eSports
Esports betting platform Luckbox partners with HooYu
Esports betting platform Luckbox has announced a partnership with leading ID verification specialist HooYu. Luckbox is an innovative and immersive platform that allows players to bet on esports and as a regulated gambling operator, they comply with strict age verification and anti-money laundering requirements.
HooYu has been selected to provide Luckbox with the HooYu Identify solution, to verify customer age and identity.
Luckbox has been awarded a full gambling licence in the Isle of Man – among the worldâs strictest jurisdictions – and aims to serve esports fans across the world. Luckbox is preparing for launch in April and the deal with HooYu is an important milestone for the innovative esports betting start-up.
Luckbox Chief Operating Officer Quentin Martin said, âFrom day one, weâve made integrity, player security and doing things right among of our top priorities at Luckbox. Nowhere are these values more important than the customer onboarding process which is why we chose HooYu to help us ensure age and identity verification compliance whilst delivering smooth global customer onboarding.
The esports betting industry has long been plagued by shady operators acting with little or no regard for the rules or the safety of their players. This problem has been particularly acute regarding underage gambling – too many esports betting sites have allowed underage players to gamble and this is clearly unacceptable and something that needs to stop.
Thankfully, things are changing and Luckbox is proud to be among the operators leading the shift that will help legitimate operators, players and the wider esports industry.â
HooYu Marketing Director, David Pope said, âThe emergence of specialist esports operators like Luckbox is evidence of continuing innovation in the online gambling industry. Luckbox is the latest operator to sign-up to our age and identity verification solutions, this is another sign that the industry is moving in the right direction and that player protection and social responsibility is front and centre.â
Luckbox is creating a unique, esports-dedicated platform, which is being built by an in-house development team and will allow fans to bet on CSGO, Dota 2, League of Legends and other esports.
About Luckbox:
Luckbox was founded by former PokerStars colleagues Lars Lien and Mike Stevens. Preparing for launch in April 2019, it is being built by a team combining vast experience in the igaming industry and a passion for esports to offer players unique and highly social platform to engage with their favourite games, including CSGO, Dota 2 and League of Legends. Real Time Games Holding Limited – the company behind the Luckbox brand – holds a full licence under the Online Gambling Regulation Act (OGRA), issued by the Gaming Supervision Commission.
About HooYu:
At HooYu, we are specialists in building database check and identity confirmation products and our platforms are used by millions of users each month. The team behind HooYu has built several successful database check businesses such as 192.com and 192business.com.
Today, many organisations use our two platforms, HooYu Identify and HooYu Investigate to verify customer identity or to investigate people, places and businesses.
HooYu Identify is a global identity confirmation service that blends and combines multiple identity technologies including digital footprint analysis, identity document authentication, facial biometrics, database checks and PEPS and Sanctions watchlist checks to confirm identity.
HooYu cross-references and analyses data from a personâs digital footprint to confirm their real-world identity. HooYu also extracts and verifies data from ID documents at the same time as authenticating the ID document and conducting a biometric facial check comparing a selfie of the customer with the facial image on their ID document.
HooYu Investigate is a ground-breaking investigation platform that instead of displaying results in traditional list format, shows results in a graph database. With our unique data visualisation technology, we have evolved traditional database search into a navigable graph which connects 180 million people, 14 million businesses, 32 million UK addresses, 57 million phone numbers and 18 million email addresses.
Asia
Red Bull, Nissin Cup Noodles, and Kreo Join College Rivals Season 2 as Associate Sponsors
India’s premier college esports and gaming talent hunt, College Rivals, has secured three major Associate Sponsors for its highly anticipated Season 2. Nissin Cup Noodles, Red Bull, and Kreo have all come on board to support the Ampverse DMI-conducted event, each contributing their distinct energy and enthusiasm, as the official Energy Partner, Snacking Partner, and Kreative Partner, respectively.
College Rivals Season 2, featuring participation from over 2,00,000 students across various competitions, offers a prize pool of INR 50,00,000 and a prestigious professional gaming contract. Having kicked off in July 2024, the championship will continue in the following months before culminating with a Grand Finale scheduled for the first quarter of 2025.
âWeâre thrilled to welcome top brands like Nissin Cup Noodles, Red Bull, and Kreo to College Rivals Season 2, which has grown exponentially this time around and is bigger and better than ever. These incredible partners will further enhance the student experience with immersive gaming, exciting activities, and creative engagements, adding new energy and thrill as we continue to inspire college-going students to engage with esports and gaming opportunities,â said Ashwin Haryani, Country Head, Ampverse DMI.
Red Bull, returning to College Rivals after a successful first season, brings extra excitement with their racing simulators and product samples in interactive zones, giving students a taste of the fast-paced energy of Esports. Nissin Cup Noodles, the eventâs Snacking Partner, is bringing a flavorful twist to the action. With wet product sampling of their instant noodles, Nissin Cup Noodles seamlessly blends snack breaks with gaming.
Meanwhile, with their branded gaming peripherals, Kreative Partner Kreo is hosting interactive activities such as typing tests and giveaways, inviting students to engage with top-tier gaming gear at the countryâs biggest collegiate gaming event.
âWeâre absolutely fired up to be part of College Rivals Season 2! The energy is electric, with thousands of students from all over the country bringing their A-game. The fast-paced action, intense competition, and pure thrill of gaming make this event a perfect match for Nissin Cup Noodles which is the go-to snacking option for gamersâ said Varun Oberoi – Vice President, Head of Marketing and Corporate Communications, Indo Nissin Foods.
Having expanded to 20+ cities and 58+ colleges, College Rivals Season 2 is engaging 11,00,000 students across India, providing the ideal stage to connect with brands that resonate with them. Nissin Cup Noodles satisfies with its instant snacks, Red Bull keeps the energy high with its action-packed drinks, and Kreo connects creative minds with top-tier gaming gear.
eSports
IESF and ITTI Open Applications for Scholarships in Esports Management
The International Esports Federation (IESF) and the International Institute of Technology and Innovation (ITTI) are thrilled to announce the launch of the IESF x ITTI Scholarships, an initiative designed to empower the next generation of Esports leaders. This scholarship program brings together the industryâs best resources to select young talent ready to make their mark in Esports management and gaming.
Four scholarships are available for promising students who will join ITTIâs Masterâs in Esports Management and Gaming program. This scholarship opportunity opens on November 4, 2024, and closes on November 20, 2024. The project is also part of IESF and Busan Cityâs World Esports R&D Center Program, supporting education and development in the Esports industry.
Scholarship Allocation:
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One student who is a Resident of Busan, aged 18 – 24.
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Three international students, aged 18-24.
How to Apply:
Open to applicants aged 18 to 24, the program invites candidates to submit a completed application form and an introduction video addressing specific questions about their goals, interests, and vision for Esports. With support from NASEF, IESFâs educational partner, the selection committee will evaluate each applicantâs creativity, dedication to Esports, and unique ideas to shape the industry.
Applicants can access the Application Form and should complete both the form and video submission by the deadline.Â
The IESF x ITTI Scholarships offer a great path into Esports management, and recipients will gain access to ITTIâs advanced curriculum designed to equip students for impactful roles in Esports. We invite all eligible young enthusiasts to apply and join this exciting journey with us. Letâs help shape the future of Esports!
eSports
SOFTSWISS Sportsbook Doubles Esports Turnover in Q3 2024
1 November 2024 â Esports has experienced explosive growth in Q3 2024, doubling turnover compared to the previous quarter. The average bet on cybersports increased by 17.6% quarter-on-quarter. SOFTSWISS, a global tech expert with over 15 years of experience providing innovative iGaming solutions, shares the SOFTSWISS Sportsbook Q3 2024 report.
The top five sports by Gross Gaming Revenue (GGR) remain consistent: Football, Tennis, Basketball, Table Tennis, and eFootball. For the second consecutive quarter, eFootball has outperformed Counter-Strike 2, indicating a shifting interest within the esports sector. Nevertheless, football continues to dominate, contributing nearly half of the total GGR.
The average live bet grew by 10% quarter-on-quarter, a positive development for operators as live bets hold 78.6% of turnover. The SOFTSWISS Sportsbook team is actively enhancing the live betting experience, aiming to capitalise on this trend and provide operators with even greater revenue opportunities.
The average bet grew by 9.7% quarter-on-quarter in Q3 2024, and the number of bets increased by 18.7%. GGR saw a modest growth of 1.5% quarter-on-quarter.
Despite the large number of projects launched for the UEFA Euro 2024, month-on-month statistics show that with the right promotional strategies, projects continue to operate successfully even after such massive events.Â
Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, adds: âAligning a launch with a major sporting event can be a successful strategy, but football is not the only sport that can be leveraged in this way. The growth of cybersports presents new opportunities; for specialised projects targeting specific audiences, esports events can also serve as an effective starting point.Â
We continuously focus on product growth and development, enhancing features and user experience to drive further engagement and profitability for our partners.â
The SOFTSWISS Sportsbook is expanding its global presence. The product team is on track to secure certification in Brazil, conducted by an authorised testing laboratory. Furthermore, for the South African market, the SOFTSWISS Sportsbook has recently integrated a Horse Racing Module. This addition offers operators new business opportunities by covering over 2,400 international and local races monthly. The solution engages players with race cards, silks, and multiple bet types while providing operators unique skins and configurations to align with various brand identities.
The SOFTSWISS team is working on The iGaming Trends Report 2025, which offers a deep dive into key industry developments based on over 50,000 media headlines and insights from industry experts. Covering areas like regulation, marketing, technology, and business growth, this report provides a data-driven perspective on the trends shaping the upcoming year. The SOFTSWISS team shares the possibility of joining the waiting list.
All SOFTSWISS products will be showcased at the final major industry event, SiGMA Europe, at stand 2145.
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