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Mercurius Releases its Artificial Intelligence App for Sports Trading on Betfair Exchange

George Miller

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Mercurius Releases its Artificial Intelligence App for Sports Trading on Betfair Exchange
Mercurius Tradr, a new app in the Betfair App Directory that makes successful sports trading as simple as pressing a button
Reading Time: 2 minutes

 

Mercurius announced the launch of its new application, Tradr, in the Betfair App Directory, which makes successful sports trading as simple as pressing a button. Consistently positive returns are possible thanks to, Mercurius’ proprietary Artificial Intelligence algorithms that powers fully automated value betting strategies.

For 2 years Mercurius has been developing its proprietary trading algorithms and today it’s able to provide a fully automated trading system, that enables professional traders and sophisticated investors to invest in sports betting according to their chosen risk profile.

The app is a very simple interface connected to a very powerful and sophisticated AI engine; Betfair users just have to connect their Betfair account to Mercurius’ App, choose their initial investment amount for their bankroll and then activate their chosen strategy; Mercurius Intelligence does the rest.

Mercurius technology stands out from the usual value betting strategies because it’s able to calculate its own fair odds instead of using sharps bookies and line movements as a reference. This is possible because more accurate probabilities are calculated through fundamental analysis, meaning their AI analyses how well players and teams are playing by crunching millions of data points (goals scored, shots location, player skills).

This innovative approach has several benefits: strategies do not depend on market sentiment, but rather exploit it; clients don’t need to have hundreds of soft books accounts nor they incur into restrictions.

“It’s a great time for data science and betting, as the Big Data revolution has completely redefined how successfully you can analyse sports betting opportunities. Deep quantitative analysis allows Mercurius to forecast millions of outcomes and probabilities in seconds in order to uncover value bets: our AI crunches millions of data points describing matches second by second and creating a numeric picture of events and teams strength with much greater precision than was ever previously possible.” – Lorenzo Malanga, Data Scientist and CRO at Mercurius.

 

About Mercurius BI:

Mercurius BI is a tech startup, operating in Italy and in the UK, aimed at transforming sports betting into a new financial investment category. Mercurius was founded in 2017 by Fabrizio Machella (CEO), Lorenzo Malanga (CRO) and Mario Ciardulli (CMO), and subsequently backed by an Italian VC and Wyscout in 2018. Since its inception, Mercurius has been improving its proprietary AI algorithms to crunch massive amounts of detailed sports data in order to create profitable value betting strategies. Today Mercurius’s technology is available to professional traders and sophisticated investors through its app for the Betfair Exchange (https://trader.mercurius.io). Mercurius’s innovative quantitative approach to sports betting trading is the foundation for the Company’s vision of establishing sports betting trading as a viable alternative investment asset class. The Company is now eager to start working with investment firms to create tailored financial products based on sports betting trading that are targeted at qualified investors.

 

Source: Mercurius BI

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Eastern Europe

1×2 Network Enters Romania With Superbet.ro

George Miller

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1x2 Network Enters Romania With Superbet.ro
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1X2 Network has entered the Romanian market for the first time after striking a deal to provide Superbet.ro with a selection of its games.

Superbet.ro is the largest sportsbook operator in Romania and will offer content from 1X2 Network’s 1X2gaming and Iron Dog Studio subsidiaries to its players.

1X2 Network has built a formidable reputation for delivering quality content that engages and entertains players in equal measure.

The developer focuses on regulated markets and currently distributes to jurisdictions such as the UK, Spain, Italy, Colombia, Malta, Gibraltar, the Isle of Man, Sweden and now Romania.

Kevin Reid, Chief Commercial Officer at 1X2 Network, said: “We are thrilled to have entered the Romanian market for the first time with Superbet.ro. This deal further signifies our constant development in regulated markets around the world, and the diverse portfolio that we have to offer showing we can enter many markets.”

Samuel Lewis, Business Development Manager at 1X2 Network, added: “We are particularly pleased that Superbet.ro will be offering our content to its players. They are the biggest sportsbook brand in the country and have a large, loyal player base that can now access our games. We believe it testament to the quality of our titles and their popularity with players that such an industry giant in the region was so eager to work with us.”

Heather Faulkner, Head of Online Gaming at Superbet said: “We’ve been looking to expand our sportsbook offering into casino during this year, when we started cooperation with major international providers. In this sense and following our product development strategy, our casino product is now getting larger by adding 1×2 Network’s portfolio. We believe their titles will be a big hit with our players and look forward to a long and successful partnership as we grow our online casino offering.”

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Industry News

AGEM and GLI® Donate $200,000 to Dr. Robert Hunter International Problem Gambling Center Through their Lasting Impact Philanthropic Initiative

George Miller

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AGEM and GLI® Donate $200,000 to Dr. Robert Hunter International Problem Gambling Center Through their Lasting Impact Philanthropic Initiative
Reading Time: 3 minutes

 

Through their joint charitable venture, the Lasting Impact Philanthropic Initiative, the Association of Gaming Equipment Manufacturers (AGEM) and Gaming Laboratories International (GLI®) have committed $200,000 to the Dr. Robert Hunter International Problem Gambling Center over the next two years.

The gift was made in part to highlight the importance of Responsible Gaming Education Week 2019, running September 15-21 and organized by the American Gaming Association (AGA) as a national push for responsible gaming education, training and awareness that includes participation from many industry stakeholders.

Executive Director Stephanie Goodman said, “We are so grateful for the incredibly generous donation that AGEM and GLI have pledged to our center. The unprecedented transformation of our clients during our six-week Intensive Outpatient Program developed by Dr. Rob Hunter, speaks volumes to the effectiveness of a program that combines group therapy with cognitive-behavioral therapy and science. Because of this generous gift from our industry partners, AGEM and GLI, this money will have a direct impact on problem gamblers in our community. Problem gambling, officially termed as a Gambling Disorder in the DSM-5, is recognized as an addictive disorder, alongside alcohol and drug use disorder.  PGC is working to educate our community in an effort to remove the stigma associated with this disease while at the same time, healing the clients who commit to our program.”

Commenting for the Lasting Impact Philanthropic Initiative, GLI Spokesperson Lori Sayde said, “AGEM and GLI, through the Lasting Impact Philanthropic Initiative, support the Problem Gambling Center because its multi-pronged approach to helping individuals through evaluation, treatment and counseling, regardless of their ability to pay, is an essential service.”

“We are also pleased to make this contribution as Responsible Gaming Education Week kicks off, and to join forces with the countless operators, suppliers, regulators, and organizations that are united in the fight against problem gambling and who are committed to supporting programs that help individuals affected by this disorder,” Sayde continued.

This is the first joint effort by AGEM and GLI through the Initiative to support responsible gaming. Separately, both companies have long histories of supporting responsible gaming efforts in policy and in financial support.

“AGEM has been a supporter of the amazing work done by the Problem Gambling Center in Las Vegas since our inception and our annual contributions over the past 20 years now total nearly $1 million,” AGEM Executive Director Marcus Prater said. “We are still saddened by Dr. Hunter’s untimely passing last year, but are encouraged by the motivation of the PGC team to carry on his powerful legacy that assists so many Nevadans in need.”

AGEM and GLI announced the Lasting Impact Philanthropic Initiative earlier this year and made its first gift to the Howard R. Hughes College of Engineering building fund at the University of Nevada, Las Vegas, which was a $500,000 contribution.

 

About the Lasting Impact Philanthropic Initiative:
The Lasting Impact Philanthropic Initiative is a multi-year effort aimed at identifying worthy causes that will utilize direct contributions to flourish over the long term and provide a variety of assistance to multiple beneficiaries. The www.AGEMGLIimpact.org website is an ongoing source of information about this collective effort.

About the Association of Gaming Equipment Manufacturers:
AGEM is a non-profit international trade association representing manufacturers and suppliers of electronic gaming devices, lotteries, systems, game content, table games, online technology, sports betting, key components and support products and services for the gaming industry. AGEM works to further the interests of gaming equipment suppliers throughout the world. Through political action, regulatory influence, trade show partnerships, educational alliances, information dissemination and good corporate citizenship, the members of AGEM work together to create benefits for every company within the organization. Together, AGEM has assisted regulatory agencies and participated in the legislative process to solve problems and create a business environment where AGEM members can prosper while providing a strong level of support to education and responsible gaming initiatives. For more information, visit www.AGEM.org.

About Gaming Laboratories International:
Gaming Laboratories International, LLC delivers the highest quality land-based, lottery, and iGaming testing and assessment services. GLI’s laboratory locations are found on six continents, and the company holds U.S. and international accreditations for compliance with ISO/IEC 17025, 17020, and 17065 standards for technical competence in the gaming, wagering and lottery industries. GLI also holds ISTQB certification. Through previous philanthropic efforts, GLI was a founding partner of the UNLV International Center for Gaming Regulation. For more information, visit gaminglabs.com.

Source: Gaming Laboratories International

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Gambling in the USA

Plaza Hotel & Casino to give away vintage coin operated slot and video poker machines in October

George Miller

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Plaza Hotel & Casino to give away vintage coin operated slot and video poker machines in October
Reading Time: 1 minute

 

Paying homage to its vintage Vegas gambling roots, the Plaza Hotel & Casino will have two special casino contests to give away a dozen classic coin machines, including traditional slot, keno and video poker games, some of which are more than 25 years old.

While the coin machines like Joker Poker, Deuces Wild and Catch the Heat have nostalgic popularity, they are not compatible with new slot technologies and cannot track points and play. The vintage machines have also become increasingly harder to maintain. As a result, the Plaza will be taking them out of service and giving them away as part of two casino promotions in October.

A video poker tournament will occur every Tuesday in October. The winner of each week’s tournament will receive a classic coin operated video poker machine as the grand prize. In addition, the Plaza will host a points challenge from Oct. 1 through Oct. 29. Players can earn points throughout the month playing reel slots, video poker and video keno. The eight players with the highest points accumulated over the month will win a coin machine (keno, slot or video poker game).

“These machines are a part of Vegas history, and we wanted to give our locals a chance to have their own piece of our city’s great legacy,” said Jonathan Jossel, CEO of the Plaza Hotel & Casino.

To be eligible to win a machine, participants must be Nevada residents with valid Nevada ID, 21-years of age or older, and members of the Plaza’s Royal Rewards players club. Winners will have seven days to pick up their coin machine and will be responsible for future maintenance. Full contest rules are online.

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