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Scientific Games Debuts FusionHolo, Newest Holographic Scratch Game Sensation
As Holographic Games Grow in Popularity, Company’s FusionHolo Innovation to Shine at NASPL 2024 Conference
Scientific Games announces the global lottery company’s hottest new instant scratch game innovation, FusionHolo. The new product will debut at the North American Association of State & Provincial Lotteries 2024 Conference in Kansas City, Missouri from September 9 through September 12. FusionHolo is one of several new products from Scientific Games to be introduced to North American lotteries at the conference.
Scientific Games, the world’s largest creator, producer and manager of lottery games, offers lotteries more than 100 strategic enhancements for its world-leading instant products. The Massachusetts Lottery, one of the top-performing lotteries in the U.S., will launch a $10 Merry & Bright Blowout game featuring FusionHolo in its 2024 holiday portfolio.
FusionHolo is an all-new holographic scratch game enhancement featuring two holographic patterns fused together in the game graphics, allowing the shimmering play area to stand out clearly. To create the ‘fusion,’ lotteries select from a combination of holographic patterns for the center and the edges of the game design, including money, holiday and casino.
Holographic instant games are growing in popularity with lottery players. Over the past five years (2019-2024), holographic games experienced an 8.24% compound annual growth rate in estimated gross gaming revenue. Additionally, based on average fiscal index, holographic games outperformed non-holographic games by more than 12% in every price point from $1 to $20 in fiscal year 2024.
“We are thrilled to debut our newest advancement in holographic games to our lottery customers next week at the 2024 NASPL conference. This product really allows the play area to shine as the focal point of the game compared to traditional holographic products,” said Danielle Hodges, Senior Director, Global Product Innovation & Development for Scientific Games. “In sneak previews of FusionHolo with just a few lotteries, the response we’ve received is extremely exciting.”
The company’s game innovations teams developed FusionHolo following overwhelmingly positive feedback in player focus groups. In product testing conducted through a national survey with more than 1,000 lottery scratch-off game players, participants indicated that the FusionHolo games conveyed a premium appearance and expressed purchase intent.
The shimmering FusionHolo games are produced on Scientific Games’ advanced game production technology at the company’s global headquarters in metro Atlanta which serves nearly every North American lottery.
Innovating products and solutions that move the global lottery industry forward since 1973, Scientific Games provides retail and digital games, technology, analytics and services to 150 lotteries in 50 countries around the globe, including nearly every North American lottery.
FusionHolo™ is a trademark of Scientific Games, LLC. © 2024 Scientific Games, LLC. All Rights Reserved.
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NetBet Extends Its Danish Reach with Multiple Gaming Partnerships
The famous European gambling brand NetBet attained a Danish Gambling Authority (Spillemyndigheden) license in late February 2024, expanding its global reach in one of Europe’s most developed Internet gaming markets. For its Danish launch, the NetBet platform partnered with top-name provider Pragmatic Play and Push Gaming, bringing titles like Razor Returns, Sweet Bonanza, and Gates of Olympus to Denmark-based game-of-chance aficionados.
While NetBet’s entry into this region got met with a positive reception, the operator headquartered in Malta quickly sought to build on the established momentum by striking multiple gaming partnerships with quality game suppliers with excellent industry standing.
In late March 2024, one of the world’s fastest-growing digital entertainment suppliers, Playson, revealed that it had teamed up with NetBet Denmark to supply the operator’s growth via its varied selection of titles, boasting famed mechanics like Hold and Win.
A week after the Playson agreement, NetBet Denmark’s PR manager, Claudia Georgevici, announced that the company is now in business with 1X2 Network. A day later (April 5th), two new NetBet provider deals became public between Amusnet Gaming and G Games. The first is the former digital arm of brick-and-mortar equipment supplier EGT, which boasts a catalog of over two hundred games, and the latter is the creator of successful slots like El Diablo, Thor’s Egg Hunt, and Cheeky Fruits 6 Deluxe.
The online casino, sports betting, and poker operator closed off an immensely fruitful April, noted by also landing deals with Sweden’s Nolimit City and Malta’s Play’n GO, Stakelogic, and Wazdan.
The Danish Online Gambling Market
In 2012, Denmark chose to regulate interactive gaming and sports betting over the Internet through its Gambling Act, establishing a state-owned monopoly over this sector by the Danish National Lottery – Danske Spil. When that happened, the Danish Gambling Authority, known as Spillemyndigheden, got born.
Post-2012, Denmark quickly became one of the most booming European gaming regions, and the Danish Gambling Authority notes that in the first decade of the existence of this Danish industry, gambling rates have increased by 7%, with much of this rise occurring in the Internet vertical. The country’s remote gambling market gets projected to now produce revenues of $1.16 billion in 2024, displaying a 3.23% yearly rise over the next five years, when it gets projected to hit a market size of $1.36 billion. In 2024, half ($570 million) of the generated revenues should come in from online casinos, with user penetration tallying to 15.5%. Sports betting should bring in $360 million in 2024, and Internet lotteries in Denmark get guessed to rake in $230 million this year.
While these figures are impressive, they represent a slight drop off (per user) compared to this market in 2022 and 2023. Estimates are that the online casino vertical will gradually continue to fall from year to year, but the remote sports betting sphere should hold steady.
Research by the Danish Gaming Authority shows that Danes most participate in lotteries and scratch card gambling, with 13.4% of the population playing these games, compared to 8.6% betting on sports and 4.1% on online casino-style products.
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Zillion Games launches Storm Fruits slot
Zillion Games introduces Storm Fruits, a popular theme among players worldwide, brought to life as a vibrant fruit-themed slot packed with eye-catching animations of lightning and fireworks.
Storm Fruits combines high-volatility excitement with 25 paylines, ensuring thrilling gameplay that appeals to both seasoned players and newcomers. Key features include stacked wilds for increased win potential, giant symbols in free spins mode, and the Hold & Respin feature, where diamonds lock in place for even bigger rewards. Additionally, the Bonus Buy option allows players to jump straight into the action, making for an unforgettable gaming experience.
Add this game to your portfolio and delight your players with Storm Fruits today!
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Soft2Bet celebrates 8th Anniversary with 2-day Gala Dinner and Party in Budapest
To mark this event, Soft2Bet also rewarded three lucky winners with a total prize of €88,888, split into three amounts: €55,555 for first place, €22,222 for second place, and €11,111 for third place.
In his speech, Soft2Bet CEO and Founder Uri Poliavich emphasised that Soft2Bet keeps the spirit of entrepreneurship with which it started in 2016 and, as the group launches the Soft2Bet Invest iGaming Innovation Fund, that “startups are the future” of the iGaming industry.
“We were all at the beginning of our journey once,” Uri added, “and that is why we launched Soft2Bet Invest: only startups can energise an industry that is demanding growth and innovation.”.
Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, commented: “Today more than ever the entrepreneurial spirit needs support and to be believed in and as we bring together more than 300 of our partners, we celebrate innovation, visionary thinking and new perspectives on the industry!”
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