BtoBet Press Releases
3 Weeks Prior To Kick-Off: A Look At The Operators’ Final Checklist
Now with less than three weeks for the World Cup to unleash a true and proper football bonanza, bookmakers have for a while been preparing and gearing up their operations to seize the opportunity that this greatest sporting show presents.
Apart from the potential increase in revenue, that as indicated by BtoBet’s Director of Sports Department Davide Ruggeri, could increment by 200%, the World Cup presents operators with a perfect scenario for player acquisition and more importantly retention. How?
First and foremost, from an infrastructural and technological point of view during the weeks that will characterize an inundation of bets taking place, the priority for each and every bookmaker is zero down-time. Such an unfortunate scenario will not only dent the brand’s image, but serve players with a reason to jump ship from one bookmaker to another. Therefore, with this in mind aspects such as volume, coverage, and even the acquisition and retention strategies themselves should be at the very top of the check-list.
Is this enough? No. Content is what eventually will grab the players’ attentions and what will in turn instil an element of loyalty with players returning to place more than one bet. On this whole concept Ruggeri opined that “the goal is to galvanize the attention of the players on the main aspects related to the World Cup, and not essentially related to a specific circumstance.” He further stated that operators should consider content diversity as “the first step to avoid the usual high churn rate that sees players moving away from betting over the World Cup period”.
Ruggeri also stressed the importance of offering tailored offers with the goal to inspire a positive experience from their side.
Download BtoBet’s latest Industry Report focusing on the World Cup for a deeper insight.
BtoBet is a multinational company and is part of a group with 20 years of experience in software development in IT, finance, telecommunication, e-commerce and banking, strongly committed to technology and widely investing in technology research and development. The experience gained in these advanced environments, allows BtoBet to be visionary in the iGaming and Sports betting industry with a deep understanding of the requirements of the market, catching changing trends and anticipating bookmakers’ and operators’ needs. BtoBet is a true partner in technology, offering a standalone platform and services for the iGaming and Sports Betting industry. It counts on a very talented, continuously trained development team and day to day management support to clients. BtoBet allows licensees to be unique in the market, by giving them the opportunity to completely personalise their offers for Sports betting and iGaming business, online mobile and retail. BtoBet has technical branches with large ever-growing teams of developers in Skopje, Ohrid, Bitola, Belgrade, Nish, Tirana, and Rome. Malta hosts the commercial and marketing centre. Visit our site on: www.btobet.com
BtoBet Press Releases
EUROPE FOCUSED SPORTS BETTING REPORT HIGHLIGHTS STRONG ONLINE GROWTH
Leading sportsbook supplier BtoBet has published its latest Industry Report in the betting focus series, with the latest edition focusing on the highly mature European market.
The Industry Report analyses the strong shift towards local regulatory frameworks that has characterised the European betting and gambling market as governments sought to regulate the online marker and leverage tax revenue from an increasingly booming industry.
With operators continuing to face increasing burdens in relation to duties and taxes as more grey markets adopt local regulatory frameworks and tax increases in more established markets show no sign of slowing down, the report delves into the data of the more established continental markets, and analyses the growth of the online channel.
The report focuses particularly on the betting data of:
- The United Kingdom
- The Netherlands
- Poland, and
BtoBet Press Releases
BTOBET TAPS MALTE HEGELER TO LEAD AS VP OF PRODUCT
NeoGames S.A subsidiary Btobet, a leading sports betting supplier, continues to grow and diversify its senior management team appointing Malte Hegeler as Vice President of Product. Hegeler, a consummate professional with over 15 years of experience in the sports betting industry, joins BtoBet from EveryMatrix, where he served until recently as Interim Chief Executive Officer and Head of Product Development for the company’s sports data platform OddsMatrix, contributing significantly to the growth of their sportsbook solutions. His appointment has been made public days after the appointment of Freddie Bowring as VP of Sales having joined BtoBet from IMG Arena.
In his new role, Hegeler will be leading the Product team, where he will be overseeing the product strategy, roadmap and development in order to drive BtoBet’s delivery of world-class sportsbook solution and service offerings to leading bookmakers.
Dima Reiderman, BtoBet’s Managing Director said: “We are thrilled to add Malte to our senior management team. As we continue to evolve and deliver our superior sportsbook product to even more global partners, it’s important that we have strong product vision and leadership. His expertise and proven ability to evolve sportsbook products will be invaluable as we continue establishing ourselves at the forefront of the sportsbook industry.”
Malte Hegeler, Vice President of Product, added: “BtoBet has been meeting the requests of very demanding partners in the sports betting industry with its unique ability to create market-leading solutions. Coupled with BtoBet’s commitment to deliver flexible and superior sportsbook solutions and services, I’m thrilled to join this talented team and build on their momentum.”
BtoBet Press Releases
BTOBET STRENGTHENS SENIOR TEAM WITH NEW VP OF SALES
NeoGames S.A subsidiary BtoBet, a leading sports betting supplier, has strengthened its senior team having appointed Freddie Bowring, an experienced professional in the sports betting industry, as Vice President of Sales.
In his new leadership role Bowring will be responsible for driving BtoBet’s core sales, and building strategic partnerships with prospective customers.
As part of his role, Bowring will further complement the company’s rapid growth, which has seen it sign and renew partnerships with some of the industry’s biggest brands and operators, including William Hill, Betfair, Intralot, PremierBet and Santa Casa Global. He brings over a wealth of experience joining BtoBet from IMG Arena, where he has occupied various senior leadership positions.
Dima Reiderman, Managing Director at BtoBet, said: “I am thrilled to have Freddie on board. His experience, knowledge of the sports betting landscape and deep understanding of its challenges and opportunities will help us increase our presence on a global level. We are fully confident that he will be able to help the largest global brands capitalize on our technology. Freddie’s appointment also indicates that BtoBet intends to continue boosting its leadership team by hiring the best talent available across the betting vertical.”
Freddie Bowring, VP of Sales, added: “I’m extremely grateful for the opportunity and excited to join such a strong team. BtoBet’s sportsbook platform is renowned for its flexibility and cutting-edge technology which make it one of the market’s leading solutions. I am eager to build on the solid foundation that has been developed over the last years, and to support the company’s strategy to maintain its leadership role in its core markets whilst expanding into new market opportunities. I look forward to the new challenges and milestones to reach together.”
Thunderkick enters the Latin American market with Rushbet via partnership with Rush Street Interactive
BETBY expands sales team as Stefanos Karakidis is appointed Senior Business Development Manager
Arabian nights await in Evoplay’s latest release Unlimited Treasures
ODDS ON COMPLIANCE LAUNCHES PLAYBOOK EUROPE, A GLOBAL EXPANSION OF ITS COMPREHENSIVE REGULATORY TECH PLATFORM
Return to Asgard in Play’n GO’s newest slot, Viking Runecraft Apocalypse
Cybeart signs a multi-year deal with Warner Bros. Discovery Global Consumer Products as their official home and consumer electronics partner in India
3 Unique Features: Lucky Chance Re-Spin, Lucky Second Symbol and Lucky Bet, make for epic Book Game Launch
Spinomenal is set for Switzerland after gaining its B2B permit
Hipther returns with MARE BALTICUM Gaming & TECH Summit in Riga on 16-17th May 2023
NuxGame Bolsters Payment Processing With CoinPayments Integration
Hipther Takes Networking to the Next Level at MARE BALTICUM Gaming & Tech Summit 2023 with Daytime and Evening Sessions, plus Morning Networking Run
Q&A w/ Jean-Pierre Houareau, CEO at Live Solutions about the Romanian market
Paramount Global and Immersive Gamebox team up to bring a life-sized PAW Patrol® game to fans
BIG Cyber Announces 2023 BIG Cyber Defense Summit in Bucharest
Racecourse Media Group and BoscaSports break new ground as betting shop displays go live in Cyprus
Wazdan Partners with 8888.bg to Expand Bulgarian Presence
Industry News7 days ago
Former iGaming Director Unveils Holistic Wellbeing Platform for the Gaming industry
Baltics6 days ago
Hipther’s MARE BALTICUM Summit Delights 150+ Attendees, Sets Stage for Major Budapest Rebrand!
Asia7 days ago
Trinity Gaming India Signs Deal with Everdome to Build Web3 Adoption in India
Australia7 days ago
What are Some of the Best Games Developed by Australian game Developers?
Latest News6 days ago
SIS agrees long-term deal for continued coverage of horse racing from Germany
Interviews7 days ago
Artificial Intelligence and online poker: will technologies change the future of the game?
Gaming6 days ago
How the Metaverse Can Redefine Social Interaction and Online Gaming Communities
Latest News7 days ago
Prestigious land-based casino in Lebanon extends its exclusivity of the legal market online after partnering with leading platform provider