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OKTO ready to answer industry’s cashless question, once and for all

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OKTO bags three prestigious nominations in SBC Awards
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Introducing a software-based solution carefully tailored to Britain’s retail gaming sector, Simon Dorsen, director of gaming at OKTO – joined by Gambling Business Group (GBG) CEO Peter Hannibal – explains how the financially licensed company has leveraged GBG’s new EFT protocol to provide operators with a cashless system that allows players to use, move and collect their funds instantly – whether it’s on a gaming machine, at the bar, or in their local high street shops.

International fintech provider OKTO is ready to give Britain’s retail gaming sectors a much needed post-lockdown boost by offering the definitive solution to the longstanding challenge of cashless payments.

While there remains competition to provide the sector-wide cashless solution the industry requires, OKTO’s director of gaming Simon Dorsen, an 18-year veteran of the gaming industry, believes the company’s strict financial licenses, vast technological expertise, and unrivalled wallet universality all put OKTO’s secure and complete cashless solution ahead of the pack.

“Cashless and digital payments in the UK is the norm now and today’s consumers demand the digitisation of payments across the economy, and in gaming as well. We have tailored our wallet towards the unique requirements of gaming, but we’re not just a gaming wallet,” explained Dorsen. “Money in the OKTO ecosystem can be moved or spent anywhere that accepts digital payments, whether it’s pubs, bingo clubs or high street shops – and our licenses, upholding the strictest of security standards, mean that any funds with us are always fully protected. The fact that we are financially licensed is very important, as it means both merchants and users can be confident that OKTO is backed by central banks across Europe.”

In addition to its licenses and software-based solution, a recently developed Electronic Funds Transfer (EFT) protocol, made publicly available by Gambling Business Group (GBG), has given OKTO an advantage over the industry’s false-starts at a cashless solution. Without the need for any additional hardware or upfront costs, the protocol makes it possible for OKTO to bring any digital gaming machine into its payments ecosystem – finally putting the retail gaming sector on a level playing field with the rest of Britain’s high street economy.

“We are thrilled to be working on established industry protocol which is fully supported by the principle manufacturers of digital machines in pubs and AGC’s. It enables our truly cashless solution to allow users to go up to a gaming machine in the pub, press a button to use OKTO, and deposit funds to start playing. When they cashout, they get the money back in their cashless wallet instantly. Additionally, we are able to onboard pubs as merchants, so if the users want to immediately spend on food and drink in the pub, they can; either through their OKTO.WALLET app or, in the near future, from their OKTO debit card that is linked to the wallet.”

Indeed, much like increasingly popular neo-banks such as Monzo and Revolut, OKTO allows users to move and use their funds instantly, as they wish, putting the power directly in the user’s hands. It’s not just a “one-use” wallet, as users can extend the wallet usage beyond gaming machines and into the wider economy. This is not only ideal for giving players the most frictionless experience possible, but also for allowing operators to easily move, manage and count their digital cashboxes, detailed Dorsen.

“Because the transactions are instant within our ecosystem, you can dramatically move to a settlement time that is instant,” he continued. “We can automate and move towards an instant settlement process. Compared to the traditional cash dependent system, this will allow operators to reimagine the way they operate.”

GBG CEO Peter Hannibal, whose open EFT protocol allows payment providers to ‘talk’ to any connected digital gaming machines, believes that OKTO’s entry into the retail gaming sectors has come at the perfect time. Not only has the protocol made it so much easier from a technical perspective, but with Covid-19 creating a sentiment of fear around the use of cash, the increasing trend of cashless payments is affecting all sectors of the industry more than ever.

“During lockdown we learned that bingo customers were concerned about using cash after the clubs reopened,” Hannibal explained. “The operation of traditional bingo has always been dependent upon coins and cash, but that clearly needs to change, and companies like OKTO will enable them to do that. Products like OKTO’s cashless solution have the potential to transform many gambling activities including bingo – and there’s an existential need for it now, even if there wasn’t before.”

Importantly, OKTO also provides a range of social responsibility tools to players through the fintech provider’s app, incorporating a strict age verification process, self-exclusion, betting limits, and profit and loss calculator tools that further enhance consumers’ protection. In addition, there is a section embedded in the app with national problem gambling helplines.

Hannibal summarised that OKTO’s solution presents a rare opportunity for the industry; a situation in which everyone’s a winner. The player gets more choice, the regulator gets responsible gaming tools in the players’ hands, and the operator gets a boost to business efficiency when it’s most needed. And with no upfront costs, it’s a boost that Dorsen believes operators will welcome.

“I have noticed a real change in operator’s mindsets over the past 18 months. There was a tipping point last year, even before COVID-19 came along, where operators realised that they need to learn about and adopt new cashless solutions. Now, naturally, we are seeing the consumer shift, and because of COVID-19 all demographics are becoming more comfortable using cashless payments,” said Dorsen. “The current economic circumstances are requiring operators to focus on efficiencies more than ever, and because our software based solution connects directly to the GBG/EFT protocol, we can provide fast deployment without any upfront capital expenditure. There’s not a big financial hurdle to implementing our cashless solution, so we think that operators will be eager to finally unlock the benefits they’ve been hearing about for so long, and we’re ready to show them exactly how our end-to-end cashless solution can help their business.”

eSports

TEAM VITALITY UNVEILS A SPECIAL EDITION JERSEY AND NEW CAMPAIGN FOR PERFECT WORLD SHANGHAI MAJOR 2024

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  • Leading global esports organization Team Vitality heads to China for the Perfect World Shanghai Major 2024, fueled by the ambition to reclaim their place at the top as the world’s best CS2 team.
  • The team will proudly debut the club’s Shanghai Major Limited Edition White Fan Jersey from the Qualification Stage (RMR) onward. Designed in collaboration with Paris-based contemporary artist Nairone, this special edition jersey pays tribute to Counter-Strike and Team Vitality’s dedicated Chinese fanbase.
  • For the occasion, Team Vitality is proud to present a new campaign titled “The Year of Vitality”.

Global esports leader Team Vitality proudly announces its participation in the Perfect World Shanghai Major 2024. As one of the most competitive teams in the international esports circuit, Team Vitality is set to make a powerful impact in Shanghai in what promises to be a thrilling tournament.

With anticipation building for this pivotal event in a country full of dedicated Counter-Strike fans, the club will be unveiling a new campaign on its Chinese social media accounts named “The Year of Vitality” This tribute to Chinese culture also underscores the team’s determination to secure a back-to-back victory, solidifying its global dominance.

ALL EYES ON THE TROPHY

Team Vitality’s CS2 roster has consistently delivered strong performances over the past two years, capped by their recent win at Intel Extreme Masters (IEM) Cologne 2024. Having claimed the World Champion title at the BLAST Premier World Finals in 2023 and secured an iconic victory at the BLAST.TV Paris Major, the team has firmly established itself as one of the most dominant forces in competitive CS2. After a conclusive 3-0 qualification at the RMR in Shanghai, Team Vitality is set to reinforce its status on the world stage.

Team Vitality’s dedication to competitive excellence since entering the scene in 2018 has been instrumental in shaping the modern Counter-Strike era. With legends like ZywOo, crowned HLTV’s best player in 2019, 2020, and 2023, and apEx, a seasoned pro with over a decade in the game, the team has set new industry standards in skill, dedication, and leadership. Building on this momentum, Team Vitality is poised to leave a lasting legacy in esports and proudly represent France in Shanghai.

We are thrilled to compete at the Shanghai Major and showcase the team’s hard work against the best teams globally,” says Fabien ‘Neo’ Devide, Chairman and Co-founder of Team Vitality. Growing our global presence and supporting both players and our worldwide community remains a top priority. We’re especially excited for zywOo to deliver a stellar performance in front of our Chinese fans. I am incredibly proud of the team and can’t wait to see them on the big stage with our fans in China!

GEARED UP FOR VICTORY WITH SHANGHAI EDITION OF THE ALTERNATE JERSEY

Team Vitality players will debut a special edition of their newly released Alternate Jersey on the stage, created exclusively for the Shanghai Major. This limited edition features a prominent “V” on the back, with design elements that pay homage to Counter-Strike, Shanghai, and the wider Chinese fanbase. The club released the exclusive jersey in a dedicated video that includes Chinese references, graphics and design.

Crafted in collaboration with Paris-based contemporary artist Nairone, known for his striking black-and-white contrast style, the jersey blends modern streetwear aesthetics with esports flair, making it a standout choice for both fans and players. Team Vitality’s PERFECT video showcases how the 2024 Alternate Jersey can be styled, featuring star players and brand ambassadors, underscoring its unique place in both the fashion and esports worlds.

Available for purchase only online, this special version of the alternate jersey is limited to 150 pieces and costs 89,99€.

TEAM VITALITY UNVEILS ITS NEW CAMPAIGN “THE YEAR OF VITALITY”

Team Vitality is excited to launch “The Year of Vitality,” a campaign celebrating Chinese culture and dedicated to Counter-Strike fans across China. This initiative reflects the team’s relentless pursuit of back-to-back victories on the world stage.

As China hosts this year’s Major, Team Vitality has chosen the dragon—a powerful symbol of ambition and determination—as the emblem of its campaign, representing the team’s commitment to overcoming challenges and dominating the competition. Each campaign visual draws inspiration from Chinese iconography, bringing the Counter-Strike team into this vibrant, culturally rich world.

In a tribute to Chinese tradition, the campaign combines gold and red to signify not only the country’s national colors but also the passion, energy, and unyielding drive to win. The design aims to honor Chinese fans’ enthusiasm and capture their hearts as Team Vitality battles to bring home another title.

Join us online to get behind-the-scenes content, exclusive updates, and the chance to celebrate each milestone with the team as they strive to secure their place at the top!

 

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Saroca Unveils the Transformational Leadership Program for 2025

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Saroca, a leader in professional development for the gaming industry, is proud to announce its Transformational Leadership Program, launching February 2025.
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Saroca Reimagines Leadership Development for the Gaming Industry

Saroca, a leader in professional development for the gaming industry, is proud to announce its Transformational Leadership Program, launching February 2025. Building on the success of the 2024 LeadHERship Program—a pioneering initiative for women in gaming—the new program expands its reach with two distinct cohorts: one exclusively for women and another open to all genders.

The Legacy of LeadHERship

The 2024 LeadHERship Program achieved an exceptional Net Promoter Score (NPS) of 90, with participants citing transformative growth. With participants like Clemence Dujardin citing it as a “game-changer”. Confidence in leadership abilities rose by 46%, resilience increased by 27%, and imposter syndrome diminished by 39%.

Participants praised the program’s focus on emotional resilience, feedback mastery, executive presence and communication all in a supportive community.

Leadership Development: A Game-Changer for Gaming

In a rapidly evolving and diversifying industry, strong leadership is essential. Saroca’s programs go beyond skill-building to foster resilience, trust, and inclusivity—key traits for thriving in the global gaming market.

“We believe leadership is not about hierarchy—it’s about transformation,” said Emily Leeb, CEO of Saroca. “The Transformational Leadership Program reflects our commitment to cultivating leaders who will shape the future of gaming.”

Transformational Leadership Program Highlights

The program builds on the proven curriculum of its predecessor, featuring:

  • Two Cohorts: A women-only cohort and a new all-gender cohort to enrich perspectives.
  • Eight Modules: Covering topics such as emotional intelligence, self-advocacy, and radical candor.
  • Community and Growth Tracking: Strengthening connections and measuring individual progress.

Registration Now Open

The Transformational Leadership Program begins in February 2025, with limited spots available. Scholarships are also offered to ensure accessibility. For more information, visit Saroca’s website or contact [email protected].

About Saroca

Saroca is a leader in leadership development for the gaming industry, committed to empowering professionals through inclusive, high-impact programs that drive personal and professional growth.

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Play’n GO announces partnership with Austrian state lottery operator Win2Day

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Play’n GO, the world’s leading casino entertainment provider, has today announced a partnership with Austrian state lottery operator Win2Day.  

This partnership sees legendary titles from the Swedish-founded gaming giant, such as Reactoonz, Rise of Olympus, and Rich Wilde and the Tome of Madness live on Win2Day’s platform for players to enjoy.  

As of November 2024, Play’n GO offers a portfolio of over 350 premium titles in over 30 jurisdictions worldwide.  

Tove Aldefors, Head of Regional Sales Central and Western Europe at Play’n GO, said “It’s exciting to launch our games with the Austrian state lottery, and Win2Day are the perfect partner for our brand. They share our beliefs about a regulated, sustainable, player entertainment-led industry. We’re looking forward to many years of success working together.” 

Georg Wawer, Managing Director win2day, added “We are the only licensed operator in Austria. Therefore our objective is to provide all major igaming operators on our platform. Play’n GO is one of the international powerhouses and therefore we are delighted to be able to offer their content on our platform. We view Play’n GO as a competent and responsible partner for win2day and we’re confident this partnership will prove fruitful.” 

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