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Relax Gaming and Leander Games drive aggregation strategy with collaboration

George Miller

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Relax Gaming and Leander Games drive aggregation strategy with collaboration
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Relax Gaming and Leander Games have agreed a ground-breaking collaboration with a two-way plat-2-plat agreement.

Leander Games will supply titles including Ave Caesar and Scrooge’s Jackpot via Relax Gaming’s proprietary platform to take advantage of its significant market penetration. In return, Relax Gaming gains access to Leander’s own well-established distribution network to grow its global footprint.

With a single integration, Relax Gaming, its partners, Leander and its third-parties all stand to significantly benefit from their respectively expanding networks.

Steven Matsell, CEO of Leander Games, said: “Our partnership with Relax Gaming highlights its open appeal and we are delighted to have enhanced our offering with such a fast-growing provider.

“Their transparent approach to commercial relationships immediately stood out, and we are sure their partners will love our products and vice versa.”

Daniel Eskola, Relax Gaming CEO, said: “We are always looking for new opportunities to add high-quality content to our platform and capitalise on the potential to grow our distribution and global reach. This made the unusual decision to partner with another platform a clear and easy one, especially one as respected as Leander Games.

“This agreement represents a major step forward as we continue to deliver on our vision to become a preferred partner and this is a clear endorsement of the potential of our fresh commercial approach.”

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