India’s premier college esports and gaming talent hunt, College Rivals, has secured three major Associate Sponsors for its highly anticipated Season 2. Nissin Cup Noodles, Red Bull, and Kreo have all come on board to support the Ampverse DMI-conducted event, each contributing their distinct energy and enthusiasm, as the official Energy Partner, Snacking Partner, and Kreative Partner, respectively.

College Rivals Season 2, featuring participation from over 2,00,000 students across various competitions, offers a prize pool of INR 50,00,000 and a prestigious professional gaming contract. Having kicked off in July 2024, the championship will continue in the following months before culminating with a Grand Finale scheduled for the first quarter of 2025.

“We’re thrilled to welcome top brands like Nissin Cup Noodles, Red Bull, and Kreo to College Rivals Season 2, which has grown exponentially this time around and is bigger and better than ever. These incredible partners will further enhance the student experience with immersive gaming, exciting activities, and creative engagements, adding new energy and thrill as we continue to inspire college-going students to engage with esports and gaming opportunities,” said Ashwin Haryani, Country Head, Ampverse DMI.

Red Bull, returning to College Rivals after a successful first season, brings extra excitement with their racing simulators and product samples in interactive zones, giving students a taste of the fast-paced energy of Esports. Nissin Cup Noodles, the event’s Snacking Partner, is bringing a flavorful twist to the action. With wet product sampling of their instant noodles, Nissin Cup Noodles seamlessly blends snack breaks with gaming.

Meanwhile, with their branded gaming peripherals, Kreative Partner Kreo is hosting interactive activities such as typing tests and giveaways, inviting students to engage with top-tier gaming gear at the country’s biggest collegiate gaming event.

“We’re absolutely fired up to be part of College Rivals Season 2! The energy is electric, with thousands of students from all over the country bringing their A-game. The fast-paced action, intense competition, and pure thrill of gaming make this event a perfect match for Nissin Cup Noodles which is the go-to snacking option for gamers” said Varun Oberoi – Vice President, Head of Marketing and Corporate Communications, Indo Nissin Foods.

Having expanded to 20+ cities and 58+ colleges, College Rivals Season 2 is engaging 11,00,000 students across India, providing the ideal stage to connect with brands that resonate with them. Nissin Cup Noodles satisfies with its instant snacks, Red Bull keeps the energy high with its action-packed drinks, and Kreo connects creative minds with top-tier gaming gear.

CreedRoomz, a leading live casino provider, is thrilled to announce the launch of its innovative Aurum Roulette Game Show, offering a fresh, interactive experience to players worldwide.

The Aurum Roulette Game Show combines the classic excitement of roulette with a unique game show format featuring players’ favourite Aurum mode. Hosted by CreedRoomz’s professional presenters, the new format allows players to experience the thrill of live gaming in a more interactive and dynamic way.

Enhanced Gameplay with Aurum Multiplier Mechanics

Players can enjoy a more dynamic gameplay experience thanks to the updated Aurum Multiplier Mechanics. With increased volatility and higher average multipliers, the game caters to both high-risk players and those who prefer a more conservative approach. The engaging multipliers add excitement to every spin, promising a more rewarding session for all types of players.

Seamless User Experience on Mobile and Desktop

The Aurum Roulette Game Show offers a revamped and intuitive user interface (UI) and user experience (UX) across both mobile and desktop platforms. Designed to be visually appealing and easy to navigate, the game enhances user interaction and satisfaction, ensuring that players enjoy a seamless experience wherever they play.

Boosting Player Engagement

With its innovative mechanics and interactive format, the Aurum Roulette Game Show is poised to increase player engagement and retention across all platforms.

Arturs Fjodorovs, Game Product Manager at CreedRoomz, commented on the launch:

“Aurum Roulette launch marks an important step in the development of show games, offering our partners a powerful platform to captivate and engage new players. As part of the exciting Aurum feature overhaul, now available on all roulette tables, this innovative enhancement is more dynamic, volatile, and user-friendly than ever. Early results are already proving its value, with impressive boosts in both player retention and turnover, driving growth for our partners.”

Stay tuned for more exciting updates from CreedRoomz, as we continue to innovate and deliver cutting-edge gaming experiences that captivate players and drive success for our partners.

For the fifth consecutive year, the Meridianbet Foundation is proud to recognize and reward exceptional academic talent through its scholarship program. This program now reaches students across all markets where Meridianbet operates, supporting their academic journey and professional aspirations with meaningful financial awards and industry exposure.

Meridianbet, founded in 2001 and now part of Golden Matrix Group (NASDAQ: GMGI), has grown into a global leader in online sports betting and gaming. Operating in 17 jurisdictions across Europe, Africa, and South America, Meridianbet leverages proprietary technology and a scalable, omni-channel approach across retail, desktop, and mobile platforms. This commitment to innovation and accessibility extends beyond gaming, driving Meridianbet’s support for initiatives like the scholarship program, which fosters talent and empowers communities across all markets it serves.

Empowering Tomorrow’s Leaders

These scholarships are more than financial assistance—they represent the company’s commitment to empowering young people with the skills, knowledge, and experiences necessary for success. For our awardees, the Meridianbet Foundation Scholarship is a launchpad for both academic and career development, fostering a strong foundation for their futures. Awardees have consistently shared how this support motivates them to excel further and make a positive impact in their communities.

Promoting Civic Engagement and Sustainability

The Meridianbet Foundation believes in fostering a well-rounded educational experience that extends beyond academic excellence. Our scholarship recipients are not only top students but also active participants in civic and sustainability projects. Many have contributed to initiatives in recycling, public space maintenance, and environmental stewardship, setting an example for responsible community involvement.

Bridging the Gap Between Academia and Business

As a tech-driven company, Meridianbet recognizes the evolving skill gaps between traditional education and the demands of the contemporary business. To help close this gap, the Meridianbet Foundation actively support scholars in building practical skills across key fields, such as marketing, game design, artificial intelligence, investor relations, regulatory compliance, and human resources.

By connecting students directly with hands-on experiences in the fast-paced tech industry, the company offers them a competitive edge as they begin their professional journeys. This unique opportunity allows scholars to apply their academic knowledge in a real-world setting and acquire globally relevant expertise.

A Lasting Commitment to Academic Excellence

The Meridianbet Foundation’s dedication to fostering educational growth and professional development remains stronger than ever. By investing in the potential of exceptional students, Meridianbet continues to build a future workforce that is not only skilled but also socially conscious. The company looks forward to seeing how these remarkable individuals use this opportunity to excel, innovate, and contribute to their communities.