Industry News

Kalamba Launches New “Bullseye” Brand

Published

5 years ago

July 8, 2020

Niji Narayan

Reading Time: < 1 minute

Kalamba Games has launched its new brand named “Bullseye.” The new brand incorporates Kalamba’s proprietary remote gaming server (RGS) and promotional tools product offerings.

The Bullseye launch cements the Malta-based firm’s position as a next-generation supplier as it continues to invest in creating a strong brand and further expanding the company.

The new brand incorporates a range of Kalamba’s new promotional tools, which will initially be made available to partners that are directly integrated via the Bullseye RGS. The roll out is set to begin in H2 2020 and gives direct access to over 35 unique Kalamba titles.

“We’re very excited to bring the Bullseye brand to market as it reflects the team’s hard work in bringing the company further towards maturity and underlines our commitment to supporting our partners’ success,” Steve Cutler, CEO and co-founder of Kalamba, said.

“Bullseye represents the next stage in the core strategy and vision we established back in 2016. Naturally we look forward to building further on our games portfolio, but making titles interconnected via meta features and layers will ensure we build a market leading slots experience for the ages,” Steve Cutler added.

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Niji Narayan

Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.