Connect with us
Advertise at European Gaming Media
SIS

Latest News

Praesepe underline support for Responsible Gambling Week

George Miller

Published

on

Praesepe underline support for Responsible Gambling Week
Mark Schertle (L), COO at Praesepe, and Börris Lüngen, the company’s CFO, show support for Responsible Gambling Week
Reading Time: 2 minutes

 

Praesepe, part of the Gauselmann Group of UK facing gaming brands, has given its not insignificant support to Responsible Gambling Week (RGW), with staff from all sections of the business and based throughout the country, joining in support of the annual event which runs from 7th – 13th November.

Outlining the extensive communications exercise that is driving the RGW message, Simon Coombes, Head of Marketing at Praesepe said: “All of our 165 venues comprising Beacon Bingo Clubs and Merkur Cashino AGCs will be taking part in Responsible Gambling Week supporting the campaign via both Bacta and the Bingo Association. We will also be raising awareness at our Support Centre in Milton Keynes with high visibility official Responsible Gambling Week point-of-sale materials displayed throughout the three floors of the building.”

He added: “To promote Responsible Gambling Week we have undertaken a five week countdown in our internal Business Bulletin updates which go to every venue, office employee and field worker in the company. Working in partnership with Blueprint, our sister company, the RGW point-of-sale is also being displayed in cabinets across our AGC and Bingo estate.”

Praesepe has gone an important stage further by timing its annual company conferences to coincide with Responsible Gaming Week underlining the central role that compliance and social responsibility play in the business. Simon Coombes added: “The conferences which are taking place in London and Birmingham will have a sharp focus on Responsible Gambling Week as well as the recent updates to the LCCP. Further to informing the business on the changes, we are also presenting how PlayRight will be live in all our Merkur Cashino AGCs by the end of 2019.”

Mark Schertle, Chief Operating Officer at Praesepe believes social responsibility is in the DNA of the business. He stated: “As the operator of two of the UK’s most prominent consumer facing gaming brands as well as being a major investor in the UK high street, we take our social responsibility commitments extremely seriously. Responsible Gambling Week is a great initiative and an opportunity to highlight the measures that we have in place to ensure that our brand of low stake gaming entertainment is enjoyed responsibly by our loyal customers the length and breadth of the country.”

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Continue Reading
Advertisement
Comments

Industry News

Malta’s Junior Minister Plays Down UKGC Chief’s Concerns with Local Gambling Companies’ Lack of Compliance

Niji Narayan

Published

on

Malta’s Junior Minister Plays Down UKGC Chief’s Concerns with Local Gambling Companies’ Lack of Compliance
Reading Time: < 1 minute

 

Silvio Schembri, the Junior Minister for Financial Services of Malta, has played down serious concerns raised by Neil McArthur, CEO of the UK Gambling Commission, after the reveal that Malta-based gaming companies were the biggest offenders in Britain.

“The Malta Gaming Authority is doing a sterling job. Our duty as politicians is that we give all the necessary tools, by enhancing legislation and helping regulatory bodies as MGA to monitor and sanction were needed. This is what we are doing, and what we will continue to do in the future,” Schembri said.

Neil McArthur slammed Malta’s compliance as simply “not good enough” during a recent speech in Malta.

“The Commission is clear that although progress has been made in the regulation of the online market since 2014, far more needs to be done to raise standards,” McArthur said.

Malta-based companies currently hold the largest market share of the UK online gaming market, accounting for close to 30% of the total, with the industry exploding since the introduction of the tax rebate system.

Continue Reading

eSports

Team Vitality and Adidas Extend Partnership

Niji Narayan

Published

on

Team Vitality and Adidas Extend Partnership, Unveil Sneaker Collaboration
Reading Time: < 1 minute

 

Team Vitality and adidas have signed a multi-year contract extension and heighten their collaboration by introducing VIT.01, their first pair of limited-edition sneakers.

“We are very happy to be able to continue our collaboration with adidas, a brand with which we share the common values of innovation and competition. It confirms that esports is not just a simple passing fashion but a real social trend that lasts over time. This is a new and fundamental step in our development, one represented by the VIT.01 shoe which embodies perfectly Team Vitality on a day-to-day basis,” Fabien “Neo” Devide, Chairman of Team Vitality said.

“We are very proud to extend our partnership with Team Vitality. This step strengthens our position as an innovative and pioneering sports brand. Team Vitality is a quality partner, inspiring a whole generation stemming from the esports culture, a strong sector that we started to pre-empt more than two years ago,” Sylvain Bouches, Brand Manager for adidas said.

“Offering the best of our products and technology to our athletes to help them make a difference in their game, regardless of their discipline, is a priority. We are pleased to make our collaboration durable to continue challenging the codes of the sports industry,” Sylvain Bouches added.

Continue Reading

Interviews

Exclusive Q&A with Andrei Vajdyuk, the head of business of NetGame Entertainment

George Miller

Published

on

Exclusive Q&A with Andrei Vajdyuk, the head of business of NetGame Entertainment
Reading Time: 5 minutes

 

European Gaming Media is conducting an interview with Andrei Vajdyuk, the head of business of NetGame Entertainment, about a new online casino provider, which is growing in the iGaming market through the first steps of business development.

Can you please tell us a bit about the company, when it was founded and what was the vision at the start?

Having started in 2012 with a group of three enthusiasts from landbased gaming, during the past 7 years we have accumulated the experience and built up a team to make a consecutive transition to online, establishing a new brand of online casino software – NetGame Entertainment.
During the last 2 years, our team has been working on the HTML5 platform, which went live in June 2019 with 30 games in the portfolio for 2019 year. We’ve experienced rises and falls with management processes during that period, which has finally allowed us to be capable of releasing one new game per month.
Today, we are a young game provider on the market, producing an innovative, excellent quality slots that are really impressive for both – our partners and players, that makes us a quickly growing game developer. By the way, everyone is eligible to try a demo version on the netgamenv.com website to be convinced the truth I said.
NetGame Entertainment aimed to become a well-known on the market and loved by players brand.

As a gaming company in this highly competitive market, it isn’t always easy to keep up with the trends. What is it that NetGame Entertainment focuses on the most and what is it that makes your products stand out from the rest?

To be competitive, NetGame Entertainment follows the evolving igaming market trends, adopting them into our slots. But I would like to highlight that NetGame slots are created using the original mathematical models and unique bonus mechanics, exciting art and brick and mortar casino themes that immerse players into the real casino atmosphere.
Another of NetGame`s standout feature is a Mystery Progressive Jackpot tool. All slots are linked to single or multiple operator websites and participation is built on players’ contributions. The Jackpot offers four different progressive levels – Red, Silver, Gold, and Diamond, where the Red reward is the least and Diamond is the highest.
There are only a couple of examples. But to be competitive, we pursue the tactic of creating outstanding products, investing in player’s love, not just simple promotions.

Is there a particular slot that you, as well as a team, are especially proud of? What games would you say really hit it off with the players and the operators?

Of course, our team is in the process of building a diversified gaming portfolio. At this moment, we have 24 games live and 30 games are expected to be released till the end of 2019.

Our first game was released on June 2019 – the Golden Skulls slot.
And before the game discovered the world we have come a long way.
Our development process was started from scratch and it required more than one year for the team building, effective management and workflow set up. All in all, after fixing all the bugs, the first game was released. Today we are proud of that period because we have built up the expertise in falls and rises and reached the speed for a new game release to one month.
Among our next the most popular game titles are Vegas Skills, Jungle 2, Diamond Shot, Magic Tree, African King, Magic Dragons and others.
There are also some new slots, expected to be released until December 2019 – Luxor Relics, Dancing Lanterns, Zen Zen Cash, MMA Legends, Fruit Cash Hold n’ Link and others. We will show our new as well as the popular slots at the SIGMA, SAGSE and G2E exhibitions in November-December 2019.

How big of a role do player feedback and suggestions play in the process of development of new games? Do you keep tabs on the market and try to develop games in accordance with what seems to be the most popular at the time or do you try to follow your own vision and create content that you believe players will like regardless of what seems to be popular at the moment?

Of course, our team pursues the latest trends that appear in the igaming market. We use it for creating and actualizing ideas of how to bet on competition among game development companies and propose better quality graphics or more engaging game mechanics, for example.
With NetGame’s growing market awareness and the number of casino operators and players, our strategy is going to have changes – we will shift our focus to the players’ feedback and suggestions.

Is there a particular market that you’re focused on in geographical terms or are you trying to be more of an all-around developer that caters to players from all over the globe?

We are focused on building a diversified gaming portfolio for .com – markets: Asia, Latam, CIS, and Arab/Turkey markets. We use popular Asian themes, Vegas style graphics (Vegas Hit, Diamond Shot) for LATAM and Africa, and already released 5 Fruit games + 8 more(Fruit) coming for CIS and Turkey.

Every company seems to have its own idea about what makes the perfect slots. What would you say this is for NetGame? Is it the graphics, bonus features, plotlines? What do you believe is the most important from the players’ perspective?

I believe, the main idea of making NetGame slots perfect lies in crafting games, enjoyable by its unique bonus mechanics. Almost every slot has its Free Spins feature or some others like Re-Spins, Pick-and-Click game, Progressive Jackpots, stacked and expanding Wilds, Multi-way games, Multiplier symbols, Cascading reels and others.
NetGame slots are oriented on players with different playing preferences. And our team experiments with graphics and math, making slots for Starters, as well as producing high-volatile slots that emulate a real casino atmosphere for the experienced gamblers.

What’s next for NetGame Entertainment? Are there any games currently under development that we could look forward to? And, on a greater scale, what’s the company’s plan moving forward? Where do you see the business going in the coming months and years?

Let’s start with some of our future game releases.
The next game, MMA Legends, is planned to be released in November 2019. This game is special because of its Bet on Game Feature, where the player bets on 1 of 4 selected symbols and on a chosen number of spins and if the bet gambled wins, the player is rewarded with a win multiplier per bet.
The second game is planned to be released in December 2019. This is Wild Lanterns slot, which is interesting because of its Flying Wilds feature. The Lanterns symbol flies over the reel in the basic and Free Spins mode and replaces regular symbols into Wilds. We call this feature Lanterns Boost.

What concerns us about NetGame company’s plan moving forward, I can answer this way: we’ve built up a team and accumulated experience. We’ve crafted an impressive library of games for a short time and a good few are still in the pipeline. We’ve started marketing and promotion via game shows. And very soon our brand and products will become known on the market. This is our plan 🙂

Thanks for your time Andrei, and we wish you all the best!!!

Continue Reading
Advertisement
NSoft

Global Gaming Industry Newsletter – Weekly Digest (sent every Wednesday)

Please select all the ways you would like to hear from European Gaming Media and Events:

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here. Read more about European Gaming Media and Event's Privacy Policy and Terms of Service.

Subscribe to our News via Email

Enter your email address to subscribe to our news and receive notifications of new posts by email.

Latest by author

Trending

Notice for AdBlock users

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.