esports trends, its rapid transformations, and future challenges.

This year’s theme, “Building Bridges, Not Barriers, Through the Power of Esports,” will highlight the role of Esports in uniting cultures, ideas, and industries. Under the slogan “We Empower Success,” the

Summit provides a great platform for Esports experts to engage in meaningful discussions and sessions, sharing their insights on trends and presenting forward-looking ideas for our industry.

The event, strategically timed at the close of the competitive season, presents a perfect environment for reflection on the year’s biggest events, industry shifts, and the next steps for Esports. Attendees can follow the expert’s perspectives on topics like:

  • (R)Evolution in Esports
  • East Meets West
  • Esports Integrity: The Role of Referees
  • The Rise of International Esports Competitions
  • (In Korean) Korea’s Secret Sauce etc.

Also, featured at this year’s event are the IESF World Esports Training Camp and the World Esports Referee Academy.

These are very important IESF programs that are aimed at advancing the skills and professional standards of the next generation of Esports leaders.

Join us in Busan for two days designed to inspire, connect, and empower the international Esports community.

Registration for the World Esports Summit is free and open to all interested attendees.

To register, please complete our online registration form: iesf.formstack.com/forms/wes2024_participation_registration

See you in Busan!

 

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eSports

Akhil Sarin CMO at Easygo named as key note at ICE Esports Conference

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Clarion Gaming has confirmed that Akhil Sarin CMO at Easygo, the technology powerhouse behind the success of global brands Stake and Kick will headline the Esports & Games Conference (EGC) taking place on 21 January as part of the ICE Barcelona experience.

As a key member of the executive team, Akhil Sarin has been instrumental in securing the high-profile partnerships that have accelerated Stake’s growth, including the Stake F1 team, UFC, Drake, and Premier League Everton FC.

Through these strategic alliances he has amplified Stake’s brand presence at the same time as creating unique, immersive player experiences, in the process setting new industry benchmarks.

Announcing the high profile speaker Will Harding, Head of Esports at Clarion Gaming said: “Securing Akhil Sarin as EGC  key note at ICE Barcelona represents a remarkable opportunity for our attendees to gain invaluable insight into cutting-edge strategies in digital and influencer marketing .

“Akhil’s expertise with Stake and Kick.com embodies the forward-thinking, innovative approach that defines the digital marketing landscapes. His participation underscores the calibre of knowledge-sharing that we are  committed to delivering at ICE and he is sure to both inspire our attendees and elevate their strategic perspective.” 

Looking ahead to ICE Barcelona, Akhil Sarin stated:  “Collaborating with Clarion Gaming at ICE Barcelona is an exciting opportunity to showcase Stake’s journey and continued focus on bold partnerships and creative marketing strategies that resonate with audiences.”

He added “The EGC is a vital platform for exchanging transformative ideas and shaping the future of gaming and entertainment. I look forward to discussing Stake’s vision and collaborating with industry leaders to inspire growth and innovation across the sector.”

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