Press Releases
Lottoland launches “Deal or No Deal Lotto”

Leading online lotto company offers a chance to win a million with new Lotto game
World leading online lotto operator, Lottoland, has launched a new game based on the legendary game show, Deal or No Deal, which ran for 11 years in the UK and was hosted by Noel Edmonds.
With the new “Deal or No Deal Lotto”, players choose six numbers from 1 to 49 and look to match as many of these as possible via Lottoland’s Instant Win draw. If they match any numbers, they get the chance to “Beat the Banker” in a fun and fast, red box game, just like the show, where they could multiply their win or win just a penny!
Lottoland CEO Nigel Birrell said: “We are incredibly excited to be bringing this game to the market – “Deal or No Deal” was an iconic gameshow presented by the legendary Noel Edmonds and we are thrilled to be able to offer this as our latest TV-branded lotto game.
“We are hoping to build on Noel’s winning streak when it comes to TV shows – with hits including Telly Addicts, Noel’s House Party and The Late, Late Breakfast Show in his career, he’s got a great track record for picking winning formats, having also also done brief stints with Top of The Pops, Top Gear and quite recently the huge ITV show, I’m a Celebrity, Get Me Out of Here.
“We are always trying to find new ways to innovate in the sector and bring more choice to our customers – we plan to have a lot of fun with this lotto game and look forward to seeing how our customers get on when trying to ‘Beat the Banker’ themselves.”
With a strong track record of innovation, Lottoland’s new Deal or No Deal Lotto is the latest in a string of new games that the company has brought to market. Last year, it launched a £20m scratchcard, providing the largest lump-sum prize available through a single scratchcard.
Prior to this, the company achieved a Guinness World Records title for the Largest Online Gambling Payout, when a lucky winner from Germany scooped the EuroJackpot top prize of €90 million (£79m) at Lottoland.
Launched in 2013, Lottoland has grown rapidly to become a world leader in online lotto. It allows people to bet on the outcome of lotteries from around the world – it has a range of jackpots on offer at any one time so that people can pick and choose how they want to bet. For more information, please visit https://www.lottoland.co.uk/instantwin/dondlotto.
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