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SIS to unveil ground-breaking new live betting product at February London event

George Miller

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SIS to unveil ground-breaking new live betting product at February London event
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Leading betting provider to launch innovative betting product

 

SIS, the leading provider of 24/7 betting services, will unveil a new ground-breaking betting product at ICE Totally Gaming 2019, alongside a showcase of its recently launched 24/7 Live Betting Channels.

At ICE Stand S2-180, delegates will be able to find out more about the innovative new gaming product, optimised for sportsbooks.

The new short-form betting product, will help drive customer acquisition and retention for operators across the globe, with its innovative live gaming experience, optimised for both pre-play and in-play betting.

SIS are planning the unveiling of the new product on its stand at 12pm on Tuesday 5th February, allowing delegates to see the exciting new product. There will also be opportunities to be entered into a prize draw to win cash!

SIS CEO, Richard Ames, said: “We’re excited to reveal our innovative new product at ICE. While going into specific details at present would spoil the surprise, we are confident that our ground-breaking new gaming product will appeal to operators and bettors, capitalising on one of the industry’s fastest-growing verticals.”

SIS Press Briefing

11:50 – Arrival and registration
12:00 – Presentation & Q&A with Paul Witten
12:15 – Live demonstrations begin
15:00 – Live demonstrations end

 

To see a sneak preview for the launch, click here.

About SIS:
SIS (Sports Information Services) has been a trusted partner to the global betting industry for over 30 years, supplying short form betting content to online and retail betting operators. Our horse and greyhound racing content can help keep customers engaged and increase dwell time online and in shop.

SIS provides operators with an end to end solution for horse and greyhound betting including data, live pictures, prices and derivatives, creating betting events to help drive profitable sales. For more information about SIS please visit www.sis.tv.

 

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SkillOnNet Signs Deal to Power Slingo.com

Niji Narayan

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SkillOnNet Signs Deal to Power Slingo.com
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SkillOnNet has signed an exclusive agreement to power and license Slingo.com. Under the terms of the deal with Slingo-parent Gaming Realms, Slingo will significantly expand its global footprint through access to new markets.

The deal will give the site’s players access to over 3000 additional games from some of the world’s top developers. Slingo will be marketed on the SkillOnNet Network by veteran operator Prime Gaming, which owns top brands like MegaCasino.com and ICE36.com.

The deal represents a major new chapter in the Slingo story. The site will continue to offer its much-loved Slingo-style games, while providing its players a huge expansion of choice from the SkillOnNet portfolio.

“With the coming together of SkillOnNet, Slingo and Prime Gaming, it feels like we’re putting together an online gaming supergroup. The level of industry experience among these three companies is pretty amazing, and I know together we will build something quite special,” Michael Golembo from SkillOnNet said.

“Slingo has a large and loyal player base and we want to assure those players we won’t be messing with their favourite games, but we will be working hard to offer them a more vibrant and vital gaming experience,” Michael Golembo said.

“SkillOnNet is behind some of the most successful online casino brands in the world and we wanted to leverage its technology and experience to drive Slingo.com forwards. Through SkillOnNet’s platform and licences we know we can operate in new markets around the world with utmost compliance. This marks the start of a new chapter for Slingo.com, one that we believe will be a great success for the brand,” Mark Segal, CFO of Gaming Realms, said.

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Synot Games Enters Greek Market With BetRebels

George Miller

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Synot Games Enters Greek Market With BetRebels
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SYNOT Games kicks off another successful launch with BetRebels online casino. BetRebels is the first online casino with live SYNOT Games content in the Greek market.

Players at betrebels.com and betrebels.gr can now enjoy the frozen land of Dicey Fruits, the oceanic underworld in Dolphin’s Wild Ride or a crazy adventure with Rich Pirates, and many more lined up in the wide offering of the SYNOT Games portfolio.

Martina Hrabinska, CCO of SYNOT Games, was pleased with the launch of the casino operator, commenting:

“We are thrilled to release our games with another successful brand such as BetRebels using iSoftBet platform, and also take a step forward introducing our content to another country. We are looking forward to further our cooperation, and so increase our global footprint.”

Yiorgos Metaxas, Director of Rebels Gaming Ltd said:

“During the past year, our Casino offering has been enhanced with new and innovative providers. The addition of SYNOT Games’ special content provides us the ability to add fresh and high quality engaging games, full of intriguing features and mechanics that players love. Without a doubt, SYNOT Games’ content will prove to be very popular with our players.”

About BetRebels:
BetRebels.com is a European company, one of the trading names of Rebels Gaming Limited – a company registered in Malta (reg. no C 51793). Every BetRebels customer is important to us and we are determined to provide you with top-class products, programs and support. Our mission is to offer our customers a high quality, dynamic, entertaining, and broad-ranging gaming experience in a secure and regulated environment. The wealth of experience of the company’s Management means BetRebels is able to offer the best solutions in the field of Online Gaming. At BetRebels you are always a click away from the complete betting offer.

About SYNOT Games:
SYNOT Games is an established content supplier with a growing market presence, licensed by the Malta Gaming Authority and certified in markets across Europe. The games are already certified in a number of jurisdictions including Spain, Italy, UK and Sweden. Our comprehensive portfolio boasts with more than 40 exciting titles, available in 24 languages and live in over 80 casinos.

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Gala Bingo Launches “Bingo Like a Boss” Campaign

Niji Narayan

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Gala Bingo Launches “Bingo Like a Boss” Campaign
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Gala Bingo has launched “Bingo Like a Boss” campaign, unveiling a new leading lady, Gloria, a gloriously sassy woman who slays life whilst casually playing bingo.

The first of four ads connected to the campaign stars Paisley Billings from the TV show, Tattoo Fixers, as Gloria and features the character playing Gala Bingo on her phone whilst simultaneously shredding an electric guitar solo using her feet! Inspired by Gala Bingo’s seamless and exciting gameplay, this advert and the remaining three will encourage viewers to “bingo like a boss” whilst outrageously living life to the full.

With the aim of disrupting the category and inviting a new younger audience to experience the online game, the introduction of Gloria adds a fresh, modern edge to the brand, whilst maintaining relevance with its existing players. This is just one facet of Gala Bingo’s rebrand which includes an updated logo and tone of voice, a cleaner, refreshed look and colour palette, and a new approach to digital.

The commercials and digital content were directed by Los Angeles based comedy director duo Fatal Farm, while the campaign is being overseen by the advertising agency, Antidote.

“We wanted to mix up the category and refresh our brand. We are a brand with significant heritage and branding that has stood us in good stead, however the time felt right to revamp and refresh, bringing us in to the roaring 20’s and with Gloria’s help, this truly integrated campaign certainly does that. We want to show a younger audience how fun and exhilarating the game can be, showing there is something for everyone. We’re really excited to unleash Gloria on the nation and bring the sass to bingo!” Karina Adrian, Head of Brand Marketing at Gala Bingo, said.

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