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BaumBet new affiliate partnership with NetRefer

George Miller

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Baumbet partners Netrefer for new affiliate programme
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BaumBet (Romanian gaming operator) has partnered with software provider NetRefer to launch a new affiliate programme.

Through this partnership, BaumBet hopes to enhance its management of marketing activities to its affiliates both online and offline.

“NetRefer has proven to be a very flexible and well-designed software to cater to the needs of a large organisation such as BaumBet.

The partnership will help us manage our active affiliates, their customer accounts and their activity, and it has a big task to undertake, which it does diligently daily. We are also confident that, together with NetRefer, we will be able to attract numerous high-value affiliates and to offer them professional software that will fulfil their requirements, in one word, to offer them the finest affiliate experience.” – Daniel Cordos, project manager at BaumBet.

BaumBet said it has plans to become a “significant force” in Romania as well as other international markets.

“NetRefer is thrilled to have BaumBet, one of Romania’s leading online operators launch their affiliate platform with our software. Utilising our advanced technology and experience in the industry we will provide BaumBet with a swift and significantly quantifiable return on investment.” commented Timothy Buttigieg, chief operating officer at NetRefer.

 

Affiliate Industry

Wunderino enable sign-ups directly on affiliate sites in partnership with Internet Vikings and Regily

George Miller

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Wunderino enable sign-ups directly on affiliate sites in partnership with Internet Vikings and Regily
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The new solution for letting customers sign up on the spot directly on affiliate sites without any redirects, Regily Remote, was built to help accelerate affiliate traffic conversion for online brands. After signing up, the user proceeds to the brand already logged in and ready to use the service.

iGaming brand Wunderino is using the solution from Regily with its Brand Protection partner Internet Vikings.

Brands and affiliates are benefiting greatly from Remote, as it saves them time, provides them with a secure framework that is adapted for new legislation, keeps them ahead of the competition, reduces the work carried out between them and affiliates, and increases their conversion rates in different markets.

For the end-user, it eliminates redirects and extra clicks making it much faster to complete the registration. It enhances their experience and reduces drop-offs significantly. It is a win-win situation for all involved parties.

Operators can enable Regily Remote easily as no further integration is required from affiliate sites. Regily’s framework stores no data, even when using Remote, which lets the operator benefit from the technology while maintaining full ownership and control over the user data.

Rickard Vikström, Chief Commercial Officer and Founder of Internet Vikings said: “The innovation of this product, Regily Remote, is like no other on the market. It significantly improves conversion by eliminating redirects. This tool will greatly complement the Brand Protection strategy that we deploy together with Wunderino”.

 

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Affiliate Industry

Raketech Appoints Oscar Karlsten as its COO

Niji Narayan

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Raketech Appoints Oscar Karlsten as its COO
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Online affiliate and content marketing provider Raketech has appointed Oscar Karlsten as its new Chief Operating Officer (COO). He will be overseeing Raketech’s central operations, product development and investments, whilst also focusing on the group’s creative content, SEO and UX.

Oscar Karlsten has more than 15 years of experience in product management, digital marketing, business intelligence, web analytics and technology. He joins Raketech from the role of Chief Information Officer and Chief Product Officer of Catena Media.

“Oscar’s extensive experience within the digital marketing industry brings many valuable insights and expertise to Raketech. With him onboard, we have now secured the last piece of the management puzzle and I am very much looking forward to seeing him accelerate our transformation from affiliation to the iGaming performance marketing partner,” Oskar Mühlbach, CEO of Raketech, said.

“I’m incredibly excited to be a part of Raketech. There’s such a positive buzz in the company and after meeting all of the people I can’t wait to add my experience into the mix. With the team and strategy we have in place – I truly believe we will reshape performance marketing as we’ve seen it,” Oscar Karlsten said.

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Affiliate Industry

Esports Entertainment Group Begins Onboarding Hundreds of Affiliate Partners to Newly Relaunched VIE.gg Esports Betting Platform

George Miller

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Esports Entertainment Group Begins Onboarding Hundreds of Affiliate Partners to Newly Relaunched VIE.gg Esports Betting Platform
Reading Time: 2 minutes

 

Esports Entertainment Group, Inc., a licensed online gambling company with a focus on esports wagering and 18+ gaming, has officially begun onboarding hundreds of affiliate marketing partners to its newly relaunched VIE.gg wagering platform. The affiliate partners include esports teams, influencers, streamers, leagues, and super affiliates from Asia, Europe, North America and South America. The Company believes its Affiliate Marketing program will play a significant role in its organic growth.

MALTA LICENSE AND NASDAQ LISTING ARE MAJOR ATTRACTIONS FOR AFFILIATES

The Company’s recently announced Malta gaming license and recent listing on NASDAQ are cited by our affiliate partners as very strong factors in their decision to partner with VIE.gg.  Though the Company first began registering a small sample of interested affiliates in 2018, these two factors have generated noticeable enthusiasm from existing and new affiliates who take great comfort in knowing the Company is working within one of the strictest licensing and listing regulatory environments, as compared to private operators.

Moreover, the Company’s financial strength as a result of its successful $8.4million public offering now provides VIE.gg with the resources necessary to support and grow its soon to be large affiliate partner base.

“Our Affiliate partners are a very important part of our organic growth strategy in 2020 and beyond, so it has been a high priority of ours to provide the comfort and security they need to partner with us and drive their valuable global audiences to VIE.gg,” said Grant Johnson, CEO of Esports Entertainment Group.  “We believe that with the combination of our NASDAQ listing, capital raise and Malta license over the last 30 days we have a formidable competitive advantage to attract, support and grow with affiliate partners that we believe will lead to rapid organic growth for our newly relaunched VIE.gg esports wagering platform.”

Esports Entertainment offers bet exchange style wagering on esports events in a licensed, regulated and secure platform to the global esports audience at VIE.gg. Utilizing this peer-to-peer wagering system, the Company offers real-money, exchange-style wagering on esports events worldwide in a secure environment. The VIE.gg platform provides customers the ability to match bets against one another with Esports Entertainment taking a small commission on the winnings.

“Affiliate marketing is a proven growth model for online gambling,” commented Christian Heinrichs, Esports Affiliate Manager. “Our affiliate streamers broadcast to massive, global esports audiences. Combined with the credibility and support of the many teams and leagues we continue to sign as affiliates, we believe our VIE.gg platform can quickly become the industry standard for safe, secure esports betting.”

ABOUT ESPORTS ENTERTAINMENT GROUP:

Esports Entertainment Group, Inc. is a licensed online gambling company with a specific focus on esports wagering and 18+ gaming. The Company holds a license to conduct online gambling and 18+ gaming on a global basis in Malta and Curacao, Kingdom of the Netherlands and is able to accept wagers from over 149 jurisdictions including Canada, Japan, Germany and South Africa. Esports Entertainment offers fantasy, pools, fixed odds and exchange style wagering on esports events in a licensed, regulated and secure platform to the global esports audience at vie.gg. In addition, Esports Entertainment intends to offer users from around the world the ability to participate in multi-player mobile and PC video game tournaments for cash prizes. Esports Entertainment is led by a team of industry professionals and technical experts from the online gambling and the video game industries, and esports. The Company maintains offices in Malta. For more information visit www.esportsentertainmentgroup.com

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