Press Releases
Intellr launches at Betting on Football
Racing Post B2B launched the new business to business-specific sports brand Intellr at the Betting on Football Conference last month.
The sixth edition of SBC’s event had more than 2,000 industry leaders descending on the home of Chelsea Football Club, Stamford Bridge, for two days of sector discussion and debate.
Companies from around Europe showcased the latest in sports betting innovation, with Intellr launching its flagship in-play football product which provides customers with reliable, high-quality live tipping content.
The smart, responsive and agile API bridges the gap between real-time action and tipping content, by showing a bookmaker’s odds alongside bet-prompting information.
Racing Post experts featured heavily across the speaking panels throughout the week. B2B head of retail Alan Pepperell, B2B head of digital Will Fyler and B2B consultant Bruce Millington all discussed various key industry topics including the betting shop of the future.
Speaking about the launch of Intellr and Betting on Football as a whole, Fyler expressed his delight at the feedback for in-play football and the brand as a whole.
“Intellr is in its early stages however the feedback we’ve received this week has been really positive,” he said.
“There is a huge appetite for high-quality sports betting content, both in the UK and internationally. This appetite extends to live bet-prompting which is where a large percentage of football bets take place.’
“Across the two days at Stamford Bridge, it’s evident that most operators are looking for added value on their sites to engage customers and that is where we feel Intellr fits.”
Focus now turns to America for SBC, as they launch Betting on Sports America which takes place on April 23-25 in New Jersey.
New Jersey Governor Phil Murphy will make a keynote address to the conference, the bulk of which is taking place at the Meadowlands Exposition Center.
Murphy said: “New Jersey has been a sports betting success story and we hope that other states seeking to go legal will replicate that positive experience.”
Latest News
AGREEMENT BETWEEN ZITRO AND GRUPO OSGA TO PROMOTE THE LABOT INTEGRATION OF PEOPLE WITH DISABILITIES
Zitro, a leading company in the gaming industry, has signed a collaboration agreement with Grupo OSGA, a business group committed to promoting the employment of people with disabilities. Grupo OSGA offers job opportunities to people with disabilities and supports their professional development in inclusive and accessible environments.
Through this alliance, Grupo OSGA will provide Zitro with a parcel and documentation service between its offices, optimizing Zitro’s operational efficiency and strengthening its social commitment to creating a more inclusive work environment.
At Zitro, we firmly believe in the power of diversity as a driver of growth and development. This collaboration with Grupo OSGA not only enriches our company but also reinforces our commitment to contributing to a fairer and more inclusive society,” said Albert Zorrilla, Managing Director of Zitro for Spain.
“The collaboration with a prestigious international company like Zitro not only constitutes recognition of the work that Grupo OSGA has been carrying out but also contributes to the generation of real opportunities for people with disabilities to achieve effective and stable integration in the labor market,” said Oscar Galilea, President of Grupo Osga.
Balkans
EGT Digital’s iGaming platform X-Nave and successful titles to deliver high-quality experience to BetHub’s customers
BetHub and EGT Digital have started their successful partnership, as a result of which the leading Bulgarian operator is now using the iGaming platform X-Nave. Its 4 main modules: CRM Engine, Sport product, Gaming Aggregator and Payment Gateway, enable the betting site to effectively manage all online gaming business verticals and further improve its performance.
CRM Engine provides a wide range of player management tools and bonus features, allowing the operator to create more personalized offerings for its customers, based on their preferences and behavior.
Through X-Nave’s Sport product BetHub will enrich even more the sport content it offers.
The Payment Gateway gives access to numerous payment methods and thanks to the Gaming Aggregator EGT Digital’s slot games are already at the disposal of the website’s visitors. The top-performing titles from Bell Link, Clover Chance, High Cash, Single Progressive Jackpot, as well as the multiplayer game xRide quickly gained popularity among BetHub’s customers.
“We are very glad with our collaboration with EGT Digital so far,” commented Kiril Naldzhiev, CEO at BetHub. “The platform has made the management of our business much easier, and the company’s gaming content has shown impressive results that have not only met but exceeded our expectations.”
Tsvetomira Drumeva, Head of Sales at EGT Digital, also gave a positive evaluation to the cooperation. She said: “Partnering with a prominent operator like BetHub is very valuable for us, as it gives us the opportunity to demonstrate the enormous potential of our developments and consolidate our status as a leader in the local market. I am confident that this is the beginning of a very successful collaboration that will bring a lot of positives to both companies and the players themselves.”
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Stretch Network Crazy Promotion
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