Industry News
Pragmatic Play’s Dedicated Live Casino Environment Goes Live With 1xBet

Leading provider creates fully branded and customized solution for 1xBet players
Pragmatic Play, one of the leading software providers for video slots, live casino and bingo, has rolled out its ground-breaking fully dedicated set-up for Live Casino with 1xBet.
Delivered from a state-of-the-art, newly-built studio, Pragmatic’s bespoke solution features branded gaming equipment, tailored game types and preferred dealing styles, providing the operator with a truly exclusive environment.
The 1xBet Team said: “We are thrilled to be rolling out Pragmatic Play’s custom solution, with the dedicated environment surpassing our expectations and significantly enhancing our brand exposure.
“Their professional and creative approach coupled with 24/7 support and risk management services sets Pragmatic Play’s offering apart. It is great to be working with them.”
Melissa Summerfield, Chief Commercial Officer at Pragmatic Play, said: “This is an important milestone for Pragmatic Play, underlining our live casino offering’s ability to stand out in a crowded marketplace.
“Our dedicated studio solution provide operators with unparalleled opportunities for improving acquisition and retention, while boosting their autonomy with the ability to host live promotions and set their own tournaments. We are delighted the product’s potential has been recognised by an operator as highly regarded as 1xBet.”
The provider’s entire portfolio of video slots, bingo, scratchcards and live casino games is available to its operator partners via a single API.
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