Press Releases
GIG ENTERS MARKETING JOINT VENTURE WITH HORSE RACING PUBLISHER GG.CO.UK
Malta, 11/03/2018 – Gaming Innovation Group Inc. (GiG) has entered into a marketing partnership with GG.CO.UK, one of the world’s leading content driven horse racing websites. With Cheltenham just around the corner, GiG will deliver event and targeted digital paid marketing services towards the renowned portal.
The alliance will not only give GiG a future entry point into the UK horse racing market, but will also mark an important step in using the innovative technologies that are being created by the company. In this case, the proprietary IT solutions to drive paid marketing campaigns.
“I am excited to launch a first partnership of this kind. GG.CO.UK is a leading horse racing site and we believe there is a vast untapped opportunity to strike similar partnerships with other affiliates across other sports.” – Chief Digital Officer, Richard Brown of GiG
Targeting horse racing enthusiasts to offer best informed decisions for picking a winner
The partnership will allow both parties to focus on each other’s strengths. GG.CO.UK will continue to provide all their expert knowledge and content, and GiG will handle all paid media for the brand.
GG.CO.UK uses its network of experts to create the content that will provide the best opportunity for horse racing enthusiasts to make the best informed decision and pick a winner.
“Over the years, GG.CO.UK has concentrated on building a base of quality content from excellent contributors and providing an effective platform from which to source daily racing information. We’re excited to be working with the team from GiG, and the capabilities they have within paid marketing, which to date has been unknown territory for us. We’re sure that we can do great things together.” – Colin Jelfs, Managing Director of GG.CO.UK
Brown: End game for GIG is to be market leader in all aspects of sports betting
The alliance with GG.CO.UK is the first of its kind, but it is not the first partnership in the history of GiG and will not be that last one.
“The end game for GIG is to be a market leader in all aspects of the world of sports betting. And the ability to use our proprietary odds marketing technology in a competitive landscape like horse racing is a great opportunity for us, and with Colin & GG.CO.UK we have the right publishing partner to deliver exciting results for both parties.” – Chief Digital Officer, Richard Brown of GiG
About GG.CO.UK:
GG was created to be accessible, wherever and whenever customers want to use it. All the best horse racing news, information and entertainment, available from one location and in a format that will suit the device you are using, be it a smartphone, tablet, or PC.
About GIG:
Gaming Innovation Group Inc. is a technology company providing products and services across the entire value chain in the iGaming industry. Founded in 2012, Gaming Innovation Group’s vision is ”To open up iGaming and make it fair and fun for all”. Through our eco-system of products and services, we are connecting operators, suppliers and users to create the best iGaming experiences in the world. Gaming Innovation Group operates out of Malta and is listed on the Oslo Stock Exchange under the ticker symbol GIG.
Balkans
EGT’s Supreme Green Selection made its successful debut in Bulgaria
Supreme Green Selection, the latest multigame in EGT’s portfolio, had its debut installation in Bulgaria. The gaming establishments of the leading operator Inbet throughout the country now offer the mix which is available in General Series’ slot cabinets.
Supreme Green Selection is a part of EGT’s latest multigame series Supreme Selection. This mix features 50 exciting titles, including popular games like Rise of Ra, Amazons’ Battle, and Burning Hot, along with new additions such as Rainbow Hot, Mighty Heracle, and Book of Artifacts. They all present players with various themes, eye-catching designs, and many attractive bonuses.
Biserka Draganova, Sales Manager for The Balkans and Egypt at EGT, commented: “I am very happy that we accomplished the first installation of Supreme Green Selection in the gaming halls of the local leader Inbet. The mix has a new interface, different from the other multigames in our portfolio, and allows players to select game according to the category they prefer. It also includes user-friendly updates, making it easier to scroll through and select your preferred games. When presented at this year’s ICE London, Supreme Green Selection immediately caught the attention of operators, players, and industry experts, and its first good results are already a fact. I am confident that the mix will become one of the favorite products of Inbet’s customers.”
Mihail Hadzhiev, Casino Manager at Inbet, also gave positive feedback on the performance of Supreme Green Selection. He stated: “The selection of titles in the multigame is excellent as they keep players engaged for a long time, and during their next visit, our clients are looking for these slots again.” Mr. Hadzhiev added: “We can’t wait to try the other multigame from the series Mega Supreme Fruits Selection, as well as the new Bell Link Boost jackpot.”
Latest News
Relax Gaming brings Christmas cheer with the release of feature-packed Money Sleigh
Relax Gaming, the iGaming aggregator and provider of unique content, is getting players into the festive spirit with its latest release, Money Sleigh, a Christmas-themed slot guaranteed to deliver stocking-filled fun and the chance to unwrap big wins.
Santa and his team of loyal helpers are ready to guide players through this exciting holiday adventure, with the potential to win up to 10,000x their stake.
Set against a 5×4 grid, Money Sleigh combines high volatility with a series of thrilling features, including re-spins, coin collections, and symbol enhancements that keep the action jingling towards snowy rewards.
The real excitement kicks off when three or more special symbols trigger the re-spin feature, where additional reels unlock as players gather more symbols, multiplying their chances of hitting it big.
Among the slot standout features is the Helper, which doubles the value of up to 8 other symbols, and Santa, who revives previously used symbols to further enhance the chance for big payouts. The dynamic Eternal Mystery symbol ensures that no two spins are alike, transforming into different special symbols with every spin to create a varied and unpredictable gaming experience.
Landing bonus symbols unlocks the lucrative bonus round, where players can collect up to 100,000 coins. Once the combined total of all values on the reels reaches this magic number, the round concludes with a massive payout, offering players a thrilling and satisfying reward to wrap up their festive gameplay.
Shelley Hannah, CPO at Relax Gaming, said: “We’re delighted to bring Money Sleigh to the market as part of our ever-growing portfolio of feature-packed games. The creative symbol mechanics offer the potential for truly festive wins, makes this game a perfect addition for the holiday season. We are confident that operators and players alike will enjoy the magic that it brings.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 was named the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
Industry Awards
Galaxsys Wins SiGMA Europe Award for ‘New Casino Game of 2024’ with Tower Rush
Galaxsys is proud to announce that its latest game release, Tower Rush, has been named “New Casino Game of 2024” at the SiGMA Europe Awards.
The SiGMA Europe Awards celebrate the best in innovation and excellence across the iGaming industry, bringing together industry leaders to recognise the year’s top performers. Galaxsys is proud to be among this year’s winners, with its new turbo game, Tower Rush, receiving its first award as “New Casino Game of 2024”.
Tower Rush, a unique blend of strategy and thrill, has quickly gained popularity across multiple regions. The game’s unique mechanics challenge players to think strategically while keeping the gameplay fun and intuitive.
By making quick decisions and balancing risk and reward, players build an endless chain of floors, stacking them to achieve the highest possible odds. This combination of intuition and strategy has made Tower Rush a standout addition to Galaxsys’ portfolio.
Hayk Sargsyan, CEO of Galaxsys, expressed his excitement about the award: “Tower Rush is one of those games that we knew would be a hit from the start, but it has far exceeded our expectations by winning the SiGMA Europe Award less than six months after its launch. It’s incredibly rewarding to see the hard work and dedication our team put into this game recognized on such a prestigious stage. This award further strengthens our commitment to creating fun, innovative games that players truly enjoy.”
Galaxsys is passionate about developing innovative, engaging, and visually attractive games. Tower Rush exemplifies this dedication, combining exciting gameplay with interactive design to offer players a thrilling and rewarding experience.
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