eSports
Team Liquid Extends its Long-term Partnership with Alienware

Esports organisation Team Liquid has announced the extension of its 10-year partnership with gaming hardware brand Alienware. This partnership, which completed ten years, is the longest hardware partnership in esports history.
To celebrate this ten-year partnership, both companies look to push three new initiatives. To increase fan engagement, Alienware will officially sponsor Team Liquid’s new programme, Liquid+, a new programme dedicated to rewarding fans who engage with TL online. In order to support the esports teams, new technology and facility upgrades will come later this year. Lastly, the two brands will create community opportunities to help those who are underrepresented in esports.
“Alienware and Team Liquid have been partners for a decade because we dream hard and work even harder. In our next chapter, we’re going bigger than we ever have by introducing programs that contribute to fans and players, starting with our Liquid+ launch, and open up the esports industry to underrepresented voices. Our plans are bold, but so are we, and I can’t wait to see what the future holds for Alienware and Liquid,” Steve Arhancet, co-CEO of Team Liquid, said.
-
Africa6 days ago
New Governing Board of the Gaming Commission of Ghana Sworn in
-
Africa7 days ago
BetKing Delivers Healthcare Services and Nutrition Support to Underserved Nigerian Communities
-
Asia7 days ago
QTech Games strengthens its elite suite with Bigpot Gaming
-
Asia6 days ago
Macau Government Extends Lottery Concession of Macau Slot Until 5 June 2026
-
Latest News6 days ago
Week 26/2025 slot games releases
-
Latest News7 days ago
DATA.BET Launches Bet Builder for Sports Betting
-
Africa6 days ago
QTech Games hires Ekaterina Mayorova as sales lead for Africa & Eastern Europe
-
Latest News7 days ago
Spillemyndigheden: 60,000 Have Self-Excluded from Gambling in ROFUS