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SiGMA heads East as it expands vision

George Miller

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Eman Pulis, SiGMA Group CEO, wins top iGaming Idol Award
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From Local to Global

SiGMA has undergone something of a transformation in recent years – the inaugural show in 2014 saw the company corner an untapped niche of opportunity within the local iGaming market. Buoyed by its early success, SiGMA expanded their operations for 2015, putting on a ground-breaking show and doubling their numbers. With attendance figures on the rise, 2017 marked an entry to Europe, but it was 2018 that saw them take the plunge and become a world-class event, with an elite selection of delegates, policy makers and thought leaders pouring in from across the globe.

It is this kind of international support and interest that has helped propel SiGMA into truly becoming the world’s iGaming village. Through a commitment to quality and years of successful operations, SiGMA has nurtured the development of a strong brand, allowing for its evolution into a global influencer on the iGaming world stage.

“We’re here to think differently, to think outside the box.” – CEO, Eman Pulis

A growing vision

In 2018 the company expanded operations and launched a well-received show dedicated to the emerging blockchain sphere. The show was also the launch-pad for 3 key pieces of government regulation on blockchain and DLT, and the initiation of a government A.I task force.

The 8,500 strong event brought eminent speakers such as W. Scott Stornetta, John McAfee, the Winklevoss Twins and Sophia the Robot to Malta’s stage, taking the scene by storm and securing its place as the leading event in block tech.

In 2019, a fast-growing technology scene will see the Malta AI &Blockchain Summit up its game, hosting two major shows in the same year and adding new verticals into its remit. The show aims to attract a truly global crowd of exhibitors by boosting its offering to include A.I, Quantum Tech, IoT and Big Data.

The company has also launched a Medical Cannabis Summit – Cannabiz Summit.World, where it will offer a platform for leading researchers and regulators to explore the revolutionary ability of the cannabis industry to boost economic growth and revitalise the health industry. The event will lay the foundations for an evolutionary leap in medical cannabis as the worlds of science, technology, and agri-business converge.

The summit is a reflection not only of Malta’s efforts through Malta Enterprise and the Malta Medicines Authority in attracting the most reputable firms to the island, but is also a reflection of the direction many states worldwide are taking in creating the right legislative framework for medical cannabis research, production and/or consumption.

In tandem with this growing industry, the Malta division will continue its growth over the next couple of years, with recruitment to boost its core team at the heart of future plans.

Exploring new shores

As we move further into the second quarter of 2019, CEO and Founder, Eman Pulis, will spearhead a new division in Dubai, where he will oversee the set-up of new offices and coordinate SiGMA’s expansion into new markets. The move will take advantage of an expanding interest in the Middle East for this emerging technology and its potential to invigorate the economy and shake up governance. While Malta continues its focus on regulation, the Emirates and its neighbouring states are looking at blockchain with fresh eyes, giving the company the space it needs to flourish.

The choice of direction also sidesteps a collision of paths with other major companies looking to get a finger in the blockchain pie, with industry players instead eying the United States as their base for business.

“As part of the company’s strategic growth, the plan for 2020 will focus on strengthening core events in Malta and on the smooth running of the inaugural opening of the Emirates A.I & Blockchain Summit. Rounding off an ambitious expansion plan, 2020 will also set the stage for the launch of SiGMA in the Philippines, with the event making its Asian debut in Manila.” – CEO, Eman Pulis.

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Compliance Updates

Dutch Gambling Regulator Supports Removal of Gambling Machines from Family Arcades

Niji Narayan

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Dutch Gambling Regulator Supports Removal of Gambling Machines from Family Arcades
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Dutch gambling regulator Kansspelautoriteit (KSA) has ruled that Dutch arcades can no longer run machines based on games of chance in a move to preserve and protect the family environments of arcade venues.

The KSA compliance was sponsored by the Family Entertainment Centers Nederland (FEC Nederland) of the Netherlands arcade trade body, which wrote to representatives to accept the KSA’s system removal action plan.

The KSA claimed in its ruling that the general make-up of venues has changed dramatically, with games of chance machines in entertainment centres frequently serving as the first point of contact for underage gambling interactions.

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Industry News

Synot Games Partners with Online Casino Wunderino

Niji Narayan

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Synot Games Partners with Online Casino Wunderino
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Synot Games has entered into an igaming distribution deal with online casino operator Wunderino.

“Adding our games to the Wunderino online casino is a true privilege and a great omen of exciting things to come before the end of the year. Both teams have worked on this with full dedication and a common goal in mind: Providing the best to the players,” Martina Hrabinska, CCO at SYNOT Games, said.

Wunderino was launched in the spring of 2016 by i-gaming veterans to offer more than just the “regular” casino experience by focusing on innovative user experience and entertaining gamification elements in addition to a large selection of games.

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Merkur Gaming to Give Live Stream Presentation of New Product Developments

Niji Narayan

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Merkur Gaming to Give Live Stream Presentation of New Product Developments
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Merkur Gaming is going to implement new initiatives and strategies to recover from the Impact of COVID-19.

Merkur Gaming’s chief executive, International, Athanasios ‘Sakis’ Isaakidis, is at the forefront of supporting the Merkur Board and bringing to fruition new initiatives for the short term and also the strategies that will be necessary as more familiar business levels resume. “We are not on holiday and we are not sleeping” he said “we are working very hard to support our customers, in whatever they need, during these difficult times.”

Mr. Isaakidis went on to explain a brand new initiative that is just one example of the efforts being made to support Merkur Gaming’s customers.

He said: “What we will be bringing to our customers, starting in early November, will be a live stream presentation from our showroom in Luebbeke. This is not a ‘virtual’ event. Our invited customers will each be hosted by their own, familiar, company representative, and in real time. They will be able to see our new products, our new cabinets and our new games, discuss them one-to-one, ask any questions they have and so get a very valuable first insight into what will be available from Merkur Gaming. I promise you, it will intensive and it will be exciting. Exciting for us to be able to see our customers’ reactions and exciting for them to be up to speed with what we are very confident will be major hit products on gaming floors soon.”

Mr. Isaakidis went on to talk about where gaming is taking place successfully at present. “We are, of course, encouraging the industry to ‘Restart with Merkur’ and, in quite a few locations, that is already happening. Our business in Eastern Europe, in the Balkans particularly, is as healthy as it can be in the current situation. In Serbia, Croatia, Montenegro and Macedonia gaming entertainment is doing well. The recent announcement of the new gaming law in the Ukraine is truly exciting and we want all our customers and business partners to know that Merkur is coming, and we expect to be a major supplier there. Early 2021 will see the first installations in the Ukraine and there will be some exciting new developments in Bulgaria also.

In our home market, Germany, casino operations are doing well and the Gauselmann Group’s mainstay, the many gaming arcades that we operate, are active and providing players with the high class gaming entertainment that they have come to expect. In this the existing regulations that gaming arcades must comply with have helped meet the primary need of keeping both players and our staff safe and well. It is mandatory to provide ample space between each gaming machine and that, combined with the highest levels of social distancing, sanitation and protective shielding from machine to machine, has given our loyal players the confidence to return, and in ever increasing numbers.

Despite all of the difficulties of the past months the entire Merkur Gaming team is looking forward to the challenges, and the opportunities, that lie ahead. We have always been passionate about our place in the national and international gaming industry and, right now and into the future we are focusing on keeping that passion and looking forward to what will certainly be a bright future.”

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