eSports
SCCG Management and Activate Entertainment Announce Partnership to Bring all inclusive Esports Event Production and Activation to the mainstream Casino industry

SCCG Management and Activate Entertainment today announced a partnership to launch a one stop shop aimed at servicing all esport needs of casino properties across the United States.
Together, SCCG Management and Activate Entertainment provide casino entertainment companies with a credible pathway into the esports market with an offering that includes
- 360 turnkey event management
- Livestream production
- Tournament operation
- Custom Activation Creation
- Media & Promotions
The formal partnership brings Activate Entertainment’s successful track record with clients like Caesars Entertainment, Alienware, World Series of Poker and Dell into SCCG Management’s engagement with Gameworks, as well as a group of signed casino partners to be announced in the coming weeks. Said Activate’s Chris Iaquinta, “With esports still at a nascent stage, I believe casino companies require a “one stop shop” to meet their varied and evolving business objectives.”
The explosive growth experienced year-on-year within the esports industry is driving growing demand from non-endemic sponsors and the casino entertainment industry to associate themselves with the Esports space. Said SCCG Management’s Stephen Crystal, “No two casino properties have the same needs, so we are excited to partner with Activate Entertainment to provide a ‘One Stop Shop’ with customization features, to satisfy what the casino market is looking for right now.”
As a leader in bringing cutting edge technology to the casino industry, SCCG Management in partnership with companies like Activate Entertainment provide a bridge for casino companies and non-endemic sponsors to get into Esports.
About SCCG Management:
SCCG specializes in investment in, and development of worldwide brands, representation before governmental agencies for complex regulatory matters, intellectual property, and strategic business development within international land based casino, internet gambling, gaming, esports and entertainment markets.
About Activate Entertainment:
Activate Entertainment is a creative management and production services company that specializes in producing unique location-based entertainment theme attractions and exclusively branded video game projects and events. Founded by Chris Iaquinta and Dirk Hagen the company has offices in Los Angeles and Las Vegas.
Source: SCCG Management, LLC
-
Asia2 days ago
Digital gaming disruption tackled in 1st AsPac Regulators’ Forum
-
Latest News5 days ago
Cloudbet maps regional betting trends in August–September 2025
-
Latest News5 days ago
High Roller Launches New Online Casino Brand in Finland
-
Latest News5 days ago
NetBet Denmark expands its casino library by adding SYNOT Games as a provider
-
Central Europe5 days ago
Promatic Games and SYNOT Interactive Announce Strategic Partnership to Strengthen iGaming Expansion in Central and Eastern Europe
-
Asia4 days ago
PAGCOR chief pushes for stricter regulation, not online gaming ban
-
Conferences in Europe5 days ago
Strategies that Scale: Evoplay’s Alex Malchenko on Cracking the Code of Localised iGaming Success
-
Conferences in Europe5 days ago
New Gamification Academy at SBC Summit to Present Fresh Approaches to Player Engagement