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Sports Betting gaining popularity in Uganda

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The ongoing FIFA World Cup Is having several effects on the globe. One of the effects is the rising popularity of sports betting. Take for instance the people of Uganda. Sports betting is taking wings in the country. It has prompted several gambling companies to closely watch the trend.

In recent times, there has been a significant increase in the level of sports betting throughout East African countries such as Uganda, Tanzania and Kenya. This is a huge market that is largely untapped by the gaming companies.

Technology is allowing more and more people in these countries to place sports bets, whether at physical locations or online.

As internet usage and availability continue to increase in the region, there will be a race between the various betting companies to take advantage of this untapped market.

There are obvious concerns with the social consequences that may arise with increasing levels of gambling, along with the economic opportunities that may become available. Other regions outside of East Africa also have significant numbers of sports bettors, such as South Africa, Nigeria and Ghana.

Kampala is the capital of Uganda, and 736 gaming venues are located there, according to the National Gambling Board Uganda (NGBU), with 583 having the appropriate licenses. Those who have online operations in the country will pay 20 per cent of their revenue to the state, and there is a 15 per cent tax on punter’s winnings.

Sports betting fanatics in Uganda will bet on anything they can get their hands on, whether it is the Premier League or something more obscure like football leagues in Azerbaijan and Albania. The average bet is around the $0.50 mark.

Of course, the wages earned in countries like Uganda are lower than in Western countries, so this is a much greater portion of their income.

A lot of the sports betting operators advertise large jackpots and potential high-yielding bets such as accumulators. Gamblers are lured in with the idea of winning it big, something that would have the potential to change their lives.

In a developing country such as Uganda, there is not really much support for those who develop gambling issues. Events like the World Cup traditionally spike levels of betting. Through such a high-profile event with so much television and media coverage, a significant number of people are newly exposed to the world of sports betting.

Future of African sports betting

There is the ideal mix in Eastern Africa for a boom in online sports betting. The population is young, and the region’s economies are growing at a rapid rate. Smartphone usage is constantly trending upwards, there is a passion for sports, and unemployment levels are rising. This is the more optimistic viewpoint being taken by some people.

Others are a bit more pessimistic; they would point to the young population as being impressionable and therefore a vulnerable target for gambling companies and their marketing efforts. The promise of big wins in these developing countries constantly abounds but, of course, they are out of reach for most people.

All across Africa, populations are growing at a rapid pace. Unemployment is also growing and studies show that unemployed people are more likely to be active gamblers on sports. This, of course, is a major issue because they have no regular income sources to support themselves, which can lead to problem gambling.

Sports betting laws throughout Africa are generally a lot more lenient than those found in Western countries. This means that gambling companies can get away with certain things they wouldn’t dream of doing in a stricter regulatory environment.

The central marketing theme for a lot of sports betting operators in Africa is the promise of life-changing wins. With such high levels of poverty and unemployment, the allure for this get-rich-quick deal is alluring.

All they supposedly need to do is win a certain bet, such as a football accumulator, and they will be able to rise above the poverty line and live a comfortable life. Money goes a long way in these countries, so even a win of a few thousand dollars would be life-changing.

It is clear that most countries such as Uganda are sports-mad, particularly when it comes to football. Sports betting takes matters to a different level and will provide an outlet for potential financial gain for countless people in Africa. The amount of people betting on sports on the continent is only going to grow exponentially in the coming years. 

 

 

Source: VegasSlotsOnline

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Africa

CSA Appoints IMG ARENA as Official Data Supplier and Betting Live Streaming Partner

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Cricket South Africa (CSA) announced IMG ARENA, OpenBet’s sports data and streaming products arm, as its exclusive official Cricket South Africa Data Supplier and Betting Live Streaming Partner.

IMG ARENA, in partnership with CricViz, will collect detailed data, both live and in-venue, for CSA’s domestic and international matches spanning a wide array of competitions, from bilateral series to domestic leagues.

Data for international matches will be gathered across Men’s and Women’s Test, ODI, and T20I formats, while domestic matches will see data collection for Men’s 4-day, 50 Over and T20, as well as the Women’s 50 Over and T20 formats. The data will then be distributed by IMG ARENA to more than 460 regulated sportsbook operators worldwide. IMG ARENA will also distribute live streams of CSA matches to the global betting industry.

Mark Wrigley, Vice President & Head of Rights at IMG ARENA, said: “IMG ARENA is serving fans and sportsbook operators across a wide breadth of sports and markets around the world. Alongside CricViz, we’re excited to partner with Cricket South Africa to bring fans the ultimate sportsbook experience incorporating reliable, informed data and live streaming.”

CSA Chief Executive Officer, Pholetsi Moseki, said: “Our partnership with IMG ARENA is poised to revolutionise the way detailed data is collected, both live and in-venue. This collaborative endeavour will introduce South African cricket to a fresh betting audience, and we are extremely excited about this opportunity. We are collectively shaping the future of sports data collection and broadcasting, setting new standards of excellence in the industry.”

The deal further diversifies IMG ARENA’s portfolio of data and streaming rights, adding CSA to its breadth of sports properties including soccer, tennis, golf, basketball, mixed martial arts and more.

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Africa

Booming Games Enters South African Market in Partnership with Intelligent Gaming

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Booming Games, a leading slot provider, is extremely pleased to announce the launch of their highly immersive games for the South Africa online gaming market.

The South African online gaming market is renowned as one of the world’s most exciting emerging regulated markets. Booming Games, in collaboration with Intelligent Gaming South Africa, has successfully completed localization testing and certification. The company extends its gratitude to Intelligent Gaming for their dedicated efforts in helping achieve this milestone. With this accomplishment, Booming Games eagerly anticipates distributing its innovative and engaging games across the entire Intelligent Gaming network.

Solomon Godwin, Head of Africa at Booming Games, said: “South Africa is key to our development goals, so it’s exciting to get on board with a partner such as Intelligent Gaming. Their insight and experience in South Africa are essential, and we’re thoroughly looking forward to working with them”.

Marc Plaxton Harrison, Managing Director at Intelligent Gaming, said: “It’s such an exciting suite of games, and our network is very excited about the launch. In the coming weeks, our network of over 30 popular operators will be able to offer fantastic games like Buffalo Hold and Win, Burning Classics Go Wild, Gold Gold Gold, TNT Bonanza, Cash Pig and Flaming Chilies”.

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Africa

Springbok Casino Showcases Winter Survival Strategies of South Africa’s Wildlife in ‘Mzansi’s Winter Wonders’ Feature

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Springbok Casino Showcases Winter Survival Strategies of South Africa’s Wildlife in ‘Mzansi’s Winter Wonders’ Feature
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This July, Springbok Casino invites all players to celebrate ‘Mzansi’s Winter Wonders’, a tribute to South Africa’s incredible wildlife and their unique adaptations to the winter season. From gentle elephants to resilient rhinos, these stories highlight the incredible behaviors and survival strategies of ten animals during the colder months.

Lion dads are the epitome of relaxation, often sleeping up to 20 hours a day. However, when danger threatens their pride, these seemingly lazy kings become fierce protectors. During the colder months, they rely on strong family bonds within the pride, while lionesses take advantage of the longer winter nights to stalk their prey more effectively.

With the vegetation thinning out, Elephants rely on their excellent memory and social knowledge to locate resources.

African Penguins are resilient birds who rely on their dense feathers to keep warm as they swim in the chilly waters hunting for fish.

Relying on their strong sense of smell, Rhinos spend the winter months locating the last remnants of edible plants and can often be seen visiting waterholes more frequently, ensuring they stay hydrated.

With less foliage, spotting prey becomes easier, and Eagles take full advantage with their keen eyesight. Eagle pairs use the winter to strengthen their bonds and are often seen soaring together and performing aerial displays.

Meerkats will dig deeper and more complex burrows to avoid the chill. Their intricate tunnel systems provide warmth and safety, allowing them to huddle together during cold nights.

The feature also highlights how Black-backed Jackals, kudus, Vervet Monkeys, and Baboons alter their foraging patterns and habits during the winter months.

To honour South Africa’s resilient wildlife, for the month of July, Springbok Casino is offering players 25 free spins on its new Cosmic Crusade slot.

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