SlotCatalog, the analytics provider of real-time industry slots popularity and performance today, revealed its ‘Level-Up’ project, which released new game sections and expanded data filters for its growing user base.

The Maltese based firm is committed to making its platform the go-to hub for data-driven games performance, management, and resource tools for casino managers looking to drive market insight across regulated operational consumer markets.

A company spokesperson said: “We’ve just returned from ICE London iGB Affiliate London and listened to many industry peers, clients, and more. Given the headwinds of regulatory scrutiny, executives are looking to data to potentially unlock market gaps as they develop an ongoing responsible gambling marketing strategy.

The Games section now included Top Ranked Games, by month, year and Megaways, and Progressive slots performance data. Our filters now include Market, Game Type, Brands, Release Date, RTP, Volatility, Max Exposure, Min & Max Bet, Game Features, Casino Quantity, and Layout for a deeper delve and interrogation into our expanding data archives.

We are always thriving to improve the user experience at SlotCatalog, and welcome industry feedback and requirements metrics for any informed decision making in the digital casino landscape for the operator, affiliate, and developer and likewise for the slots player, so do get in touch”.

British bookmaker William Hill has named Adrian Marsh as its new chief financial officer. Marsh who is cardboard maker DS Smith’s CFO will replace outgoing Ruth Prior who had announced her departure in January.

“I am delighted to welcome Adrian to the board. As a proven CFO of a FTSE listed company with M&A, deal execution and multi-sector finance experience in US & European markets, he will be able to make a significant contribution to William Hill in the enablement of the strategy and is a great addition to the team,” Ulrik Bengtsson, chief executive of William Hill, said.

“I am extremely excited to be joining William Hill at such a key time in the company’s history, and look forward to supporting Ulrik and the rest of board in delivering their growth plans for the future,” Adrian Marsh said.

Last Friday, Scientific Games and William Hill announced that they had agreed to extend their partnership for an additional four years through 2024. Under the terms of the new agreement, William Hill will utilise Scientific Games’ OpenSports solution on a modular basis.

PSN MP Adriana Maldonado, a member of the Committee on the Internal Markets and Consumer Protection, has unveiled an initiative in the European Parliament to regulate online gambling and advertising.

The Socialist Europarliamentary has sent a letter to all members of the European Parliament to collect the maximum number of signatures and send it to the Internal Market Commissioner, Thierry Breton.

The brief aims to “alert the problem of online gaming at social and national level in all member states. In the letter, the MP considers that “the efforts of the European Commission for the EU countries to share good practices, cooperate with each other and even apply measures voluntarily, have not been sufficient.”

She urges the Community Executive to “establish a legislative framework with minimum European standards in the field of online gaming advertising” as “the ads are often misleading and biased and can lead to insane and harmful behaviours.”

Measures to limit the gaming industry in Spain will launch in the coming weeks. However, it has already transpired that gambling advertising in Spain will be allowed for 4 hours in the morning ( 1 to 5 am).