Latest News
Online Gambling Market to Touch Revenue of $153.89 Billion by 2028 | UK Generates Over 16.41 Billion Revenue From Online Betting
With the globalization of the internet, the gambling industry has seen a rapid growth in online gambling market. This growth is being driven by the increasing availability of internet access, the proliferation of mobile devices, and the rise of social media. Moreover, online gambling is convenient, accessible, and offers a wide variety of games and betting options. It is also relatively easy to start and there are no upper age restrictions.
Apart from this, there are many other reasons why online gambling market is expanding at such high rate. For one, it is very convenient. Players can gamble from the comfort of their own home, without having to travel to a land-based casino. Additionally, online gambling sites offer a much wider range of games and betting options than most brick-and-mortar casinos. All of these factors are contributing to the favorable growth of the global online gambling market.
With the growing popularity of online gambling, there is an increasing need for regulation. This is because online gambling can pose some risks, such as addiction and cybercrime. However, with the right regulations in place, these risks can be minimized.
So far, the UK has been at the forefront of regulating online gambling. The UK Gambling Commission has put in place a number of measures to protect consumers and ensure that they are treated fairly by operators. A recent report by the SkyQuest found that the number of people gambling online in the UK online gambling market has increased by 32% in the past 2 years. This trend is being driven by the growth of online casinos and sport betting which are becoming more and more sophisticated and offering a wider range of games and betting options.
Another reason why online gambling is growing in popularity is that it is becoming more accessible. In the past, only people who lived near casinos or had the means to travel to them could gamble. But now, with the internet, anyone can gamble online.
Key Findings of the Global Online Gambling Market
- Global online gambling market to worth an estimated $153.89 billion by 2028.
- Online gambling is legal in many countries, including the United Kingdom, US, Australia, India, Japan, and Canada.
- UK and China are top countries in the global online gambling market
- In the United States, however, online gambling is illegal in most states.
- Most popular online gambling games include poker, casino games, and sports betting.
- Online gambling is particularly popular among young adults, with 36–44-year-old the most likely to gamble online.
- Men are more likely to gamble online than women, although the gender gap is narrowing.
- Risks associated with online gambling include addiction, financial ruin, and crime.
- There are approximately 2,000 online gambling sites in operation today
China, US, UK, Canada and Australia Generates Over 73% Market Revenue
With the popularity of online gambling, many countries have seen an increase in revenue from this industry. China, US, Japan, Canada and Australia are some of the top contributors to the online gambling market. According to SkyQuest’s recent studies, these five countries generate over 73% of the total revenue for the online gambling market. This is a significant amount when you consider that there are over 60 countries where online gambling is legal.
The reason why these five countries generate so much revenue is because they have a large number of people who gamble regularly. China has the largest population in the world, and its citizens are known to be big gamblers. The same is true for the citizens of US, Japan, Canada and Australia. Every year, US citizen spent over $35 billion on gambling and a significant portion of that amount goes to online betting. To be precise, the country spent around $2.6 billion on online gambling and the country is witnessing a growth in the revenue at a CAGR of over 16%.
On other hand, Canada is a well-established player in the global online gambling market. As per SkyQuest Study, Canadian spent over $4.4 billion on online gambling, especially online casino. This is significantly higher than the US. Our study suggests that over 70% of Canadians are engaged in some kind of online gambling activities.
The UK is the biggest online betting market in the world. In 2021, the country spent over $16.41 billion on online betting. This is because there are many different bookmakers and betting sites that cater to UK customers. There are many different types of online bets that UK customers can make. For example, they can bet on sports, horse racing, and even political events. The sky is the limit when it comes to online betting in the UK.
There are many reasons why the UK is such a big player in the online gambling market. For one, gambling is legal and regulated in the UK, so there are plenty of legal and safe options for players to choose from. Secondly, the UK has a large population of internet users, so there is a large pool of potential customers for online gambling operators. Finally, the UK has a long history of gambling, dating back to the early days of horse racing and cockfighting. This tradition of gambling has continued into the modern era, with the British public spending billions of pounds on lottery tickets, casino games, and sports betting each year.
Major Players in Global Online Gambling Market
- Entain plc (GVC Holdings Plc.)
- Kindred Group Plc. (Malta)
- William Hill Plc. (UK)
- StarsGroup .com (Canada)
- Flutter Entertainment Plc. (Ireland)
- Betsson AB (Sweden)
- Bet365 Group (UK)
- LeoVegas AB (Sweden)
- 888 Holdings PLC (Gibraltar)
- BetAmerica (US)
Latest News
Global Dollar Network Launches USDG Stablecoin Which Could Revolutionise iGaming Transactions
In a significant advancement for the iGaming industry, the recent launch of the Global Dollar Network introduces USDG (Global Dollar), a stablecoin set to transform online gaming transactions. Already fronted by bigshot financial technology and cryptocurrency firms—including Robinhood, Kraken, and Galaxy Digital—this new option will provide a stable digital asset backed by traditional currencies.
Stablecoins are cryptocurrencies that have been designed to maintain a fixed value by pegging them to more conventional currencies, such as the US dollar. In that respect, they respond better to issues of high volatility usually associated with cryptocurrencies—appealing to those industries requiring consistency of transaction value, an attribute that is invaluable in iGaming for online crypto casino platforms.
These casinos have become some of the most widely used platforms now where cryptocurrencies are accepted as a payment method. They offer great perks like generous bonuses, faster withdrawals, and a more private and seamless experience for players. However, crypto volatility can make it tricky as winnings can soar or drop based on how a particular crypto token is performing. Stablecoins make a great alternative to mitigate this issue.
The Global Dollar Network’s USDG has been issued from Singapore by the crypto platform Paxos, aligning with the Monetary Authority of Singapore’s regulatory framework. The governance of USDG will be handled by a board that includes representatives from its network partners, such as Anchorage. USDG will face the uphill challenge of seeking entry into a market dominated by Tether and other prominent stablecoins, which hold nearly 90% combined of the total market capitalization, according to a CoinGecko report.
With USDG integrated into an iGaming platform, several tangible benefits are predicted to arise. First of all, it improves a lot in terms of transaction speed and efficiency. Traditional methods of banking delay the depositing and withdrawing of money, thus frustrating players who wish to participate in gaming activities. Stablecoins provide virtually instant transactions, allowing players to deposit their money and begin playing instead of waiting around for hours.
Furthermore, your winnings won’t fluctuate as much since they are relatively stable thanks to the coin being tied to the US dollar. Stablecoin transactions typically cut out most of the middlemen, hence reducing fees on deposits and withdrawals, making it cost-effective both for players and operators. This will enable players to have more funds for gaming while operators will be offering better services without necessarily affecting profitability.
However, acceptance of this class of cryptocurrency may vary among gaming platforms; whereas some online gaming platforms might fully accept them as a mode of payment, others might merely be considering it or be partially done with the integration process. Gamers wishing to try stablecoin should validate the different accepted payment means on their preferred platform.
Paxos CEO Charles Cascarilla asserted that they are willing to offer incentives to ensure a speedy adoption of the new stablecoin across all industries. Per Reuters, he iterated that The Global Dollar Network is committed to redistributing nearly all rewards to its participants. Its purpose is to encourage the widespread use of global stablecoins and to speed up the adoption of the technology behind it.
The involvement of reputable financial institutions further solidifies the credibility of USDG. For the purpose of the project, DBS Bank has been chosen as the main banking partner, taking care of cash management and custody services for the reserves behind USDG. The partnership with a major South East Asia bank ensures that the stablecoin will be backed by secure and reliable financial assets, further building trust among its users and stakeholders.
Paxos co-founded USDG’s governing body with some of the biggest crypto giants: Anchorage Digital, Bullish, and Nuvei. As such, the new stablecoin has quite a big advantage over many competitors regarding regulatory compliance.
As such, the integration of stablecoins like USDG into the continuously developing iGaming industry is one of the main avenues through which payment systems are getting modernized and user experiences improved.
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SUPERSCALE RAISES $1.2 MILLION FOR GAME BUSINESS ANALYTICS ‘SUPERPLATFORM’
SuperScale, the game business analytics company, announces it has secured an investment round of $1.2 million to support the launch and rapid expansion of SuperPlatform, the ultimate game business analytics platform.
SuperPlatform solves a critical industry challenge: aligning changes in game business strategy from top to bottom with consistent and trustable data that is always up-to-date. The platform provides executives with a single source of reliable, standardized business insights from across the organization in order to execute data-backed strategies with coherence and confidence. After a soft launch in August 2024, 60 studios are already using SuperPlatform to understand their entire business in one integrated platform.
The fresh funding round was led by existing investors including Across Private Investments, LevelUp Ventures, Zero One Hundred, and Venture to Future Fund, along with new investor Strecko Investments. Following the successful soft launch and strong market adoption of SuperPlatform, SuperScale has already become cashflow positive and is extending the current funding round by a further $2.15 million by the end of 2024, positioning the company for sustained success.
The no-SDK SuperPlatform integration ensures consistency of business data from over 40 sources across marketing, product, and finance, providing an all-in-one, AI-powered view of games business performance. It brings games studios and publishers all the flexibility and data ownership of an internal solution at a fraction of the cost of today’s fragmented tools. SuperPlatform includes advanced features such as predictive modeling, automated data health monitoring, and hundreds of standardized use cases—all tailored to the unique needs of individual decision makers inside game organizations of all sizes.
A standout feature of SuperPlatform is its ‘Command Center’ which enables gaming executives and investors to model shifts in strategy, and execute them across their organizations. Whether a CEO of an indie studio focused on maximizing short-term cash flow or a Portfolio GM aiming to boost first-year profits in a larger gaming organization, SuperPlatform provides decision-makers with the accurate success criteria needed to align their teams with the organization’s goals.
Ivan Trančík, Founder and CEO of SuperScale, commented:
“Apple’s privacy changes and the post-pandemic slump rocked the games industry. CEOs, CFOs and investors have been kept up at night, scrambling to implement radically different business strategies across their organizations. By consolidating essential tools and analytics into one platform, we give studios of all sizes the peace of mind to trust their business data again, while reducing the need for multiple platform tools or costly internal solutions.”
He added:
“SuperPlatform is our flagship SaaS offering and is the culmination of eight years of internal development, encompassing all the tools and models developed by SuperScale. It has already delivered record profits to our partners as part of our existing complementary solutions and, by offering it as a unified platform, we can empower a much broader range of studios to achieve unprecedented results.”
Michal Csonga, partner at Zero One Hundred, said:
“SuperScale has executed a stellar corporate and product transformation during the most turbulent period in the history of the gaming industry. They have consolidated years of expertise into one software platform. SuperPlatform saves game studios and developers significant time and costs and increases profits drastically. We are thrilled to support this success story that is reshaping this global industry.”
Founded in 2015, SuperScale has long been known for offering a suite of solutions to game developers and publishers, powered by the proprietary analytics technology that now underpins SuperPlatform. By making it available to all on a subscription basis, SuperScale completes its transition from a service-based to a SaaS (software-as-a-service) model. To find out how SuperPlatform can unlock your game’s true potential, simply copy the link of your game in the Google Play or App Store into the platform’s Revenue Uplift calculator.
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