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iSoftBet inks brand-wide GiG content deal

George Miller

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iSoftBet inks brand-wide GiG content deal
Reading Time: 2 minutes

 

Agreement will see iSoftBet games available on all GiG brands

 

iSoftBet, the leading online and mobile casino content provider, has signed an agreement with operator Gaming Innovation Group (GiG) to offer its complete games portfolio across the operator’s multiple brands. Included in the deal is the supplier’s cutting-edge Game Aggregation Platform (GAP) to further power GiG’s casino offering.

The partnership will see GiG integrate iSoftBet’s full portfolio of proprietary and branded slots and table games, including best performing titles such as Crystal Clans and The Dalai Panda. In addition, GiG will have access to GAP enabling it to select from more than 3,000 slot and table games provided by the supplier’s platform partners.

iSoftBet’s GAP offers content from 46 of the largest third-party suppliers in the iGaming industry, as well as a host of advanced marketing and real-time gamification tools.

Games include best performing slots, table and video poker games, all of which have been designed, developed and certified for use in regulated markets.

iSoftBet has created some of the best performing games of the last 12 months including popular titles such as Hot Spin and Pearl of the Orient, as well as latest releases The Nutcracker and Jumbo Stampede.

Michael Probert, Chief Commercial Officer at iSoftBet, said: “We’re thrilled to partner with such an innovative business as GiG. This marks another important step in our growth as a company, and we are delighted to have signed such a significant tier one content and GAP platform agreement.

“Both GAP and our own portfolio contain games of the highest quality and continue to perform superbly across all major regulated and emerging regulated markets.”

Natasha Gowan, Head of Communications at GiG, said: “iSoftBet has a great reputation for developing high-quality games, and providing a huge range of content via its leading aggregation platform GAP. We are excited to be partnering with iSoftBet and look forward to a long and productive partnership.”

 

 

About iSoftBet

iSoftBet is a premium online and mobile casino software and games supplier, providing leading gaming products to some of the world’s largest and most successful brands. With extensive experience and a comprehensive selection of best-performing games, iSoftBet is at the forefront of innovation and our tailor-made solutions are designed to meet our operator partners’ every need.

Our games suite includes a wide range of unparalleled proprietary video slots, table games, exclusive branded games from some of the world’s largest TV and movie production companies such as 24 and Paranormal Activity, and an advanced Game Aggregation Platform (GAP), allowing iSoftBet to offer online casinos rapid, one-time integration to more than 30 of the industry’s leading online and mobile game software providers. iSoftBet games are built with using the latest technology including HTML5 desktop and mobile compatible software.

The iSoftBet offering includes a comprehensive back office system allowing operators to create bespoke promotions, offer a wide range of player bonuses and rewards, as well as harvest and track real-time game performance data. iSoftbet is committed to responsible gaming and complies with the most stringent global regulatory bodies. We are licensed in the UK and Alderney and are approved to distribute content in multiple regulated markets including Belgium, Italy, Spain, Portugal and Romania.

 

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Industry News

New partnership of EGT Interactive with the esteemed operator Videoslots

George Miller

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New partnership of EGT Interactive with the esteemed operator Videoslots
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We are delighted to announce that the high value casino operator Videoslots has integrated our well-known and preferred content. This partnership has a big importance for our company as it gives us the opportunity to strengthen our positions as a leading provider in territories with big potential. As a first step we will launch our high-quality content in the so called .com territories, covered by our new partner.

Todor Zahariev, the Managing Director of EGT Interactive, commented: “As an ambitious company we are very proud, that Videoslots put faith in our reliable and top-notch content. This partnership is a strategic step, as in accordance to our long-term development strategy to enter new markets, we are expecting our successful partnership to expand also in Sweden. Territory, which we consider as top priority. Sharing common values such as security, excellence, integrity and passion, we believe that we will be a great partner for Videoslots and will be able to deliver the ultimate experience to their dedicated players.”

What the Management of Videoslots commented: “The Videoslots team is continually striving to become the world’s biggest and best online casino and we have ensured our players have access to even more high-quality games than ever with this deal. EGT Interactive’s quality portfolio is full of exciting games blended together with immersive graphics, exciting maths models and engaging narratives. Our players are sure to love our latest editions.”

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Spain’s Ombudsman Calls for Gambling Ad Ban

Niji Narayan

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Spain’s Ombudsman Calls for Gambling Ad Ban
Reading Time: 1 minute

 

Francisco Fernández Marugán, Spain’s acting Civic Ombudsman, has recommended the Spanish government to issue a complete ban on advertising gambling products and services. Marugán addressed the recommendations to the Ministries of Finance and Health, Consumer Affairs and Social Welfare.

The ban would mean that operators would be prohibited from displaying any form of broadcast pertaining to gambling products and services before a particular time, in addition to the prohibition of celebrity endorsements and gambling signage at sporting events.

Marugán has stated that any operator found to be in contravention of the proposed ban could result in the cancellation of an operator’s license, however, this can only be justified if a total ban is imposed.

Marugán considers that the advertising of gambling and bets “should not be considered protected in the freedom of business, as it is not in products such as tobacco or addictive substances.”

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Schleswig-Holstein Extends Validity of Current Gambling Rules

Niji Narayan

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Schleswig-Holstein Extends Validity of Current Gambling Rules
Photo Source: thesocialmediamonthly.com
Reading Time: 1 minute

 

The German state of Schleswig-Holstein has passed a bill that allows the current online gambling regulatory regime to remain in place until mid-2021.

The successful regulation of online gambling on the territory of Germany has proved quite the challenge over the past seven years. The latest version of the Interstate Treaty on Gambling was introduced this year and was presented to the European Commission for a review earlier this month. An approval from EU authorities is one of the necessary steps before the law takes effect at a federal level.

The Schleswig-Holstein has been allowed to implement its own regulatory framework that will stay in effect until June 30, 2021. The framework’s extended validity was voted in favour of by the state’s Greens, Free Democratic Party, South Schleswig Voters’ Association, Christian Democratic Union party, and the Alternative for Germany party.

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