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Betinvest provide view of Sports Betting’s future with One-Stop Online Gaming Platform

George Miller

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Betinvest provide view of Sports Betting's future with One-Stop Online Gaming Platformf
Reading Time: 3 minutes

 

As the leading international sports betting provider, Betinvest, enters its 20th anniversary the company continues to drive the focus of the sector forward by establishing new grounds for businesses to enter the market via the Betinvest Online Platform. Consolidating two decades of creativity, expertise and passion, the new online gaming platform is set to reshape how companies engage with sports betting via a “fully immersive experience across multiple devices, multiple channels and multiple regions across the globe,” according to Betinvest’s VP of Business Development Valentyn Kyrylenko.

“We are delighted to present our new Online Gaming Platform launched in dedication to our company’s 20 years in the business,” he explained. “It is one of the few platforms within the iGaming sector that has been created from scratch by a company with such extensive operational experience using in-depth market analysis. It truly is a one-stop platform because it provides all the necessary tools and solutions to set up and build a successful business. We are proud to provide our partners with a single entry point into the industry.”

The advanced platform, which consists of following advanced modules across Sportsbook, Marketing, Payment, Responsible Gaming, Management and Third Party, will make its debut on Betinvest’s stand S2-324 at ICE London in February. Commenting on the launch, Kyrylenko said: “The creation of this unique and inspired platform has been extensive so we’re excited to showcase it to the industry. The platform has been designed with flexibility, speed and simplicity – the most important characteristics for any software – at its heart, providing businesses the competitive edge they need in the exciting and growing sports betting sector.”

The Betinvest Online Platform offers a wide range of ready-made solutions with the opportunity to add third-party products as and when needed and its multichannel online and retail solutions are adaptable to any region in the world. Kyrylenko continued: “With the growth of sports betting in Europe and Asia and across The Americas following new regulatory changes, the key feature that distinguishes this platform from others is its odds management tool. This allows the client to change the odds to suit their current business needs, for example to adapt to the region they are operating in, as well as using a single wallet which makes depositing and withdrawing money easy, fast and secure.

In addition, operators will be able to manage profit margins, products, sports and even markets by themselves at any time and the software has been developed and optimised to ensure the fast and efficient set-up, management and extension of businesses. This means that clients can start their businesses immediately.”

A key focus across iGaming, sports betting and other gaming verticals in 2019 is risk management and Betinvest’s Online Gaming Platform has been developed to deliver on this with its intuitive interface and anti-fraud tools across both mobile and desktop. “To enable easy management of the platform, Betinvest offers its clients favourable, user-friendly tools to build up and manage all of their operations from a single point,” added Kyrylenko. “The back office tool’s user-friendly interface makes management straightforward and helps reduce security threats and risk with the unique Management module which lies at the heart of this Online Platform.

“Our customised UI/UX design and anti-fraud tools make handling the platform simple and efficient, whilst keeping the operator aware of any potential security issues. Retail, mobile and desktop services can all be managed from a single point helping with both customer service and security. The module has also been designed with a detailed reporting system that provides a comprehensive set of invaluable business reports delivering up-to-date information on products, games, sports, vendors and players to give valuable insight into how the business works.”

He concluded: The Betinvest Online Gaming Platform is a game changer for new and established businesses across the industry. After 20 years raising our own brand to global success through our personnel and products, we thought it was time to invest in the future of gaming too by letting ‘successful’ become the new ‘normal’ for other exciting sportsbook brands across the globe.”

Betinvest will be showcasing its Online Gaming Platform alongside their full portfolio of sports betting solutions from stand S2-324 at ICE London 2019. For more information or to contact the company, visit: betinvest.com

Industry News

ODJ Survey Reveals France’s Gambling Activity Declines, Problem Gambling Rises

Niji Narayan

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ODJ Survey Reveals France’s Gambling Activity Declines, Problem Gambling Rises
Reading Time: < 1 minute

 

The latest survey by Observatoire des jeux (ODJ), the regulating body that monitors the gambling activity of France, has revealed that gambling activity in the country is declining, but the cases of problem gambling rise.

Problem gambling is one of the biggest setbacks of the gambling industry. Protocols that ensure that players are protected from themselves are required for every company before approval of their licenses.

The decline in gambling activity for a country could mean two things. First, the country gets lesser revenue from the industry. And it also means that fewer people are attracted to gambling which means more money for their families.

ODJ reported that 47.2% of the ten thousand respondents are engaged in some gambling last year, a decline from the 2014 survey’s 57.2%.

The report also showed that the country’s excessive gambling activity doubled from 0.8% in 2014 to 1.6% in 2019. Gamblers at risk of becoming problem gamblers rose from 3.8% in 2014 to 4.4% last year.

The regulating body concluded that around 370 thousand French adults are problem gamblers, while about 1 million are at risk of becoming one. ODJ also claimed that 6% of spending on problem gamblers and those at risk of becoming one contributed 38.3% of all gambling spending in 2019.

The survey also revealed that lottery games lead France’s gambling activity, but problem gambling among lottery players remained low at nearly 1%. The report revealed that lottery scratch games are twice more addictive than traditional draw games. Poker and casino players are four times more prone to problem gambling compared to lotteries, while sports and race betting is six times more addictive.

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Industry News

Holland Casino Reopens to Public

Niji Narayan

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Holland Casino Reopens to Public
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Holland Casino has reopened the doors of all 14 of its facilities on July 1. The opening act was performed in the atmospheric dome hall of Holland Casino Amsterdam Centre by singer Tino Martin and CEO Erwin van Lambaart.

Under the supervision of croupier Sharize, the first spin on the roulette table was symbolically given. This ended the closure of almost four months.

“We are very happy that we are open again and that we can fulfill our social task. As of today, our valued guests can safely and responsibly enjoy our hospitality and our exciting range of games during a pleasant afternoon or evening. We have fully furnished all branches in accordance with the 1.5 meter guidelines, while retaining the atmospheric ambiance that the Netherlands is used to from us. Not only the latest slot machines, but also the familiar table games such as Black Jack and Roulette are available again today. Our restaurants and bars are also open. We do ask everyone to make a reservation and adhere to the known guidelines. Our 4,000 employees are ready for our guests with special instructions,” Erwin van Lambaart, said.

“I love this beautiful location in the middle of our capital. A few weeks ago I recorded a number of acoustic sessions in this intimate dome room for my fans and for the employees and guests of Holland Casino. That was of course very special to be allowed to do and it produced beautiful images, but at the same time it was also very unreal. I am very happy for all the people at Holland Casino that they can get back to work and that everyone can return here for a relaxing afternoon or evening,” Tino Martin said.

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Industry News

Dutch Legal Protection Minister Seeks to Ease Tensions Over Gaming Addiction

Niji Narayan

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Dutch Legal Protection Minister Seeks to Ease Tensions Over Gaming Addiction
Reading Time: 2 minutes

 

Sander Dekker, the Netherlands’ Minister for Legal Protection, has spoken out against a ban on online games over the potential risk for addiction among young people. Instead, he explained that the Dutch authorities will focus on prevention and treatment.

Responding to a question from Socialist Party politician Michael van Nipsen on how gambling legislation is enforced in relation to video games, Dekker looked to highlight the distinction between video games and games of chance.

He explained that gaming was a popular and generally accepted leisure activity for young people, pointing out that players used games to socialise online, and noted the products could even help minors develop skills. However, Dekker acknowledged that these games, especially free-to-play online titles, could be designed in a way that encouraged continuous play.

He said a changing revenue model meant that rather than purchasing the titles outright, online games were often offered for free, with players purchasing in-game items to enhance the gameplay. Microtransactions could build up, meaning users spent significantly more than they intended, and some elements where blind boxed items such as loot boxes were purchased for cash could – and have – been classed as gambling.

He admitted that some young people developed problems, to the point that it could be classed as an addiction.

This was not enough to justify a total ban on these games, Dekker said, noting there was no “one size fits all” approach to preventing gaming addiction.

“Prevention and education are, in the case of (online) gaming, a task shared by the national government and the gaming industry itself,” he explained.

Dekker pointed out that he has asked the Ministry of Justice and Security’s research centre, the Wetenschappelijk Onderzoek- en Documentatiecentrum (WODC) to investigate links between gaming and gambling addiction, as well as identifying gaps in current and incoming regulations.

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