SavageTech, the world’s first true gamified retention solution, has launched SKINS, enabling operators to extract more value from their sponsorship IP deals.

SavageTech, which was launched in April this year by esports and iGaming entrepreneur Tom Lemke, is a plug-and-play widget that adds a seamless engagement layer for players.

Requiring just a single line of code, SavageTech gamifies the gambling experience with integrated bonus rewards, quest-based cross-sale opportunities and community building with social leaderboards.

SavageTech is currently integrating with five B2C brands – with the first expected to go live early next year – and announced its first significant product update during the SiGMA Europe Summit in Malta last week with the launch of SKINS.

SKINS allows clients to customise the theme of the gamification layer, including the avatar, progression challenges and rewards. For example, the avatar can become a football player improving their skills and winning trophies or a soldier earning equipment and winning battles.

Themes can be fully customised to best engage operators’ audiences and adapted to maximise value from sponsorship IP deals.

Lemke, a founder of two of Germany’s biggest esports teams in Mousesports and BIG, said: “Many brands spend a serious chunk of their marketing budget on licensing IP and SavageTech provides another channel to maximise value from those deals.

“Imagine your audience playing as real football stars or beloved characters.  Using SavageTech, companies can showcase real athletes, entertainers, or branded avatars, instantly enhancing engagement and immersion.

“The feedback we’ve received from clients and prospects made SKINS a product priority for us. Sportsbooks and Casinos are now able to fully customise the SavageTech widget to make sure it’s highly relevant to players and therefore an even stronger loyalty tool.

“SavageTech has been built to tackle a growing problem facing many igaming companies in that  Gen Y and Z customers find gambling boring. True gamification helps solve that problem and there is simply no cheaper way to retain valuable players, including VIPs.”

Dive deep into mysterious waters and summon big wins in Stakelogic’s thrilling new title

Explore a prosperous underwater world and harness the power of the formidable Greek God of the Sea Poseidon in Stakelogic’s latest release, Trident of Legends.

This enchanting aquatic adventure invites players to tap into the awe-inspiring power of the mythical Poseidon as they embark on a quest for fortune. With Poseidon’s legendary Trident in hand, players can trigger enticing bonuses while playing for wins of up to 10,000x their stake.

As you journey through the game, the action unfolds across reels that have Dynamic lengths. The reels shift and morph with every spin, adding an exciting layer of unpredictability to the game. Wins are formed using the Scatter Pay mechanic, with each win triggering cascades, creating opportunities for additional wins on each spin.

Multiplier symbols can land on any spin, and their value ranges from 2x to 1,000x. Multipliers can combine, offering mouth-watering winning prospects with grand total Multiplier values.

Keep alert for Posiedon, who makes his presence felt on the reels as a bonus symbol. The Free Spins bonus is triggered when four or more of these bonus symbols hit anywhere on the grid. During the round, Multiplier symbols are collected progressively and multiply the total win.

Poseidon would be nothing without his all-powerful Trident, which appears as a special symbol in the game. Each time a Trident Symbol appears, it wields the power to transform selected symbols depending on its level, paving the way for some of the biggest wins in the game.

As a Stakelogic slot, the game comes equipped with the Super Stake feature, allowing players to play with a bigger stake for an increased chance to trigger the bonus rounds. They can also skip the queue and buy their way into the bonus rounds for 100x their bet.

James Jelliffe, Head of Game Design at Stakelogic, said: “Poseidon, like many of the Greek Gods, has a special place in the heart of slot players, and with Trident of Legends, we have put an innovative new spin on the all-powerful God.

Players have certain expectations when they play a Greek-themed slot, and we want to blow those expectations out of the water. With Trident of Legends, we have combined a familiar theme with innovative gameplay mechanics and creative features to offer a Poseidon-themed slice of action unlike anything else on the market.”

In-demand live casino provider deepens sweepstakes market reach through multi-brand launch with leading platform provider and content aggregator

ICONIC21, the provider of premium live casino content, has strengthened its position in the fast-growing sweepstakes space by enhancing its partnership with leading B2B platform provider and content aggregator, Sweepium.

ICONIC21 and Sweepium first joined forces back in October with its content going live with a small number of its brands in the US market. The deal has been extended so that even more of Sweepium’s US operator partners can access its sweepstakes-ready live casino products.

The partnership cements ICONIC21’s position as the preferred provider for sweepstakes brands and builds on its market-leading position in the real-money sector. Both markets are riding a steep upward growth trajectory right now but with sweepstakes really taking the industry by storm.

ICONIC21 is in the driving seat to capitalise on this growth through partnerships such as this with Sweepium. Its live content, which covers a wide range of formats including Roulette, Blackjack, Baccarat, Sic Bo, The Kickoff and Crash Live, has been developed for both real money and sweeps play.

The provider is an innovator, bringing new player experiences to market such as its Gravity Series and Grand Bonus Baccarat. Crash Live is also the first live crash game to feature a host, bringing never-seen-before interaction and entertainment to the experience.

Content is streamed out of modern studios with sleek backdrops where the latest video, audio and broadcast technologies are used to provide a premium product and player experience at all times.

Alina Mihaela Popa, Chief Commercial Officer at ICONIC21, said: “Sweepstakes are sweeping across the US market and beyond and operators want to offer their players the best content in the business.

“This extended deal with Sweepium does just that with its partners able to access our full portfolio of premium, sweepstakes-ready live content – content that has proven to hit the market with players across the globe.

“This is a fast-growing part of the industry and at ICONIC21, we believe we are in a position to capitalise on this by helping operators deliver the experiences players are seeking.”

Daniel Mitton, Co-founder and Chief Business Development Officer at Sweepium, added: “The rise of sweepstakes casinos has been nothing short of meteoric and at Sweepium, we are committed to offering the platform and content portfolio to our partners.

“Live content is hugely popular at sweepstakes casinos and in ICONIC21, we have a partner that knows how to produce content and experiences that exceed player expectations. We’ve already seen how well its content performs and now look forward to seeing it launch with more of our partners.”