GentingBet takes on Relax Gaming content

Relax’s portfolio of in-house and Silver Bullet games to go live

Relax Gaming, the new-breed games and platform supplier, has signed a significant content agreement with leading online gaming operator GentingBet, the online brand for the land based casino giant, Genting.

The deal expands Relax Gaming’s UK reach and sees both its in-house games and partner content live across GentingBet’s online casino operations.

Relax Gaming’s rapidly growing portfolio of Silver Bullet studio partners will be made available to the operator, including titles from Kalamba Games, STHLMGAMING and Dice Lab.

Popular in-house Relax titles including the top performing recent release, The Great Pigsby, will go live to GentingBet players as a result of the deal.

Daniel Eskola, Relax Gaming CEO, said: “This is an important agreement for Relax Gaming and our partners as we continue to expand our distribution with leading operators.

“GentingBet has a long and proud tradition of bringing players the best igaming experiences. It’s a pleasure to be working with them.”

Head of Casino, Wayne Fisher, recently joined GentingBet as part of its ambition to aggressively pick up market share, agreeing Relax Gaming as his first commercial deal in the role.

He said: “Relax Gaming’s growing stature in the industry as the premier route to market for forward-thinking games studios is clear, and we are very pleased to be bringing Relax and its partners’ content to our players for the first time.

“Its excellent range of games will enable us to set our offering apart and enhance our reputation for delivering best-in-breed content.”

Relax Gaming offers over 280 titles and has been set up to become a next generation supplier offering transparent fees and scalability for the hand-picked studios with which it works.

About Relax Gaming:

Relax Gaming Group was founded in 2010 with the goal of simplifying B2B content delivery for the modern iGaming landscape. With transparency and collaboration central to its ethos, its recent and rapid expansion has been conceived in order to deliver unparalleled global reach.

Via a quick one-time integration, Relax Gaming now provides access to a roster of 280+ casino games and a diverse range of proprietary products, including Poker, Bingo and its recently launched slot portfolio. The high-quality aggregated content is provided through its selected Silver Bullet (commercially represented) and Powered By (commercially independent) partners.

Regulated markets are also at the heart of its growth strategy, with licenses held in multiple jurisdictions including: the Malta Gaming Authority, Alderney Gambling Control Commission, the UK Gambling Commission and the Danish Gambling Authority.