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Gambling Zone Teams Up with Press Box PR to Launch New Video Series In The Zone Hosted by Manish Bhasin

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Gambling Zone, a leading sports betting and casino comparison site, has partnered with PR agency Press Box PR to produce a new video series called In The Zone.

The new interview series will feature sportspeople that have reached the pinnacle of their field and zone in on how they earned a seat at sport’s top table and why they were able to sustain their success.

In The Zone will be hosted by top sports broadcaster and journalist Manish Bhasin, the face of the Premier League’s global coverage to over 700 million people when presenting for Premier League Productions following regular appearances on the BBC including Football Focus and The Football League Show.

The first episode features England rugby legend Jason Robinson who talks about his unique journey to becoming the first ever black England rugby captain and shared his views and predictions on the Rugby World Cup. The first episode is available to view at https:// GamblingZone .com/UK/The-Zone/In-The-Zone/In-The-Zone-Episode-One-Jason-Robinson/.

Future guests will include the biggest names from a range of sports and each episode will be a deep dive into their sporting life and commentary on the sport they succeeded in, reflecting the Gambling Zone messaging of authority, responsibility, expertise and trust.

Gambling Zone is the destination of choice for online casino players and sports bettors looking for credible information about gambling and is owned by Prime Gaming, an industry-leading data-driven marketing company operating several online casino brands.

Press Box PR is a 30-strong PR agency founded in 2018 by former Ladbrokes PR lead, Alex Donohue. Press Box PR specialises in PR for SEO, sponsorship activation, content production and creative communications across multiple B2C and B2B sectors as well as providing talent management. The agency is uniquely staffed by former senior editors and online journalists from a host of the world’s leading global publishers.

Each episode of In The Zone will be filmed and edited by twenty3, a London-based production and content services agency, who specialises in creating a range of video content for all audiences from long-form documentaries on location, broadcast live streams in studio and intricate animations specific to social platforms.

“Sports fans now consume hundreds of pieces of video and interview content all the time and we’ve used our journalistic skills to ensure the editorial and production quality of In The Zone cuts through the noise and succeeds on multiple channels to promote Gambling Zone through quality owned content on-site and social media and to deliver earned coverage in the biggest sports publications,” the Head of Content and Creative for Press Box PR, Jack Watson, said.

“We’ve used our editorial experience to assist with Gambling Zone’s ambition to maintain its status as a top destination for online casino players and sports bettors by creating quality content that keeps users and audiences coming back for more. We’re delighted to be working with the biggest names in sport and a top interviewer in Manish Bhasin in order to create compelling content that stands out to audiences and publishers.”

“Manish Bhasin is a real professional and brings a huge amount of experience to the productions as an excellent host that will get the very best stories and punditry from a wide range of brilliant guests,” the Head of Brand Marketing for Prime Gaming, Dom Aldworth, said.

“As a new brand to the affiliate gambling sector, backing such a credible production hosted by Manish reflects the values of Gambling Zone and how we go about our business on a daily basis. We are extremely excited to be part of such an exciting project.”

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7-Eleven selects Jackpot.com as their official lottery partner

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Online Lottery Courier Service Jackpot.com Announces Exclusive Collaboration with 7-Eleven, Inc.

Jackpot.com will serve as the official lottery courier service of 7-Eleven, Inc., initially launching in Ohio and Massachusetts  

Jackpot.com – the online lottery courier service that allows consumers to purchase official state lottery tickets on their phone, tablet, or computer – announced today an exclusive collaboration with 7-Eleven Inc., the largest convenience store chain in the world, to serve as their official lottery courier service.

As part of the collaboration, 7-Eleven customers in Ohio and Massachusetts will be able to sign up and play lottery games and scratchers on the Jackpot.com app or website. The program will initially be launched in over 600 7-Eleven and Speedway stores in Ohio and Massachusetts, with a special launch promotion that gives 7-Eleven customers a free lottery ticket on their first deposit by using promo code, “7Eleven”.

“We’re thrilled to work with 7-Eleven, the leading retailer of lottery tickets in the country,” said Akshay Khanna, CEO and co-founder of Jackpot.com. “Leveraging our technology and innovation, we can provide additional convenience for their customers, while adding an additional source of revenue. A true win-win relationship for all.”

By launching in Ohio and Massachusetts in 2023 and 2024, respectively, Jackpot.com aims at adding another avenue for player convenience with one of the most widely recognized brands in the convenience-retailing space. With a presence in Ohio, the nation’s seventh-largest lottery market, and Massachusetts, whose state lottery produced $1.2 billion in net profit for the Commonwealth during the 2024 fiscal year, Jackpot.com’s collaboration with 7-Eleven represents an added layer of accessibility for players.

Jackpot.com remains committed to responsible play and has significantly invested in protocols by allowing customers of legal age to set spend limits and limits on daily deposits, all while providing access to local and national responsible gambling resources, self-exclusion, self-suspension and automated notifications that offer help should problematic behavior be detected. Jackpot.com is also the only lottery courier service to launch with an iCap certification from the National Council on Problem Gambling.

To learn more, visit jackpot.com. First-time users can also download the official Jackpot.com Lottery App on the iOS or Android App Stores, where available.

 

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eSports

The World Esports Summit 2024 Is Here!

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The IESF World Esports Summit returns this December to Busan, South Korea. Hosted at the Busan Esports Arena (BRENA) from December 5-6, the Summit will bring together prominent figures from Esports, global brands, government officials, and sports executives for a deep dive into the current Esports trends, its rapid transformations, and future challenges.

This year’s theme, “Building Bridges, Not Barriers, Through the Power of Esports,” will highlight the role of Esports in uniting cultures, ideas, and industries. Under the slogan “We Empower Success,” the

Summit provides a great platform for Esports experts to engage in meaningful discussions and sessions, sharing their insights on trends and presenting forward-looking ideas for our industry.

The event, strategically timed at the close of the competitive season, presents a perfect environment for reflection on the year’s biggest events, industry shifts, and the next steps for Esports. Attendees can follow the expert’s perspectives on topics like:

  • (R)Evolution in Esports
  • East Meets West
  • Esports Integrity: The Role of Referees
  • The Rise of International Esports Competitions
  • (In Korean) Korea’s Secret Sauce etc.

Also, featured at this year’s event are the IESF World Esports Training Camp and the World Esports Referee Academy.

These are very important IESF programs that are aimed at advancing the skills and professional standards of the next generation of Esports leaders.

Join us in Busan for two days designed to inspire, connect, and empower the international Esports community.

Registration for the World Esports Summit is free and open to all interested attendees.

To register, please complete our online registration form: iesf.formstack.com/forms/wes2024_participation_registration

See you in Busan!

 

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eSports

Akhil Sarin CMO at Easygo named as key note at ICE Esports Conference

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Clarion Gaming has confirmed that Akhil Sarin CMO at Easygo, the technology powerhouse behind the success of global brands Stake and Kick will headline the Esports & Games Conference (EGC) taking place on 21 January as part of the ICE Barcelona experience.

As a key member of the executive team, Akhil Sarin has been instrumental in securing the high-profile partnerships that have accelerated Stake’s growth, including the Stake F1 team, UFC, Drake, and Premier League Everton FC.

Through these strategic alliances he has amplified Stake’s brand presence at the same time as creating unique, immersive player experiences, in the process setting new industry benchmarks.

Announcing the high profile speaker Will Harding, Head of Esports at Clarion Gaming said: “Securing Akhil Sarin as EGC  key note at ICE Barcelona represents a remarkable opportunity for our attendees to gain invaluable insight into cutting-edge strategies in digital and influencer marketing .

“Akhil’s expertise with Stake and Kick.com embodies the forward-thinking, innovative approach that defines the digital marketing landscapes. His participation underscores the calibre of knowledge-sharing that we are  committed to delivering at ICE and he is sure to both inspire our attendees and elevate their strategic perspective.” 

Looking ahead to ICE Barcelona, Akhil Sarin stated:  “Collaborating with Clarion Gaming at ICE Barcelona is an exciting opportunity to showcase Stake’s journey and continued focus on bold partnerships and creative marketing strategies that resonate with audiences.”

He added “The EGC is a vital platform for exchanging transformative ideas and shaping the future of gaming and entertainment. I look forward to discussing Stake’s vision and collaborating with industry leaders to inspire growth and innovation across the sector.”

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