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Scientific Games Unveils OpenSports

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Netherlands National Lottery Live With Scientific Games’ OpenBet Sports Technology and OpenGaming On Day One of Market Opening
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Scientific Games Corporation launched OpenSports, the Company’s unparalleled suite of sports betting technology. OpenSports signals the transformation of its sportsbook product vision through an enhanced stack of solutions and speed to market delivery with player experience at the core of the proposition.

The completely redesigned sportsbook solution offers customers a modular portfolio of products that can be mixed and matched to meet specific needs.

  • OpenBet remains the core sports betting technology solution, the backbone on which a sportsbook can operate through SG Digital’s proprietary betting engines tested for scale through global sporting events;
  • OpenPlatform provides world-class, fully compliant player account and wallet services and functionality;
  • OpenTrade, powered by recently acquired Don Best Sports, offers 360-degree managed trading services including pricing, odds, and feeds; and
  • OpenEngage powers sportsbook operators with player focused flexible and innovative interfaces for digital (mobile apps, mobile web and desktop) and retail (SSBT, EPOS and Content Display).
  • OpenAccelerate helps operators implement, manage and run the day to day business of their sportsbook. A team of experienced industry personnel designing and executing critical strategy and world class performance across acquisition, retention and player engagement.

Keith O’Loughlin, SVP Sportsbook for SG Digital, said, “This evolution of our sportsbook products and services has been in line with our goal of providing unrivalled player experiences for our customers. The unification of our portfolio under a single brand allows us to help our customers connect better with their players and deliver next level engagement. As a business, we’ve grown through strategic M&A and continued to invest in our cutting-edge technology solutions to meet our customer and players’ evolving needs. OpenSports acknowledges and embraces that change by giving our customers exactly what they need to win in the sports betting arena. It’s a natural next step for us to continuously improve the way we connect customer needs with world class player experiences. The game has changed. We’ve changed. We’re here to set the new standard by which this industry operates.”

About Scientific Games

Scientific Games Corporation is the global leader in technology-based gaming systems, table games, table products and instant games and a leader in products, services and content for gaming, lottery and interactive gaming markets. Scientific Games delivers what customers and players value most: trusted security, creative content, operating efficiencies and innovative technology. Today, we offer customers a fully integrated portfolio of technology platforms, robust systems, engaging content and unrivalled professional services. For more information, please visit www.scientificgames.com.

Zoltán is a self-taught publisher and events organizer who has developed several brands and services that have increased the notoriety of his company within multi-billion dollar industries. In 2018, he has become a TEDx speaker and talked about reputation management in the digital era. As Co-Founder of HIPTHER Agency, Zoltan has helped develop highly respected online news portals, virtual and in-person conferences that cater to multiple industries on 5 continents. Among the developed brands and services you can find online news portals that cover several tech industries, gaming, blockchain, fintech, artificial intelligence, and more. In parallel, the company has built a portfolio of annually organized boutique-style conferences in Europe and North America. All the events organized by his company focus on bringing a wealth of information about the latest innovation in several industries such as Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports and many more. Zoltan enjoys writing articles on all portals owned by the HIPTHER Agency, talking at conferences, hosting the weekly HIPTHER Talks Podcast, and loves spending time with his family. Zoltan is a duathlete who enjoys training for different international competitions which include running and cycling.

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