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IWG and ITV the perfect match for Love Island 2018

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IWG and ITV the perfect match for Love Island 2018
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Supplier couples up with ITV to develop three instant win games based on hit ITV2 show

 

Thursday 7th June 2018: IWG – the award-winning supplier of online, instant win games – has unveiled three of the summer’s hottest titles, which draw inspiration from ITV’s hugely popular Love Island where a group of singles try to find romance.

The fast-paced Love Island Bonus, Love Island Instant Cash and Love Island Cash Buster games, new for 2018, see the player become matchmaker, giving them the chance to get their hands on a scorching win if they match up successfully.

In Love Island Bonus, players try to find their match and make their way to the sizzling bonus rounds and wins on offer. In Instant Cash, match up and even trigger the wheel to win a guaranteed prize. Love Island Cash Buster is the latest incarnation of Cash Buster, IWG’s award winning lottery game.

The titles are available to play on the Progressive Play RGS across IWG’s lottery and commercial operator network.

Leon Thomas, Chief Commercial Officer at IWG, said: “To celebrate ITV’s hottest reality TV show, we’ve produced some scorching new games to provide players with our most loveable instant win gaming experience yet.

“With millions of viewers tuning in each night to find out the latest gossip from the island, we’re confident players will find these new games and their features blistering.

William Van Rest, Director of Commerce & Ventures at ITV, added: “Love Island has been one of ITV’s biggest attractions, and this summer we’re thrilled to be working with IWG’s latest game releases.”

IWG has provided a full online instant win service to lotteries for over 15 years, producing more than 250 high quality instant win games. It won online lottery supplier of the year at the 2017 EGR B2B Awards.

 

About IWG:

IWG is a world leader in supplying online, instant win games to lotteries and commercial brands and platforms in the online gaming industry. It has over 12 years’ experience of making top selling, high quality instant win games and the strategic know how to make them work.

IWG has launched over 300 games that perform consistently at the highest level, engaging and retaining players while driving excellent results for customers. It has the knowledge to deliver a winning portfolio of games, the experience to make it grow and the sales figures and data to back this knowledge up.

IWG delivers an end-to-end solution covering all aspects of game development and portfolio management and a Remote Game Server (RGS) delivering content in multiple regulated jurisdictions from data centres in the UK, Gibraltar, Canada and North America. It has a broad library available via the RGS with games covering many proven themes and mechanics that can be developed into an ideal offering for a partner’s instant win portal.

 

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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