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ASA bans Lottoland ad in the UK

Niji Ng

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ASA bans Lottoland ad in the UK
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The Advertising Standards Authority (ASA) has banned a particular advertising on lottoland.co.uk website after it figured out that consumers could never win the £169 million prize because of tax deductions.

The lottoland.co.uk published an ad on July 27 last year: “PowerBall £169 million,” with tick boxes allowing consumers to pick when to enter and for how many weeks.

A complainant, who was of the impression that the jackpot total was subject to change depending on whether it was paid out in a single lump sum or in instalments, challenged whether the ad was misleading.

EU Lotto said their website, FAQs and terms and conditions referred to the options to take a lump sum or a 30-year annuity and were satisfied that an explanation of the jackpot amount, how it was paid out and the difference between the lump sum and 30-year instalment options were explained clearly.

But the Advertising Standards Authority (ASA) said consumers were likely to understand that the whole £169 million would be paid out in a single sum immediately after the draw if they chose the correct winning numbers.

It noted that a link at the bottom of the home page took consumers to a list of questions, one of which was: “How does jackpot prizing, tax and payouts for PowerBall … work?” which in turn linked to text which stated that Lottoland replicated the pay-out structure of official lottery draws in America which reduced the total prize by 38 per cent to make allowances for tax.

The notes went on to say that, subject to Lottoland’s discretion, players could choose if they wanted to be paid out by lump sum or in 30 year instalments in an annuity package, with a lump sum paid out at 60 per cent of the total value of the annuity amount.

The ASA said that it understood from the explanation that the PowerBall £169 million figure would always be reduced by 38 per cent to allow for the tax that winners in the official lottery would have to pay.

Participants opting for the single lump sum rather than the 30-year term would then receive 60 per cent of the remaining balance.

The ASA said: “We considered that this information needed to be stated prominently in the main ad using wording that consumers would be able to absorb easily.

We welcomed EU Lotto Ltd’s stated willingness to make changes. However, because the ad had quoted a prize value that would never be paid because it would always be subject to non-optional deductions and had omitted material information about how EU Lotto Ltd’s pay-out system worked, we concluded that the ad was misleading.

Lottoland chief executive Nigel Birrell said: “Lottoland accepts the ASA’s findings and has already added more information to the website to further clarify the deductions on the PowerBall jackpot.

Lottoland volunteered to make changes to the website as soon as this issue was raised, as we are committed to being fully open and transparent with our customers.

 

Source:5star.media

Niji has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. Besides reporting industry headlines from all around the globe, Niji is also head of the content management team at Impressions Content Management, based in Kerala, India, which offers writing and editing services to clients around the world.

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Betway becomes official global betting partner of the Mzansi Super League T20

Zoltan Tundik

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Photo by rawpixel.com from Pexels
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Betway has agreed a three-year-deal to become the official betting partner of the Mzansi Super League T20 – further adding to its cricket sponsorship portfolio.

The tournament, which takes place in Johannesburg, Tshwane, Durban, Nelson Mandela Bay, Cape Town and Paarl, is broadcast live in the UK and the first fixtures have already provided some great action.

Former South African international AB de Villiers impressed the locals as he hit fifty in vain as Tshwane Spartans were beaten by Cape Town Blitz, while Nelson Mandela Bay Giants beat the Jozi Stars.

Betway’s latest seven-figure-deal comes just months after it was confirmed as the official betting partner of both the men’s and women’s Cricket West Indies (CWI) sides.

Betway’s Anthony Werkman, said: “We are really pleased to be on board at the start of this new look T20 tournament.

“Being involved as a global partner shows the ambition Betway has to become a recognised worldwide supporter of elite professional sport, and the names appearing in this tournament certainly fit that bill.

“I am sure that the crowds will enjoy the games and we look forward to delivering an exciting experience for our customers too over the next three years.”

Cricket South Africa CEO, Thabang Moroe, added: “We are thrilled to have sports betting brand, Betway, on board to join our roster of sponsors, all whom have committed to helping us take Mzansi T20 to the world through the game of cricket.”

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Praesepe put faith in Project pokers

Zoltan Tundik

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L-R: Börris Luengen (Praesepe CFO), Tony Boulton (Project MD) Nigel Davis (Praesepe, Head of Gaming Machines) Mark Schertle (COO, Praesepe) and Andy Tipple (Praesepe, Head of Product)
Reading Time: 1 minute

 

Project has received what it is describing as a ‘substantial order’ from Praesepe, part of the Gauselmann group of companies, for its specialist poker themed games comprising Red Hot Poker, Jacks or Better and the Cat C lite, Hi Lo Poker.

Confirming the order, Praesepe’s Head of Gaming Machines, Nigel Davis, said:We have a long and successful history of working with Project, one of the industry’s leading independent machine innovators. Project was the first to fully understand poker and over the last decade has mastered the art of translating the dynamics of the game into an array of stylish B4, Cat C and Cat C lite machines. We’ve found that poker attracts a different segment of the player base into our venues. They don’t perceive themselves as being slots players but poker players, which means that as an operator we are not simply cannibalising spend from one machine to another. Attracting new income is the lifeblood of any business and poker themed games bring new customers into our venues. I am confident the Project pokers that we have ordered will further enhance the fantastic Cashino customer experience.

Project Managing Director, Tony Boulton stated:We are delighted at the faith shown by Praesepe in our products. We have spent a lot of time understanding the psyche of the poker player and working hard to deliver new and enhanced experiences for poker aficionados. Poker doesn’t go out of fashion, it works across machine categories and it can be deployed either as a stand alone machine or, as we’ve demonstrated in 5 Star Games, as part of a mixed game style compendium. Key to its success and its longevity is the fact that it generates differentiated income courtesy of its’ distinct player base.

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Continent 8 Named “International Business of the Year” at the Isle of Man Newspapers Awards for Excellence

George Miller

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Continent 8 Named “International Business of the Year” at the Isle of Man Newspapers Awards for Excellence
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Continent 8 Technologies, the award-winning, multi-jurisdictional global data solutions provider, has been named the 2018 “International Business of the Year” at the prestigious Isle of Man Newspapers Awards for Excellence held last night at the Villa Marina, Isle of Man.

This year, Continent 8 was shortlisted in the “International Business of the Year category” – one of the most sought after awards of the night. Now in its 13th year, the Awards for Excellence has recognised more than 300 local companies since the awards started, creating a unique opportunity to recognise success for companies, individuals, the public sector, and the charitable sector.

This is the second time Continent 8 has been recognised for success and innovation. In 2014, Continent 8 was honoured as the “Company of the Year”. At that time, the judges remarked that Continent 8 demonstrated a clear strategy, as well as innovative ways of sourcing and delivering service on and off island. They recognised that Continent 8 had a firmly established local and international profile and has served as a strong ambassador on behalf of the Island.

Continent 8’s CEO Michael Tobin stated about this year’s award, “We are truly honoured to be recognised as this year’s International Business of the Year. Our success and growth are directly attributed to our global team of experts, our ability to develop long-term partnerships, and by offering the most sophisticated, innovative, and reliable services to our customers.” Mr. Tobin, described the award as a “Humbling recognition of our relentless pursuit of service and innovation on a global scale and our commitment to the growth of the Isle of Man.”

In accepting the award on behalf of Continent 8 David Black thanked the organisers, judges, shareholders, the global team and led a touching tribute following the recent tragic loss of colleague, Paul Steer.

Continent 8 is an award-winning, multi-jurisdictional global network solutions provider that connects, manages, and secures the world’s most valuable information. Its advanced data centers and high-quality networks support critical online operations in both private and public-sector organisations in over 30 locations across Europethe United States and Asia. For more information visit www.continent8.com.

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