Industry News
Pariplay Partners with Playlogics to Distribute Content Through Development Programme
Independent studio selects Pariplay Ignite development programme to kickstart online presence
Pariplay Ltd., a gaming technology company serving iGaming operators, land-based casinos and lotteries, has announced a partnership between Pariplay Ignite, its studio development programme, and Playlogics LLC, an independent casino games studio making its much-anticipated entry into the online realm. Through the partnership, Playlogics will leverage Pariplay’s comprehensive resources, its regulated market footprint and customers to introduce its games to the iGaming market for the first time.
Launched in 2019, Playlogics will benefit from the Ignite programme’s long-standing commitment to supporting independent online game studios looking to expand their reach, but without the resources to do so. As an Ignite partner, Playlogics will benefit from Pariplay’s infrastructure and extensive global reach, accelerating them into many different markets within a very short period of time. Denmark, Italy, New Jersey, Portugal, Spain and Sweden, are just a few of the regulated territories Pariplay’s Ignite programme will give Playlogics access to
The partnership announcement coincides with the release of Turtle Gems, the first of many exciting online casino games developed by Playlogics, which will be made available via Pariplay Ignite. Turtle Gems is a dazzling ocean-themed video slot that is sure to make a splash among players of all kinds by awarding them with fortune and delight. Alongside captivating graphics and immersive sounds, players can dive into a treasure-hunting quest in this 5-reel, 3-row slot, which offers three rewarding special features, including a Wild Reels draw taking up 70% of the return-to-player (RTP).
Pariplay has been supporting independent studios since we launched Skilzzgaming in 2016. This was soon followed by other studios in need of the unique service offering, including Pirates Gold Studios, Juceey and RubyPlay. By leveraging its long-standing reputation and speed to market capabilities, Pariplay Ignite has established itself as the top choice for independent game studios such as Playlogics.
Tony Beyer, Managing Director at Playlogics LLC, said: “We are really pleased to join forces with Pariplay through their Ignite programme! Our Playlogics studio provides cutting-edge game content, including our newest release, Turtle Gems. Like many games in our catalogue, Turtle Gems provides fast-paced play with an exciting player experience and rich features. We’re excited to be collaborating with Pariplay and look forward to extending our global reach together.”
Adrian Bailey, Managing Director at Pariplay, said: “Pariplay Ignite and Playlogics are a perfect match as the studio is backed by a team with great passion and experience that delivers exciting game offerings, including the newly released Turtle Gems. With many more games slated for release, Playlogics is an exciting addition to our Ignite portfolio and we look forward to supporting their online growth through our technical strength, large-scale distribution and fully regulated market footprint.”
For more information about Pariplay’s Ignite studio development programme and about Playlogics, contact Pariplay.
Industry News
LiveScore Group Announces Internal Restructuring as Part of Sustainable Growth Strategy
LiveScore Group has announced an internal restructuring process, expected to impact more than 100 existing roles across multiple business locations, including London.
The changes are seen as a difficult yet important step for LiveScore Group, streamlining the business to create improved structures and a pathway to long-term sustainable growth. All impacted employees have been informed and are now subject to a confidential consultation process.
Sam Sadi, CEO of LiveScore Group, said: “On behalf of all Directors of LiveScore Group, and the relevant subsidiary companies, we are saddened by the difficult decision to commence an internal restructure of the business, a process which impacts a significant number of our people.
“Whilst we celebrate our recent period of significant and exciting growth, we must now future-proof the organisation and ensure our internal structures allow us to achieve long-term and sustainable success.
“This is a hard time for all our people, as we say goodbye to colleagues who have played an important role in our journey across recent years.”
The announcement follows on from the recent news that LiveScore Malta Limited (part of LiveScore Group) is to withdraw its LiveScore Bet brand from the Netherlands following recent government tax increases in the market. The announcement includes those impacted by this. There will be no other customer impact in respect of any of the remaining LiveScore, LiveScore Bet or Virgin Bet sites globally.
Industry News
Pronet Gaming Appoints Alex Karaoulis as its New Commercial & Product Strategy Lead
Pronet Gaming, an award-winning platform provider of full turnkey solutions, announced the appointment of Alexandros Karaoulis as its new Commercial & Product Strategy Lead.
With over 14 years of experience in the iGaming industry, Karaoulis brings a wealth of knowledge and expertise that will be instrumental in driving the company’s strategic initiatives forward.
Throughout his iGaming career, Karaoulis has held various senior roles with B2B sportsbook and casino providers, as well as with B2C operators. His extensive background in marketing and sales within the iGaming sector positions him as a true industry expert, ensuring that Pronet Gaming remains at the forefront of innovation in a rapidly evolving market.
“I am thrilled to join Pronet Gaming and excited to fulfill my role in developing and executing sales strategies to drive the company’s revenue growth in key markets,” Karaoulis said.
With a track record in commercial strategies and driving product excellence, Karaoulis’ appointment is invaluable as Pronet Gaming now seeks to expand its footprint to Asia. His vision and deep understanding of the iGaming landscape equip him to navigate the unique challenges and opportunities that the dynamic region presents.
“I want Pronet Gaming to lead the iGaming revolution by providing innovative, culturally tailored solutions that cater to the diverse and rapidly growing demands of the region. Through strategic partnerships, cutting-edge technology, and a deep understanding of local markets, we aim to empower operators to offer world-class gaming experiences that engage players and drive sustainable growth,” he added.
According to Karaoulis, Pronet Gaming is poised to make a splash in Asia by leveraging its advanced technology, flexible platform solutions and deep market expertise while adapting to the unique characteristics of the region.
“The key differentiation point of Pronet Gaming is that we have B2C experience, which greatly aids in understanding the needs of operators and helping them to improve and execute their strategy according to the market. I have worked in B2C roles for more than seven years in my iGaming Career and managed campaigns across various channels, optimised conversion funnels, and learned to use data to improve player acquisition and retention,” said Karaoulis.
Karaoulis acknowledges that the marketing skills he has acquired from B2C experience are valuable in every B2B environment. As he dives into his new role at Pronet Gaming, Karaoulis aims to guide his operator clients on how to better market their own sites, including providing them with advice on effective acquisition strategies, content marketing and campaign structures that appeal to iGaming audiences.
“I also focus heavily on engagement strategies, loyalty programs, bonuses, and personalised offers to keep players active and returning. In my new B2B role, I will advise clients on best practices for player engagement, helping them adopt effective loyalty programs, personalised marketing, and retention tactics that drive player lifetime value to improve the end-player experience for our clients’ sites,” Karaoulis added.
Industry News
Vbet Wins Best Online Casino Operator 2024 at SiGMA Europe 2024
Vbet has been crowned the Best Online Casino Operator 2024 at the highly coveted SiGMA Europe event, cementing its position as a leader in the online gaming industry.
This achievement highlights Vbet’s commitment to providing an exceptional user experience by combining cutting-edge technology with a vast range of options and a secure process. The dedication to creating a responsible, enjoyable environment for players was recognised with this award, making this accolade even more significant. As Vbet continue to expand into new markets, the list of strategic partnerships grows alongside our constant drive to expand its offering. This award serves as a stepping stone on its path to reach more players and set new standards in the industry.
Arman Khachatryan, VBET’s Managing Director, said: “We are incredibly proud to receive the Best Online Casino Operator award at SiGMA Europe 2024. This recognition is a testament to the hard work, passion, and effort of our entire team. Our mission has always been to deliver the highest quality experience in the safest environment possible to our users. This award not only recognizes our dedication to this mission but also motivates us to continue expanding into new markets and territories.”
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