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Play’n GO Continue Hugo Series with Hugo’s Adventure

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Play’n GO with Hugo’s Adventure
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Play’n Go announced their latest entry into the slot market today with the release of Hugo’s Adventure.

The game is a continuation of their Hugo Series of games based on the popular Danish television character, Hugo the Troll and is the fourth release following their earlier titles Hugo, Hugo 2 and last year’s Hugo Goal.

The Hugo franchise has a huge following around the world and, in more recent times, its main strength has been in the mobile gaming arena, and so it makes sense that a slot specialist with such a strong mobile gaming presence in the casino industry, like Play’n GO, would bring their own distinctive brand of entertainment into Hugo’s world.

The partnership has so far been a resounding success, with each of the Hugo titles performing well in the market for several years, with no signs of slowing any time soon.

The game features Hugo and some of the well-known characters from his universe but, also boasts a unique bonus feature. Players are granted a life at the start of the feature and must dodge obstacles to avoid losing that life, while also having the opportunity to pick up extra lives along the way. Another creative idea from Play’n GO that bridges the gap between casino gaming and other forms of gaming entertainment, such as they did with their pioneering grid slot format in games such as 2018’s highly successful Sweet Alchemy.

With its innovative features and well-crafted design and animation, this latest Hugo adventure promises to be the most exciting and inventive Hugo title of the Play’n GO range to date.

Johan Törnqvist, CEO of Play’n GO spoke about the excitement of bringing something new not only to the Hugo franchise but also the Play’n GO catalogue of content:

“Hugo is a beloved character, and whenever we create a Hugo game, we make sure we do it justice, by making the best game possible, and bringing something different from its predecessors.

This newest edition is our greatest one yet, and its innovative features are going to excite both fans of the previous games and new players to the Hugo series.”

Mogens Agger, VP of 5th Planet Games, who hold the licensing for Hugo also spoke on the latest Hugo release:

“We’re delighted with this latest Hugo release, and we think fans will be too.

We had the aim of bringing Hugo to a wider audience through the casino market, and this has been realised through a remarkable partnership with Play’n GO.”

Hugo’s Adventure is available to play today!

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Endorphina Affiliate Hub: Huge Benefits for Affiliates

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Endorphina, a leading developer of online casino games, has announced its new, groundbreaking Affiliate Hub. This centralized information base offers an improved user experience and a wide range of benefits for Endorphina’s affiliates.

Among the number of benefits, Endorphina’s Hub offers:

  • Access to a wide range of downloadable materials including videos, high-resolution images, banners, brand guidelines, graphic sets, and other resources.
  • Staying informed through a centralized hub for all Endorphina news, updates, and announcements.
  • A fully localized affiliate page in Spanish, allowing Spanish-speaking affiliates to access all necessary resources in their native language.

Take advantage of the updated Affiliate Hub – visit endorphina to check.

The Affiliate Hub also simplifies the registration process for new affiliates and is now available for access. Endorphina promises further exciting developments in the future. Joining the Endorphina Affiliate Hub gives affiliates access to contacts of relevant people and quick support from Endorphina’s team.

 

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iGB Affiliate attracts registrations from 55 nations in just six weeks

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iGB Affiliate which runs 20th – 23rd January alongside ICE at its new home at Fira Gran Via in Barcelona has affirmed its growing international credentials with igaming professionals from 55 nations already registering to attend, placing the show on course to break through the 100-nation landmark for the first time.

With the ‘Nuevos Horizontes’ (New Horizons) theme spearheading an international marketing campaign which went live in September the most represented nations comprise the UK, Israel, Malta, Cyprus, Spain, Italy and India.

Additional insights drawn from the data confirm the growing influence of Latin America with 35% of those registering operating in the region. In important news for exhibitors seeking fresh business opportunities, 1 in 12 of the total iGB Affiliate 2025 registrations are poised to attend the expo for the first time, bringing brand new attendees and potential partnerships to iGB Affiliate 2025.

Naomi Barton, iGB Events Global Portfolio Director, believes the registration data provides a window on the industry and the trends which underpin it. She stated: “One of our stakeholders predicted that iGB Affiliate 2025 would be – to quote him – a ‘really monstrous event’ and the data is supporting that opinion.

“All of our numbers are significantly up and the geographical distribution, in particular the 35% who operate in LatAm, reflect accurately what’s happening in the sector where the region, spearheaded by Brazil, has taken over from the US as the main geographical focus for affiliates.”

She added: “The industry is responding enthusiastically to a show which will feature a record 250 industry-leading exhibitors and sponsors and host a vibrant community of 8000+ iGaming Affiliates and Tech Vendors.

“The iGB Affiliate pledge is to facilitate outstanding business networking, deliver high-quality content, and provide thought leadership that fosters trust-based partnerships and drives growth throughout the iGaming affiliate ecosystem.

“By consistently delivering on these core objectives iGB Affiliate Barcelona will deliver a critical platform and opportunity for profitable business expansion.”

For more information including access to free Affiliate passes: barcelona.igbaffiliate.com

 

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Former Gambling Minister the Rt Hon Stuart Andrew MP to speak at Bacta’s Annual Convention

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The former Gambling Minister the Rt Hon Stuart Andrew MP who was named Shadow Secretary of State for Culture, Media & Sport in Kemi Badenoch’s top team has agreed to speak at the forthcoming Bacta Annual Convention which is taking place on Thursday 28 November.

Bacta members are on course to be at the 2024 Convention in record numbers based on the number of pre-event registrations received for the high-profile industry event.

With three weeks to go registrations are ahead of the same stage last year with members responding positively to Bacta’s ‘Going for Growth’ theme set against the new political landscape punctuated by Labour’s landslide General Election victory in July and November’s election of Kemi Badenoch as Leader of the Conservative Party. The confirmed attendance of the former Gambling Minister is likely to accelerate registrations.

Looking ahead to Convention George McGregor Bacta’s Executive Director (Government Relations) said: “First of all I am delighted that Stuart Andrew who oversaw the White Paper only to see it paused by July’s snap general election has agreed to join us at our Annual Convention. Members are responding in great numbers to both the Parliamentary Reception which is officially at full-capacity and to the Convention taking place the following day.”

He added: “Our keynote speakers which will include Stuart Andrew will feature in a panel which will explore amongst other topics the dynamics of the relationship between the industry and government, the fate of the White Paper and how we can collectively determine a future in which gaming operators are not expected to wait over a decade before they can raise their prices!”

He continued: “The Annual Convention is an important benefit of Bacta membership. It represents an invaluable opportunity to network with colleagues and quiz the politicians and officials who play such an important role in determining the future of an industry which pays an estimated £270 million in tax and contributes £1.9 billion to UK GDP.

 

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