Sasebo Chamber of Commerce Selects HOGO as Marketing Partner for Integrated Resort Development

The Sasebo Chamber of Commerce has confirmed HOGO as their official marketing partner for the purpose of developing initiatives focused around stimulating interest within the Prefecture in the development of integrated resorts. Nagasaki Prefecture recently announced its policy to aim for an IR bid, targeting an opening of 2024.

The Chamber of Commerce aims to develop interest and excitement around the development of the IR industry in the region, with the Huis Ten Bosch amusement park the most likely site for development. The group also plans to create further cooperation between IR operators and the local private sector to promote regional development via the IR industry.

HOGO will work with the chamber on the development of local initiatives and events, reaching out to the private sectors of Nagasaki and the Greater Kyushu Region. This will include the continuation of HOGO’s Executive Tour Program, which will see the Chamber of Commerce and relevant business leaders in the region visit Macau in Q2 2019 to view operations and further understand the scale and opportunities associated with the IR industry.

Chris Wieners, Managing Partner of HOGO, stated: “We will support the Sasebo Chamber of Commerce in their goal to promote understanding and awareness of opportunities for the Nagasaki and regional Kyushu private sectors as related to the development of an integrated resort in the region. We look forward to working closely with them as they work to build an attractive brand for the region that will attract interest from operators.”

The Sasebo Chamber of Commerce stated: “We are pleased to be working with HOGO on our initiatives here in Sasebo. Our goal is to develop strong support by regional business leadership on the development of an integrated resort. Our aim is to support and build the connections between international IR operators and the local private sector as well as promote overall development in the region. HOGO’s presence in Japan as well as their past performances were a deciding factor – we are happy to have them on board in supporting the Sasebo Chamber of Commerce and Nagasaki IR efforts.”

About HOGO:

HOGO is a marketing strategy and corporate communications company that focuses on the tourism, hospitality, gaming and entertainment industries. Based in Macau, the agency has offices in Hong Kong, Vietnam, Thailand, Cambodia and Japan. Focused on creative marketing and strategic vision, HOGO works with clients to further develop and build their brands throughout Asia Pacific. | Website: www.hogodigital.com