Industry News
GameBuddy adds a feature to raise money for COVID-19
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Streaming engagement tool GameBuddy enables viewers to raise money for the fight against COVID-19 by playing challenges in live streams
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The money raised will be donated to the COVID-19 Solidarity Response Fund, a WHO initiative created to support countries in the prevention, detection, and response to the pandemic
GameBuddy, a Startup from Hamburg that engages viewers with streamers and brands through live challenges, now enables gamers to jointly fight COVID-19. With a new feature that suggests challenges to their favorite streamers, viewers earn points for which GameBuddy will donate money to the COVID-19 Solidarity Response Fund.
“Gaming – and especially game streaming – has always been used for a good cause. In the current crisis we wanted to empower viewers from all over the world to help people in need.”, said Niklas, co-founder and CEO of GameBuddy. “COVID-19 is already a big topic with the audience of live streaming. Even though we’re still a young startup, we wanted to help.”
The amount raised will be bound to the total amount of points and to the number of streamers participating and will be transferred to the COVID-19 Solidarity Response Fund of the WHO. The support for the fund will last by minimum until the end of April and may be extended until the end of May.
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