Gaming
Netflix Gaming: Squid Games ‘game’ could be worth £280 million a month

As of this week, Netflix Gaming is available globally on Android and IOS.
But just how much revenue could their new platform be worth when they launch the game versions of Netflix’s all-time most watched shows?
Since the revenue of the global mobile gaming market last year was £57.68 billion – it’s no surprise that streaming giant Netflix wants a slice of the action.
Currently, members can play five mobile games, two of which are based on Stranger Things.
Tech experts Repair Outlet have calculated the true value of what the platform’s most beloved films and TV shows would be if they were released as games on the app market.
For example, a ‘Squid Games’ game could make Netflix Gaming over £280 million in revenue every month.
Here are the full findings:
English TV
Title |
Monthly Viewers |
Monthly Revenue |
Bridgerton |
82,000,000 |
£161,752,774 |
The Witcher |
76,000,000 |
£149,917,205 |
Maid |
67,000,000 |
£132,163,852 |
Sex/Life |
67,000,000 |
£132,163,852 |
Tiger King |
64,000,000 |
£126,246,067 |
Queen’s Gambit |
62,000,000 |
£122,300,878 |
Sweet Tooth |
60,000,000 |
£118,355,688 |
Emily in Paris |
58,000,000 |
£114,410,498 |
The Winx Saga |
57,000,000 |
£112,437,904 |
Non-English TV
Title |
Monthly Viewers |
Monthly Revenue |
Squid Game |
142,000,000 |
£280,108,462 |
Lupin |
70,000,000 |
£138,081,636 |
Money Heist |
69,000,000 |
£136,109,041 |
The Platform |
56,000,000 |
£110,465,309 |
Who Killed Sara? |
55,000,000 |
£108,492,714 |
Blood Red Sky |
53,000,000 |
£104,547,524 |
Below Zero |
47,000,000 |
£92,711,956 |
Barbarians |
37,000,000 |
£72,986,008 |
Lost Bullet |
37,000,000 |
£72,986,008 |
Elite |
37,000,000 |
£72,986,008 |
Movies
Title |
Monthly Viewers |
Monthly Revenue |
Extraction |
99,000,000 |
£195,286,885 |
Bird Box |
89,000,000 |
£175,560,937 |
Spenser Confidential |
85,000,000 |
£167,670,558 |
6 Underground |
83,000,000 |
£163,725,368 |
Murdery Mystery |
83,000,000 |
£163,725,368 |
The Old Guard |
78,000,000 |
£153,862,394 |
Enola Holmes |
76,000,000 |
£149,917,205 |
Project Power |
75,000,000 |
£147,944,610 |
Army of the Dead |
75,000,000 |
£147,944,610 |
Fatherhood |
74,000,000 |
£145,972,015 |
To reveal the potential revenue from Netflix Gaming’s future releases, Repair Outlet used the average revenue per player for the current top mobile games on the Android market, and then used Netflix’s monthly viewers per top title to calculate the potential value of a specialist game being released.
Comment from Tom Peet, Repair Outlet Manager:
“Netflix is an entertainment giant, and it was only a matter of time before they delved into other forms of tech-focused entertainment other than streaming.
The mobile gaming industry is predicted to be worth $272 billion by 2030, and with the rise of high-performance smartphones rivaling the gaming function of many handheld consoles, expanding into mobile gaming was a smart and predictable move for Netflix.
Since Netflix already has such a gigantic, loyal viewership, we wanted to see what the potential revenue would be for them when they inevitably release the gaming versions of their most-viewed titles – with Squid Games alone potentially bringing them in over £280 million in revenue.”
-
Asia6 days ago
International Chess Day: How India’s ancient game is evolving into a rising force in esports
-
Asia7 days ago
Out! SPRIBE announces Indian cricket icon Harbhajan Singh as Aviator brand ambassador
-
Interviews6 days ago
Christos Zoulianitis: How ENJOY is shaping the next generation of iGaming
-
Latest News6 days ago
Danes Spent More on Gambling in May 2025
-
Latest News6 days ago
GGPoker Launches WSOP Express: Your Fast Track To Poker’s Biggest Live Events!
-
Latest News6 days ago
Week 29/2025 slot games releases
-
Latest News7 days ago
Red Rake Gaming releases Super 60 Stars, the newest slot in its successful Super series
-
Industry News6 days ago
How European Tax Changes Are Reshaping iGaming Media Budgets in 2025